BETTER Conversion ratio OR highpayout per conversion??!? SERIOUS POST
 

Hi im developing a affiliate program for starters now because the people that are going to be the affiliates are you then this is your chance to help me and have your input. I am going to put forward 4 scenario based on the facts that the product is relatively Price elastic and targetted to your audience.

Scenario 1 - Cheap price

- The product is sold cheaply at:

$25 and u make $10 per signup , High conversion rate.

Secenario 2 Cheapish Price

- The product is sold at:
$30 and its a 50% split so webmaster gets 50% higher conversion rate.

Scenario 3 - Medium Price

- Product is sold just undercutting comp at
$35 and $20 for webmaster , Lower conversion rate and not seen as so much as a bargain

Scenerio 4 - High Price

- Product sold HIGHER than any other product at $49.95 webmaster gets $35


I assume that you will say HIGHER conversion rate however seriosuly when u are looking at this type of program WILL you really look for that ? The program will be advertised 90% on the web so i need an high uptake of webmasters who will be worked with personally to get an higher conversion rate.


Any thoughts, comments, much appreciated. thankyou.

[This message has been edited by pearce6 (edited 06-18-2001).]

Extra Info

The competition charge between

$39.95 - $49.95 all making a $13.95 profit per a sale (doesnt include deduction of fixed or variable costs).

Webmaster gets:

Price = $39.95 webmaster gets $26

Price = $49.95 webmaster gets $35


Most of you will already be using a similiar sponsor to the one I am proposing what would make you change, simply as stated the pricing arrangements?

i would go for the medium price

the high price is to much and witg the low price it takes to long to get my money

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Coversioncash Rocks
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but what other factors apart from the price influence u?

- please continue peeps to give ur oppinion on pricing

HELP PLEASE