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Banner ads vs Popunders?
Which is better and why?
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Both are good depending on your needs. If you have a good landing page, pops can do wonders.
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About 96%-99.8% of popunders close with a bounce from what I have seen
Banner CTR is 0 to maybe a few percent -- average is 0.5% or so Be prepared to spend a lot ^^^ Content ads are the best maybe 4% to 6% CTR (if they are good and relevant). |
A clicked ad will convert better but popunders can work well for a variety of offers.
It's all about LP and CTR optimization. |
you have to ask yourself what do you like seeing.
When you enter a web site do you exit out of the pops Do your own research and go from there! |
if you know how to optimize campaign pop unders can do wonders
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4-6% is NEVER a natural CTR - not even a fakebanner will have such clickrates. if you talk about quality clicks you talk about a CTR between 0,1 and 0,5% in desktop and 0,3 - 1% in mobile and tablets. |
I said CONTENT Ads 4%-6% (Outbrain or Taboola might be examples)
"Banner CTR is 0 to maybe a few percent -- average is 0.5% or so" Next time READ more carefully^^^ |
crazy question , banner indeed ... but relevant popunder source is fun !
average ctr 1% but i get up 15% |
What particular websites are you putting your "content ads" on?
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http://www.wordstream.com/blog/ws/20...nt-advertising
We used html pages on affiliate accounts when I was at xlovecam. The quantity was limited. Pop unders did not even make this chart -- the returns were so bad Banners did but mobile banners were a lot better https://s26.postimg.org/gr3pm2361/tool-ctr.png https://s26.postimg.org/a6wc1yzrd/clickins.png Efectiveness in this context means all clicks-in/divided by tool source. What ads and promo tools most referrals clicked in from -- it was a subjective study of 3403 clicks IN the impressions were MUCH more. The goal was determining tool effectiveness leading to purchase conversion, customer acquisition costs and customer life revenue. For privacy and proprietary data reasons I will not tell you what websites they are on -- that is none of your fucking business -- is was stupid to ask that unless it was in challenge, ignorance or arrogance. But these findings are relevant to adult webcam ad strategies. These are not global industry numbers but the ratios of CTR and effectiveness might apply to other adult industry segments. |
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Most cam affiliate programs *should* offer mobile sizes.
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Thanks for the share of the stats :thumbsup
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Anyone here using content ads for marketing to their website?
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Popunders, banners are so 2001.
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Banner ads + pop unders
Check my signature out
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