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Some advice for everybody who has a good product but little traffic
I've been going through and replying to the emails from people that were asking me to coach and mentor them. I've noticed two things i think I should point out as they will apply to a lot of people here.
#1 Everybody wants more traffic. That's just the way it is. You aren't alone. You are in a fight with every single other person with an online business. Get used to it :) #2 Just because you think you have a great product doesn't mean you have a great product. The end user decides what is a great product and if nobody is paying or using your product guess what ITS SHIT! It's time to move on. If you've been working on a site for 2 years and your traffic hasn't grown, and you aren't making money. Guess what your site isn't as great as you think it is. It most likely sucks and you probably should move on to something else. Sorry to be harsh but sometimes the best advice is that you need to move on. You can't do the same thing day in and day out and see no results and honestly think you are headed in the right direction. Things won't magically work. When I'd launch a tour, sales idea, product, model whatever I usually knew within an hour if the idea was going to be a winner. An hour!!!!! You guys are banging your head against the walls for days, months, years and think that today your traffic might POP? It's not going to happen. Be honest with yourself. Time is so precious. Spend it wisely. |
Excellent advice. :2 cents:
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Sometimes people need to hear it from another source. truth hurts
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Faithful thoughts...
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great advice for someone with traffic & no sales, but Shap, you haven't said how to gain more affiliates, or maybe recruiting a webmaster to get traffic.
I do only have a low volume of traffic, although, this is due to all the traffic coming from my own twitter feeds. I checked my affiliates progress the other day & seems some are only sending 2 or 3 hits a month. A sale a month on ratio of sending 100 hits, is actually ok. But for me to gain more traffic & sales, I need more affiliates or would I be best purchasing quality traffic? |
Words of wisdom
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I fully agree with the second point. Spot on.
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Affiliates have 2 choices these days: - sign up for lots of affiliate programs, get banners for all the sites, add the banners to their sites and send their traffic to the sites without knowing how it will convert. They get a sale here and there but in order to get paid they have to reach the minimum payouts. Some sites might not convert and they will never reach the min payout because they don't want to waste more traffic. Some sites might convert but they still have to reach the minimum payout for each program to get paid. or - sign up for a network (who have 100s of offers in all possible GEOs and verticals), place a simple banner code, the network will automatically show the best paying offers to each visitor (eg if a user is form India and on Mobile he will see an offer that converts well for Mobile traffic from India) so they can monetize the traffic 10x better than showing the same site to every visitor. So the affiliate will make a lot more money, has less work and doesn't have to worry about lots of individual programs and payouts. It wouldn't make any sense for an affiliate to go for option 1. The model where an affiliate signs up for lots of programs to 'manually' promote individual sites is long dead. It only makes sense in a few specific cases. |
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In your case your product is SHIT. |
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I'll look into purchasing some traffic & see how it goes before purchasing a big bundle, any best choice traffic for conversions, cost & service please? |
good advice :thumbsup
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Affiliates are the last thing you need to be thinking about. In my opinion everybody with a pay product needs to worry about how to get their own traffic. If you can't manage that then you have to look to partner or hire someone who can or get out of the business. If you build up your traffic sources and branding you will naturally attract affiliates with the ability to sell your product. So you can solve both your problems by working on one of them. What is the site you are trying to get traffic to? What have you tried? |
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You took the words right out of my mouth... :) |
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You had me at shhhhhhhh |
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I'll work harder at tweeting & maybe raise more awareness to my free blog, which in turn could bring more traffic to my pay site, I take it this would also be classed as quality traffic :thumbsup Thank you for being such a great industry person, especially with your intellect in the business :thumbsup |
@shap the first hour of a launch is always special. But to be honest, as long as there are no issues on launch, all it takes is 10 minutes to know, especially if it's a dud. No better feeling in the world to get all your investment back that you made in the site/content within a day or two.
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:thumbsup
:thumbsup :thumbsup |
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A couple of things are getting mixed up here i think...
- You can have someone that created a very great product, but just doens't know a thing about getting traffic. and -Someone has a shitty product and it's not selling regardless of whatever amounts traffic is pointing at it... So: Quote:
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