GoFuckYourself.com - Adult Webmaster Forum - Content Content Marketing and the Future of Online Advertising- by Crakrevenue

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Crak_Eric Wrote a nice blog post and I want to share it.

At some point in time, we all have to choose. From a marketing standpoint? do we fall back on what we know? Or, do we step forward, to something new?

Think about it this way: conventional advertising has faced hurdles for a while now and the road may only get tougher.

In the physical world, people have DVRs and they fast-forward during commercials; in the online world, banner blindness hits hard;
from the average Joe visiting his favorite tube; to the experienced Redditor visiting your site for the first time and virtually ignoring your ads.

We believe Content Marketing is the future.

We acquired Plugz because digital advertising is changing.

Here?s our take on Content Marketing and why we think more marketers should embrace it.

Advertisers have taken note, and don?t think publishers haven?t either.

There has been a shift in valuing the view.

Seconds? that?s all the time we generally have.

Mere seconds to grab a user?s attention to make an impression. That?s it. Is it a surprise to anyone that content that holds a user?s attention will have the highest viewability?

More and more site owners are understanding the importance of Content Marketing.

Content Marketing has been defined as a

Calculated, strategic approach with a greater focus on more relevant, valuable content designed to attract and retain a ?clearly-defined audience? ? and, ultimately, to drive profitable action.
Sometimes you just gotta step it up.

Read more here
Content Marketing and the Future of Advertising | CrakRevenue

The importance of being seen

An ad served doesn?t necessarily equal an ad viewed, and digital advertisers and publishers are catching onto this as the industry shifts toward valuing viewable rather than served impressions.

? Google