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-   -   AOL lost 2.3 million subscribers in the past year (https://gfy.com/showthread.php?t=479253)

ADL Colin 06-10-2005 11:02 AM

AOL lost 2.3 million subscribers in the past year
 
AOL reported that it lost 2.3 mln subscribers in the fiscal year ending March 31, 2005, and now has 21.7 mln subscriber

BukkakeBrown 06-10-2005 11:04 AM

owned....

DamageX 06-10-2005 11:07 AM

Quote:

Originally Posted by BukkakeBrown
owned....

10% client loss, I wouldn't stretch it as far as saying that. If they had some intelligent marketers on board, they could easily make the profit back by offering augmented services to the client base they have left.

Furious_Male 06-10-2005 11:07 AM

That is a considerable drop. Perhaps people are finaly realizing the service is far from impressive.

eamedia 06-10-2005 11:09 AM

Great....I hope they all burn in hell...I signed up for a free trial with them, canceled and then was billed the next month....I call them and they have record of me calling 5 days before my account was going to bill but they told me that I didn't cancel my account when I called them or else it would not have billed. Fuck I got owned..... but im about 60 miles away from thier original building and planning my attack! I was thinking about putting metro stickers on every bumper in the parking lot

juve20 06-10-2005 11:24 AM

I dont like AOL either! I was also billed for two months that I didn't use.

tony

FilthyRob 06-10-2005 11:25 AM

that is still a huge income loss

ADL Colin 06-10-2005 11:26 AM

Quote:

Originally Posted by DamageX
10% client loss, I wouldn't stretch it as far as saying that. If they had some intelligent marketers on board, they could easily make the profit back by offering augmented services to the client base they have left.

10% in just the last year. That is quite substantial in and of itself. They have now lost 20% of their client base since their peak.

According to the latest quarterly TW report, "these declines are expected to continue".

chadglni 06-10-2005 11:29 AM

Ummm, AOL and Time Warner merged. Time Warner runs high speed internet. I would think all dial up providers that are established would be suffering due to high speed being so cheap but I'm sure the parent company has picked up more than it's fair share of accounts. :2cents

DamageX 06-10-2005 11:30 AM

Quote:

Originally Posted by Almighty Colin
10% in just the last year. That is quite substantial in and of itself. They have now lost 20% of their client base since their peak.

According to the latest quarterly TW report, "these declines are expected to continue".

Notice the "if" in my reply.

WiredGuy 06-10-2005 11:33 AM

I am forbidden from ever using AOL :)
WG

chadglni 06-10-2005 11:33 AM

Quote:

Originally Posted by WiredGuy
I am forbidden from ever using AOL :)
WG

lol :1orglaugh

Peaches 06-10-2005 11:54 AM

Probably happened when sponsors started enforcing "no AOL chatroom spamming" rules ;)

ADL Colin 06-10-2005 11:57 AM

Quote:

Originally Posted by chadglni
Ummm, AOL and Time Warner merged. Time Warner runs high speed internet. I would think all dial up providers that are established would be suffering due to high speed being so cheap but I'm sure the parent company has picked up more than it's fair share of accounts. :2cents

Yeah. That's what the TW in my post above yours refers to.

The competition for dial-up subscribers is fierce with the low cost dial-ups pushing out AOL.

What I find interesting is the loss the AOL brand is experiencing as a subscription service. AOL used to have unique content which appealed to a certain segment of the population. Their plans are to move more of that to be accessed for free on the www.

The AOL brand is also competing with Yahoo and Google for advertising dollars. Tough competition.

xxxice 06-10-2005 12:01 PM

I am surprised they have not lost all their members that is the worst shit ever. Who the hell wants to use aol ?

DamageX 06-10-2005 12:06 PM

Quote:

Originally Posted by Almighty Colin
The AOL brand is also competing with Yahoo and Google for advertising dollars. Tough competition.

Once you've fucked up your brand, ANY competition is tough.

tranza 06-10-2005 12:07 PM

Wow... That's a GREAT loss....

taibo 06-10-2005 12:26 PM

not surprising.

i mean you pay $23.90 a month and still get bombarded with ads.. that's some bullshit. :2 cents:

ADL Colin 06-10-2005 12:28 PM

Quote:

Originally Posted by taibo
not surprising.

i mean you pay $23.90 a month and still get bombarded with ads.. that's some bullshit. :2 cents:

And it is difficult to cancel. This all sounds so familiar.

Rich 06-10-2005 12:29 PM

Quote:

Originally Posted by eamedia
Great....I hope they all burn in hell...I signed up for a free trial with them, canceled and then was billed the next month....I call them and they have record of me calling 5 days before my account was going to bill but they told me that I didn't cancel my account when I called them or else it would not have billed. Fuck I got owned..... but im about 60 miles away from thier original building and planning my attack! I was thinking about putting metro stickers on every bumper in the parking lot


A little culture jamming, I like it. :thumbsup

Cains 06-10-2005 12:36 PM

AOL got hit hard by cable and phone operators and didn't capitalise on all their martketing opportunities like MSN or lead the way in taking up new technology. Now they'll keep losing market share unless they quickly turn things around and that doesn't seem to be happening.

Their market is newbies, a highly profitable market but not known for their willingness to change, VOIP is going to be a hard sell. They should just switch over all dial-up customers to the broadband packages, send them a modem and properly market their additional services. DSL/cable bandwidth opens up a new world of services; VOIP/IPTV/subscription services/etc.

The AOL unit has some really great assets; mapquest/AIM/aol search but they're losing the battle to google and everyone else. I'm not too keen on the Time Warner assets either, if I held stock in them i'd have dumped it a long time ago.

Kevsh 06-10-2005 12:37 PM

love 'em or hate 'em they been around forever, far outlasting their initial competition.

tungsten 06-10-2005 12:41 PM

if my math is somewhat right, thats around $480 mil that they lost in subscriber fees

StuartD 06-10-2005 12:42 PM

Quote:

Originally Posted by WiredGuy
I am forbidden from ever using AOL :)
WG

Like you'd want to.

DamageX 06-10-2005 01:10 PM

Quote:

Originally Posted by Kevsh
love 'em or hate 'em they been around forever, far outlasting their initial competition.

Sure, but that may not be the case for much longer.

Drake 06-10-2005 01:33 PM

Quote:

Originally Posted by eamedia
Great....I hope they all burn in hell...I signed up for a free trial with them, canceled and then was billed the next month....I call them and they have record of me calling 5 days before my account was going to bill but they told me that I didn't cancel my account when I called them or else it would not have billed. Fuck I got owned..... but im about 60 miles away from thier original building and planning my attack! I was thinking about putting metro stickers on every bumper in the parking lot

This apparently happened to many people. It's what put AOL on the map in the late 90's

SykkBoy 06-10-2005 01:40 PM

They probably would have had even more cancellations if they didn't make it so hard to cancel...an AOL membership is harder to cancel than an Xpics membership circa 1998

NTSS 06-10-2005 01:41 PM

Quote:

Originally Posted by WiredGuy
I am forbidden from ever using AOL :)
WG

Me too....fuckers!

Rich 06-10-2005 01:42 PM

Quote:

Originally Posted by SykkBoy2
They probably would have had even more cancellations if they didn't make it so hard to cancel...an AOL membership is harder to cancel than an Xpics membership circa 1998


damn, that's hard to cancel.

gecko 06-10-2005 01:42 PM

I hate AOL... good.


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