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Challenges for Adult Affiliates in 2018

https://i.imgur.com/62C8Wqb.jpg

Are You Ready for 2018?

We?ll soon talk of 2017 in the past tense.

As we prepare for the next year, it?s important to know which challenges await us.

In 2017, we?ve witnessed the rise in popularity of evergreen offers in the adult industry such as Dating ? with a twist. Indeed, taking into account how difficult and costly it can be to get results in Tier-1 GEOs, a lot of Media Buyers (affiliates) moved to emerging markets like Eastern Europe.

The end of the year is a perfect time to take a step back and plan for the months ahead. There?s a lot to take into account.

Are you ready?

https://i.imgur.com/StM7CR2.png

How or why affiliates moved to emerging markets like Eastern Europe?
What are you basing this on?

2018 will be harder than 2017.

Switching ~80% of my adult traffic to Crak in 2017 was the best decision I've made in a decade.

Cheers to a profitable 2018 :thumbsup

Quote:

Originally Posted by Paul Markham (Post 22150677)

2018 will be harder than 2017.

You're preaching to the choir, Paulie ...

Quote:

Here’s another reason why the GDPR might be a thorn on affiliates’ side: cookies.

One of the most powerful tracking tools available online will be that much harder to use in Europe.

Identifying an individual per device used will be considered personal data.

You will need explicit consent from the user to be lawful. Or just stop storing cookies altogether.

Explicit consent can be obtained through an opt-in box. But that’s not all: subscribers must be able to opt-out as easily, which is reminiscent of email spam rules requiring a hassle-free unsubscribe process for newsletters.

The affiliation world isn’t coming to a screeching halt, though — it will only need to adapt and be more transparent about its practices in Europe.

Jesus. I thought the Eurocrats were going to simplify their insane cookie law, not make it even more draconian and stupid. It might actually be easier running adult affiliate sites from the UK soon. And how will the UK age verification law get past this EU no personal data requirement?

Quote:

Originally Posted by Tjeezers_Brokerbabe (Post 22147467)

How or why affiliates moved to emerging markets like Eastern Europe?

Affiliates moved to Eastern Europe countries as it is easier (and less costly) to advertise/promote than Tier-1 countries such as Canada, France or the US.

Quote:

Originally Posted by Fat Panda (Post 22150749)

Switching ~80% of my adult traffic to Crak in 2017 was the best decision I've made in a decade.

Cheers to a profitable 2018 :thumbsup

Awesome to hear! Thanks for sharing. May 2018 be another profitable one!

Quote:

Originally Posted by Crak_Eric (Post 22153056)

Affiliates moved to Eastern Europe countries as it is easier (and less costly) to advertise/promote than Tier-1 countries such as Canada, France or the US.

Awesome to hear! Thanks for sharing. May 2018 be another profitable one!

What themes do you recommend for 2018?

talk soon!

ARE there adult affiliates in 2018?

Quote:

Originally Posted by GAMEFINEST (Post 22153107)

nice read bro!

Cheers!

Quote:

Originally Posted by GAMEFINEST (Post 22153119)

What themes do you recommend for 2018?

Not sure if you're talking about WP or not, but we do actually have a new blog post coming this Wednesday on some more spotlighted themes we like!

Quote:

Originally Posted by The Porn Nerd (Post 22153128)

ARE there adult affiliates in 2018?

A few :thumbsup :thumbsup