1$ 3 days trials - Rebills 29.95$ monthly
 

I've started my own online dating site.

I know that not many people will sign up straight for a 29.95$ monthly plan so I was thinking to offer a sneaky 1$ 3 days trial that rebills automatically to a 29.95$ monthly membership unless they cancel during the 3 days trial.

Is it better to go for automatic monthly rebills or once every 3 months or 6 months? Since monthly rebills are more noticeable and they might cancel the membership by contacting the payment processor or their bank.

What's your opinion on this?

put yourself in the client's shoes, what would you like?

That's not really what I meant...

I want to know what is the cancel/chargeback ratio... how many people will not really notice the 29.95$ on their bank statements, and how many will cancel it immediately when they see the 1$ trial has actually turned into a 29.95$ monthly membership.


Would it be better to do only 1 charge every 3 months, for example 59.95$ every 3 months?

As many People don't check their Bank Statements for big Ammounts, I would go for the smaller one.

Please explain, as i don't really get the meaning of this

From a business perspective, you want to rebill as often as possible - Definitely once every month would be best. If you spread the billing period between 3 months, you give them more time to remember to cancel their subscription, thus forfeiting potential sales.

From my perspective it would seem like if I rebill them for 3 months every three months (59.95$ or 89.95$ every 3 months) they might forget it faster than a monthly membership?

Because they first go for the 1$ trial then it automatically rebills them 3 months, once every 3 months...

I look at big values rather than small at first as they are what cost me the most :/