The Art of the (pre-checked) cross sale.
 

Since I left directing for Dogfart to focus 100% on my sites, the amount of stuff I don't know when it comes to the biz side of growing sites seems to grow exponentially. Ask me to shoot an 18-man blowbang, and I gotcha covered.

Ask me how to establish and manage recip cross sales, the politics that go into this, what genres work best in the cross sale, how many on the join form, etc etc, and I'm pretty much clueless.

Anyone have some time and want to give me some insight?

Much appreciated.

Don't offer pre-checked cross-sales if you wish to have happy subscribers.

Pre-checked cross sales are gauranteed refunds.

Zendra and J. Falcon are 1000 % correct.

Don't even think of doing pre-checked.
You'll lose your merchant account because of chargebacks %.
Not even 3rd party billers let you do this.
Pre-checked disappeared since around 2010.

This doesn't mean you should offer other related discounted sites, or even a discounted rate of your other sites. Cludomcash.com members do check or other sites.
ccbill let's you add other sites in the "today's special" area but NOT pre-checked.

let me know if you want to do a quick chat, do you run dogfart?
alex at ryulion com

Just DON'T ....

Ignore all above and check your Skype.

Stop making threads about 2002!

:2 cents:

:1orglaugh

Threads like these are fun :1orglaugh

hahaha :1orglaugh
love it...

Classic Roald!
(Listen to the man and check your Skype)

:thumbsup

Ok so this is a gfy thread.

Pre checked cross sales
4 people say one thing against it
4 others 1orglaugh at it
there's levels of smug
there's levels of "lol no one knows what they are talking about" (except me of course)


It has it all!!!!!

The only pre-checked sale I would ever "consider" is one that simply upgrades my customer from a single website membership to accessing my in house network of sites, which I full control over ... including the billing.

And you own and run how many paysites currently?

Just wondering. :)

Pre-checks are great when not abused

You stay in your niche, you have good support to cancel, refund and try to prevent chargebacks

I have done very well for years with this method, it helps when you have good organic sales to cool mids in trouble

To me, they make money but also no one mentions here about all the worthless scumbags that beat the system and hit all paysites with chargebacks, we always lose so why not get back those losses

My crosses still very low c/b ratios, I wish I did hundreds a day

I've been in this industry for over twenty years and I am still learning....

Well it's nice to see some constructive feedback. Thanks!

Yea man, I just entered my 19th, and I'm with ya Rochard. ALways learning. And never too cool for school.

Stop wishing you were Dogfart. :1orglaugh :2 cents:

Oh, do I amuse you? Like a clown? :winkwink::1orglaugh

Hey, I'm a big fan of yours!

It's the replies from people who don't know what they're talking about that amuse me.

Thanks dude! You know I'm just being snarky...and trying to figure out how to make it with the sites as opposed to shooting it for someone else. :Oh crap

Hey Billy I am around all next week so hit me up anytime to chat about paysites. :)

On the serious side; I lot of affiliate webmasters complained about cross sales and quit or threatened to quit sending traffic to pay sites that used them.

It seemed to me that affiliate webmaster complaints stop sponsors from using cross sales.

:2 cents:

Dude, come see me. I’m the only one doing it since the beginning.
Outside of Fuzebox, there’s no knowledge here

Some might say, I even wrote the book. 😂

https://www.xbiz.com/features/101838...th-cross-sells

And this. 😂😂😂😂😂
This fucking clown doesn’t know a fucking thing.

Zero. Even though it's been several years, the abuse and risks related to cross selling via pre checks hasn't changed.

Dude, stick to taking pictures. You have no clue about actual business

Thanks bro. And again, I'm just being snarky.

Hit ya up on Skype

Where should I go? lol I'll bring the 6-pack and a model or two. MILF? Barely-legal?

That’s so 2000. 😂
Skype is good enough

Rather than utilize cross sales, change the ordering of the membership cost on the join form drop down to maximize profitability.

For example, if you have the following:

3 Day Trial (Recurring to Monthly)
7 Days - $7.97 (Recurring to Monthly)
30 Days - $39.95 (Recurring)
60 Days - $69.97 (Recurring)*
90 Days - $99.95 (Non Recurring)

Instead of listing them in that order, list the highest price point first, using a drop down menu, especially if it is a non-recurring option and even more so if you have the content that will retain that member past the 60 day option.

If you are able to and have the retention, add a higher period, higher priced recurring option too, you'll find that they will likely rebill at the end of 90+ days and just cancel instead of charging back.

Do some research into price points and the psychology of how pricing affects consumers then adjust and play with your price points on a regular basis to find out which one works best for your website, its content and your traffic sources.

Ultimately, what works for one person, may not work for another, A/B testing can be done relatively simply these days and you can gain a wealth of important information and consumer data from testing IF you understand how to use that data to your advantage.

You'll find that you do end up with a couple of refunds using the method above BUT, that is a better option than a pre-checked cross sale chargeback :2 cents:

That isn't to say there isn't a place for pre-checked sales, if they are done correctly, many companies (adult and non) use them on a daily basis and have no issues with them.

:1orglaugh:1orglaugh

Actually probably more 85-ish. :upsidedow

:thumbsup:thumbsup thanks for the input! Much appreciated!

billy means business :2 cents:.

I’m not saying I wouldn’t be swayed. 😂

Shoot me a pm

It’s an art, bro.

That doesn't mean he can't learn. You can learn anything, just depends on your motivation and determination.

Let's encourage instead of deflate =)

I hope you're doing well over the Mr Clicks

Rancorous Ron pulls no punches!

I’ve forgotten more about cross sales than everyone in this thread thinks they know. 😉

No lies detected!

Stated by someone who has no clue what I do for a living.

Duke, I think most don't have the mind and skill set to execute a pre check cross sale properly.

Ideally the cross sale is:

- compliments the existing offering of a product or service

- adds significant value for both the consumer/buyer and the platform owner/seller
(For the site owner they should also gain new customers directly from the alternate site they are pushing)

- the precheck is not hidden/tucked away, but appears boldly as the new main suggested offering

- all parties involved have easy to execute processes to cancel, refund, or credit the buyer in the event they change there mind
nothing wrong with cross sales, but it's risky when it's pre-checked.

Is it risky? More so than a traditional sale, but the rewards outweigh the risk many times over.
We proactively refund those who didn’t log in to their x sale

That speaks much more about whatever it is you do than it does me. 😂