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FTC brings its first case against fake paid reviews on Amazon

We all knew the FTC was going to start taking action on this and now here we are.

Quote:

The Federal Trade Commission announced on Tuesday evening that it has brought its first case against using fake reviews to sell products online. The Commission said it will settle with defendant Cure Encapsulations Inc., a New York City-based company, and owner Naftula Jacobwitz, who it accused of making false claims about a weight loss supplement and paying a third-party website to post fake reviews on Amazon.

Fake reviews are a constant nuisance for Amazon shoppers, despite algorithms designed to safeguard its review system, and the company has hit back with a series of lawsuits against websites that offer to post fake verified reviews.

https://techcrunch.com/2019/02/26/ft...ews-on-amazon/

How does this impact you in Australia?

I always read the bad reviews first because I know those are real.

:1orglaugh

At last !!!!!!!

It used to be quite easy to spot fake reviews due in part to the very poor English, but lately they have become more organized, more intelligible. Hopefully a few more lawsuits will cut down this practice?

Quote:

Originally Posted by blackmonsters (Post 22423264)

I always read the bad reviews first because I know those are real.

:1orglaugh

This. If you see a common theme in bad reviews, that will be true. If you don't, assume the marketing is 50% true.