I am launching my first adult site in a couple of days... Now what??
 

I am really looking forward to this launch... Been shooting content, editing and designing this thing for over 6 months! So now what??

The site is for a model who is a webcam model with a regular schedule, so I expect we will be getting a few members from her fan base on MFC......

So how do we market to the rest of the world?? I have been googling the shit out of "marketing adult websites" and wow... overwhelming... and probably a few scams..

Then I remembered that I joined this forum a few years ago when I almost took this plunge..

I have a feeling that I will be spending a lot of time on here from this point on. I would really like some recommendations on the first steps I should take to market and grow the site.. I am not in a hurry and I don't want to try everything at once.. Several of you are saying right now "Well the first thing he needs to do is..."

Buy advertising.

Ok
 

I have no problem buying advertising... but where?

I just looked at your website... I don't even know what a "hardlink" is... So what kind of advertising should I buy and from whom?

Thanks :)

Wow, you are new.

Most of the adult advertising/traffic you buy wont convert to sales. A lot of it is junk. Before you start, find a way to track ALL incoming traffic. You need to know what creates sales. I'm a web developer, so it's easy for me to write a program to track conversions. You'll need to find some software that does this, write your own, or hire someone to do it.

My website allows others to compete for your advertising dollars. Submit a post on my website that tells everyone you want to advertise your webcam site, then they'll send you proposals. Buy short term advertising until you find what makes a profit, then buy more of it once you know. Trial and error, what we call the scientific method.

Yes.. I am new
 

hahaha... yeah, and I am a photographer.. not a webmaster. I found it is getting harder & harder to make a decent buck taking the pictures so here I am. My wife is a cammodel and we decided to make her a website! Shooting & editing the content is not a problem :) we found an html guy in Canada that is stitching it all together and walking us through the integration with CCBILL this week.

Now we need to market.... oh boy... This I know nothing about.

I have saved your site in my "figure this shit out" folder and I will give it a try as soon as we are live... should be 2 to 3 days.

What kind of $$ am I going to be looking at here? Can I throw a couple of hundred at this and then just keep re-investing any money it makes until it grows or am I going to need to come up with a lot more than that up front?

I don't need this site to put any money in my pocket at first.. Re-investing is no problem. But coming up with a huge chunk of cash to get rolling could be a challenge.

Thanks so much for the advice :)

That's a good start. Once the advertising is making a profit via sales, you'll grow A LOT faster by putting more into advertising.

BTW, what is MFC?

MyFreeCams

Ah, I know that website. Know the owner.

Thanks!
 

Cool, that's what I'll do then. I'll just keep re-investing any return until it grows enough to make a difference. The webcam thing is good for her but adding a website to the equation just seams like a must... Myfreecams has to make money too cause they are in business to make money right? So every $100 that she makes, the customer spent $200.. Of course she is not going to stop working on the cam site... But if we can get some % of her fans to spend $20 a month on her site as well she will make a lot more than 50% of that revenue.

It's finding other members who have never been in her chat room on MFC that I want to focus on... Not only bringing in more money but possibly driving people the other direction into her chat room too :)

MFC is a good marketing tool.

sounds exciting..

dun worry about the marketing part yet....just make sure your site actually works fine. you sound really new, do you have experience in programming or handing the technical aspects of a online paysite ?? (im guessing its a paysite)

Nope
 

I am new, and no I do not have any experience with any of it... But we contracted a programmer in Canada who is doing a pretty good job and ccbill tech support has me feeling pretty good about things... I think they can walk me through anything I need.

But I am wide open to advice from people who are already doing this and turning a profit!

hmm..well cant help u much since i dun run paysites

general advice tho
skim traffic isnt going to work if u send straight to the paysite
dun bother buying any kind of seo package or any hardlinks, this are the last of the last piorities and you probably wont even need them at all

focus on having a actual working site with proper design and good content first.

Wordpress all the way!! Some pretty good premium plugins would the job

Nice Photographer theme
Woocommerce plugin
CCbill for woocommerce
a couple of other premium plugins for seo and gallery (though the theme should come with that)

Base your keywords on not so demanded requests
it's better to get ranked 1st on 10 keywords that gets 5000 searches than 10th-15th on keyword getting 50000 searches (but if you can ;) )

Advertising is good, however and as said above, most traffic out there might be just enough to improve your alexa rank, not really converting to sales.

Aside, renting some freelancers and do some PPS could be a solution.

New post with free pics of your wife every now and then, with a lil story to provide content will give you the favour of google

Thanks!
 

Some awesome advice! I really apreciate it!
So I designed the site in photoshop and then gave it to our html guy... he used a blank wordpress and layed my design into it.. He is doing the SEO and social SEO now.

How do I search a list of keywords.. How do I know which ones are slightly less demanded requests? Is there a website with this info?

"Renting freelancers to do PPS"... What is PPS??

New posts with free picks... great idea! We built a "Diary" page into the site and planned on having her post random thoughts and selfies in it regularly... Perhaps we should leave that page outside of the protected area so it's a freebee??

good luck .. you got a long tough road ahead .. it isn't easy

Shoot some Clothed pics of your wife. Create a Facebook page. Link to a site that still has Clothed Content and link that site to your Main site.
To Get fans on Facebook search for Add me groups. Have her join these groups. You should do well there

So build another site... Call it.. Whatever... and only have clothed content there so I can link to it from Facebook. Then link from that site to her paysite?

That is worth looking into, thanks :)

1) On site SEO optimization
2) Social media marketing (Facebook, Pinterest, Reddit, and more...)
3) Competition research (Market Samurai) and Link Building

Link building is a broad topic, and interesting, there is a lot of good resources on (Amazon) / Internet. You might want to get a 7 day trial with Majestic SEO, and pull keyword competitors backlinks to Excel spreasheets etc.

In general I would say, on site seo - > social media marketing -> content marketing / link building (I just read several books about that).

Thanks!
 

Working on SEO & social SEO now. Also using social media, specifically Twitter & IG.

The link building & Affiliate world are Greek to me but I'll be diving into that over the next few days... Submitting the site to ccbill for review today!

Don't forget tumblr and facebook. Watermark images you're willing to put out for free and post them on tumblr. Then hope they get spread around.

good luck man, its not easy :)

how many members?
 

So how many members can a solo site get? Does anyone out there have several hundred?? a thousand?? or more?

My short term goal is to get 100 members... Am I hoping for too much there?

But niche traffic. See sig