[JOB] Hustler is looking for an affiliate marketing manager
 

JOB DESCRIPTION

Title: Affiliate Marketing Manager - Hustler
Reports to: Director of Affiliate Marketing, LFP Internet Group LLC
Location: Los Angeles, CA

Overview
The purpose of this role is to generate traffic and signups for adult-related websites operated by LFP Internet Group, LLC. The objective of this position is to help the affiliate marketing team exceed progressive revenue targets on a monthly basis. This will be accomplished by developing key industry relationships, creating successful online marketing programs, tracking results, performing analysis and implementing refinements. In addition to being a talented communicator, the successful candidate must possess a high level of technical and analytical competence. The ability to grasp new technologies, conceive original concepts, analyze new products, and maintain sound operations is a must. Duties may include leased content sales, customer fraud analysis and regular reporting. Finally, this position must be an eager champion of our program. From chatting on industry boards, to creating PR material, to participating in industry events, this role must integrate deeply with the affiliate community.

Responsibilities
? Work with Affiliate Marketing Team to grow program revenue month over month by developing, operating and improving an industry-leading affiliate marketing program.
? Support Director of Affiliate Marketing and Director of Internet Services in any and all product, marketing and operational endeavors as requested.
? Participate in the development of new affiliate marketing tools and strategies. Conduct market research and competitive analysis to determine new opportunities. Prioritize, plan, test and analyze new products on an ongoing basis.
? Evaluate and refine existing affiliate marketing tools.
? Work with third party vendors to manage and improve various traffic programs (SEM, P2P, TGP, etc.)
? Directly manage the operational tasks required to support affiliate traffic programs.
? Provide direct affiliate support, oversee affiliate payouts, manage affiliate fraud prevention.
? Manage the promotion and sales for leased feeds program.
? Manage our Exit traffic program to maximize revenues.
? Assist with all advertising, PR, and promotions.
? Participate in industry functions as required.
? Work cross-functionally in support of other groups as requested.


Skills
? Strong interpersonal skills, ability to make friends easily.
? Strong mathematical and analytical skills.
? Strong written and verbal communication skills.
? Solid operational and process management skills.
? Meticulous attention to detail
? Moderate product development and project management skills.
? Moderate forecasting and budgeting skills.
? Creative marketing skills.
? Proficiency with MS Office suite, including Word, Excel and PowerPoint.
? Advanced familiarity with Internet and related technologies.
? Ability to grasp new technologies quickly.
? Intermediate html skills a plus.


Requirements
? An outgoing, likeable personality.
? The ability to stay positive, problem-solve, and succeed regardless of the obstacles.
? 2-3 years affiliate marketing experience in the adult sector.
? 1-2 years online product development experience.
? 1-2 years operations management experience.
? The ability to bring new accounts on board immediately.
? The ability to work autonomously.
? The ability to travel, extensively at times.
? Willingness and enthusiasm to attend trade shows and networking events that can occur over weekends and late into the evenings.
? A high level of professionalism.
? A creative, open mind.

Please send resume and cover letter to hr/at/lfp.com

nice company to work for. good luck finding someone

wow good luck ! !

Should be a good gig :)

That's a bad-ass set of responsibilities. Hope you're willing to pay the right candidate accordingly, 'cause most people with that set of skills make lots on their own.

wow, what a nice job to have, hope you find the right person!

Sounds like a badass job to me. :thumbsup

Looks good man! Bump for the right person!

damn straight I do :)

i'd like to offer my services. resume attached!

Hey JMK - can this person work from home?

Quite a heavy list of requirements you have there..damm..

Goodluck finding somebody, that hopefuly will be able to perform according to your expectations :)

Hope you find the right person

If I get to work next to Laurel, I'll apply ;)
WG

big list of requirements :)

Wow! this is a great gig for anyone. Who wouldn't want to work at Hustler and hang with Larry

woot woot!

this sounds like an awesome opportunity for the right person!!!

BUMP for an AMAZING job !!!

:upsidedow

Wow, I qualify for your janitor

Sorry has to come to the LA office :) But the office rocks :winkwink:
I love the view!!!

OK :thumbsup

That is an amazing job in a great company! I can't wait to see and meet the person who gets this!

:thumbsup :thumbsup :thumbsup

amazing job! goodluck

Where did Laurel go? Isn't this her job?

Great opportunity for somebody

:1orglaugh :1orglaugh :1orglaugh

you beat me to it .... :thumbsup

Nice position - good luck to the person you choose...

to make a great affiliate marketing manager one must have an assistant to task manage production ; fyi

In 4 years I'd be the perfect candidate for this job, too bad I don't have my MBA yet and don't feel mature enough for such a job :)

That's almost a tempting opportunity - but I like to work in my underwear.

There should be no larger adult membership based paysites than Hustler, Playboy and Penthouse (and, in that order).


People will come, Ray.

They'll come to Hustler.com for reasons they can't even fathom.

They'll click on a Hustler banner not knowing for sure why they're doing it.

They'll arrive at your door as innocent as first time AOL'ers... longing for an orgasm.

"Of course, we won't mind if you look around," you'll say.

"It's only $29.99 per month."

They'll pass over the money without even thinking about it. For it is money they have and a woman to do "nasty things to" they lack....

Then they'll head over to the live video feeds and sit in their underwear on a perfect afternoon.

They'll find they have a reserved nickname in one fo the chatrooms where they sat when they were younger and cheered their favorite stripper to "use the toys" beside her pillow and they'll watch the show...

...and it will be as if they dipped themselves in magic honeydust.

The load of cum they shoot will be so thick... they'll have to use paper towels and windex to clean their monitors and keyboards with......

People will cum, Ray.

The one constant through all the years, Ray, has been married men, wives who won't get nasty and girls online that will.....

Paysites have rolled by like an army of steamrollers. They've been erased like a blackboard, rebuilt, and erased again.

But pussy has marked the time.

This laptop, this paysite.

It's a part of our past, Ray.

It reminds us of all that once was good... ...and it could be again.

People will cum, Ray.... people will most definitely cum.

Holy Hell!

I finally broke the 1K barrier (not like that really means anything) and it only took me 5 years to do it!!

Good luck with the search.

ya great opp for someone.

Board whore!!! :winkwink:

good luck, guys! but without me... :)

Translation: We need someone to make free hosted galleries!

More realistically though...

That is not a 1 man job.
Product development is 1 job.
Operations Management is 1 job.

I would go so far as to say that this job is nothing more than a job that entail's doing everything the Director should be over looking and then some.

Consider breaking this into 3 job positions.

Well after a re-read...

I can tell what ya folks are looking for.
Hustler is not serious.

So I call joke thread.

Bump! Someone with the skills is gona bank $$$$

I'm not quite qualified for this job but I am the perfect candidate for the position of "Hanging around and telling the guy who takes this position what to do"

28282828

I don't think this is a joke thread at all, but I do think it epitomizes WHY Hustler, Playboy & Penthouse are not the largest adult membership based websites (and I stand firm in my belief that they should be) on the 'net today.

All 3 have unlimited content and unlimited funds, yet 10 man companies with folks in age ranging from 22-35 are giving them a run for their money and in some instances - kicking their ass - in memberships using purchased content (and in alot of cases not even exclusive) and leased feeds....

• Hustler: Of the 3, they are the definite leader in hardcore material. If you want to see a chick with a dick in her ear or good spunk shots, they've got years and years of content to use. They've got plenty of "Chester The Molester" and other cartoon content to use and their monthly "Hustler Honey" contest can be used to spawn hundreds of single girl websites to add to their portfolio. Out-takes, behind the scenes and much more make them an obvious leader in the hardcore adult market.
  
• Playboy: Not as hardcore as Hustler, but more explicit content than Penthouse. Their appeal draws in more women members and men than Hustler who seek "erotic" content rather than "looking at her fallopian tubes" hardcore images. They tend to draw in more celebrity photospreads than the other 2 and if they can't monitize that advantage through an online business model - shame on them!
  
• Penthouse: Should be the leader in women memberships and men seeking purely erotic and European photoshoots. If a member wants "erotic" - this is where they should be going. Years and years of Penthouse forum & stories content and their Penthouse Pet search can certainly be an advantage for them.

That leaves us with the (literally) million dollar question - Why aren't they the leaders in the adult industry?

While in actuality it's a more complex answer than this, it boils down to something like this;

Their approach to the online business model is handled with the same philosophy and approach that they use for the print media business and that IS (and for as long as they think that way) WILL BE the reason they aren't the leaders.

Take a look at how this ad is worded. "This guy" reporting to "that guy" who answers to another person... and I would venture a bet that once you get past "this guy reporting to that guy" - no one has any actual experience running an adult website program yet their up the command chain for making decisions and while they may make great magazine business decisions, they don't know anything about the online business model so.....

• Let's have a meeting to discuss an idea....
• Great, let's run it past the marketing guys....
• Can't do squat without a focus group so let's set that up...
• Sweet, we have some results, let's have another meeting to discuss that
• Huh? Bob's on vacation this week, ok, let's set up a meeting next week to decide when everyone can fit another meeting into their schedule...

And while all this is going on, the 10 man companies out there now are busy creating new sites, banners and signing up new affililates.

Hiring someone who fulfills all of the qualifications of this ad would really be frustrating for the person who takes the position because of the current command structure in place. They should hire somone 3-4 positions up from this one first to fix (and set in place) a structure that'll actually work!

That's my :2 cents: - put the change in the Ronald McDonald House change jar

Fantastic post! :thumbsup

awesome opportunity

Frankly...

Larry started Hustler with about 6 people.
6 Turned into 20 quickly.

I can understand why a Print property requires infrastructure but web stuff...
5 - 7 people for the web is all thats needed.

Thats it.
I had 4 people at Sin City and by the time it was done we had an affiliates program, membership site, a VOD site, and a full catalog of over 1500 Adult Novalty products attatched to the warehouse ready for a online store.
To boot we had content prep the whole time at a constant doing image scan's to image correction to web ready along with video capture and encodoing.
All in 1 year it was quite a feat.

I'll have to agree that it is - and yet I have my own spin as to the what, why & how to go about it :)

DX - you know me, I wrote out a long reply but I'll keep that for some late night ICQ chat topic when we're bored and want to bounce ideas! :1orglaugh

Bama - I think one of the three took an amazing 'corporate' decision and we should see the fruit of that decision soon enough ;)

Great position, I am sure you will have lots of applicants. :)

Mark

I'm all ears. :winkwink:

LMAO - logging on!

Very nice offer for somebody... Good luck to those applying and to Hustler in their search!

Really don't follow why you think this is a joke...