Traffic ratios, impressions and conversions
 

Hey fuckers,

I'm currently running promotions when my models are online. The following is based on a 1 hour show last night.

Using social media, I think as able to get around 120 clicks with 20 free sign ups.

With my banner ads on Exoclick for the same period of time, I got 107 clicks with 0 sign ups. CTR 0.1% is 107 clicks too low to achieve anything meaningful?

At this point, should I be playing the numbers game and aiming for high number of impressions and clicks or do I start off with 'targeted' traffic?

Currently, I'm targeting with my display ads is quite narrow. Shall I go broad?

Is it purely a numbers game where I need to just get as many clicks as possible

Thanks guys

What does a 'click' mean?

If someone clicks into your site from an ad and stays less than 1 minute: For SEO purposes that is a bounce not a click. That click that bounces has given you no return for the money you spent -- other than possibly manipulating your Alexa rank possibly (if done on a large scale).

How much time and/or money was spent on your social media 'campaign' per click that you received? To get a 1:6 free signup ratio from social media is too good to be true -- what I mean by that -- can you keep that up for weeks or months?

You have to scale up your ad media testing to a few thousand clicks for each media to get what might be statistically accurate results.

So right now, your question is: "How long is a piece of string?"

Hey Barry, I've added you on Ski pe. Looking forward to speaking with you.

What he says.

social media rocks :thumbsup