GTA IV Smashes Sales Records - Yahoo Games News
 

Take-Two proves crime does pay.
By Mike Smith

Take-Two coughed up Grand Theft Auto IV's first-week sales numbers early this morning, and as predicted, they're absolutely huge. The free-roaming crime drama racked up over $500 million in worldwide sales over its first week, setting a new record for interactive entertainment. The previous record holder, Halo 3, "only" mustered about $300 million.

GTA IV's whopping tally corresponds to about six million copies, of which a touch over half were sold on the game's April 29 launch day. In a press release, Take-Two's chairman, Strauss Zelnick, heralded the game's release as "the largest launch in the history of interactive entertainment" and went on to claim it has surpassed any movie or music launch to date.

We're not going to argue. Iron Man's May 2 launch, heralded as a tremendous success, sucked up about 100 million of our hard-earned dollars over the weekend, and even current box-office kingpin Pirates of the Caribbean: At World's End sailed away with a mere $142 million. Even though GTA IV's producer, Leslie Benzies, was recently quoted in The Times estimating the game cost approximately $100 million to develop -- making it the most expensive game ever made -- today's announcement should put a smile on the face of every Take-Two employee.

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in halo's defense it was only released xbox, gta is on xbox and playstation...but that's an assload of cash:pimp

damn thats impressive, glad I got my copy early

This is true.

But seriously, $100 mil to make a video game and it turns around and makes $500 mil in a week. These numbers are insane!

I'm definitely in the wrong industry.

well, this is a long running franchise with huge hype...not to mention one of the best games of all time. Lots of games even really good ones lose money or barely break even

now I need to get it..

yeh you do.. It's honestly the best game ever made.. not just the game play but everything around it. It's so interactive to what you do, it's crazy.

I'm gonna have to pick it up soon

What I really want to know, is how much of that was 360 and how much was PS3.

I doubt they're going to release those numbers anytime soon.

I wonder too..:)

Insane amount of cash. Wonder how much it will make over a year.

Im almost at 30% :)

Fantastic game!

I am around 40% done with it. By far the deepest game I have ever played. It is well worth $60. They could have sold this game for $100 and it would have been worth it.

I was pissing myself laughing without even leaving the apartment - turn on the box and watch the Ricky Gervais standup routine.

The car handling takes a little getting used to - spongy ass 70's stylee, but top top fun.

I wonder howmuch profit will be if they released game for PC