Whoa! $10 off ALL Kink.com websites - sign of the times?
 

Just got word that Kink.com is lowering their signup prices on ALL their sites by $10.



Another sign of the times?

How many signs do you need?

yes yes and yes

They went from $39 to $29?

It was prob 3-5 years ago when many paysites lowered the prices from $40 to $30. A lower price has a cb/refund benefit too, not that it lowers the amount of them, but it lowers the money volume, which is where you get your cb % from.

they shoot some of the best stuff for the niches they are in but they added trailers a while ago, trailers will destroy your signups.

No, the email we just got from them says they've gone down to $19.95/month recurring on all their sites.

Waterbondage.com
FuckingMachines.com
Whippedass.com
DeviceBondage.com
HogTied.com

They still have $29.95 up on the join forms, for now at least..


But why would you lower your price to $19.95? It won't make you more sales, it won't increase your rebills enough to off set the price drop. A sign of the times in my opionion is going to be $60 memberships... not cheap ones.

And when I say you, I speak of them :)

recently upped the join price on badtushy to 39.95 and only see positive results, fact is it dont make no sense that 2 years ago it was 29.95 and now with 100+ more exclusive sets it should still be 29.95

overtime those who still produce exclusive will start charging like normal people not pennies

that sounds nice :upsidedow

edit: are you serious about that? what kind of memberships?

sucks for revshare affiliates...

You assume the 'net has no $60 paysites right now...? :)

Porn surfers will spend $100's of dollars a month for porn, hell really $1000s a month..

It doesn't really mater what type of membership or how long, it's the value of the perceived content.

elaborate.

Yep, noticed that too.

They may have changed it further in on the signup process, though.


http://www.kaptivity.com/skkaq722.jpg

Maybe it's with the 3 or 6 month option, you get it for $20 a month?

Was that emailed to members or Webmasters?

No offense, but this is some old school thinking about what's going to happen as a "sign of the times".

The sign of the times will be that most of the old school program owners and webmasters make way for a new breed of people with a completely different approach to the game. How many years will this industry watch sales slip and keep doing the same tired shit or even stupid shit like lowering / raising the price in a range where the price doesn't matter?

You are right that $40 to $30 or even $20 won't make a big difference in sales, but it will in rebills somewhat. That however is not my point. Selling memberships to worn out porn sites for any $ per month will be a thing of the past. Even if laws change and tubes can be shut down they will simply all pop up offshore. Now that everyone sees how much money they can make it's too late.

People in this industry like to throw around the old "adapt or die" phrase, but nobody is adapting. Sad as it is the anarchist in my has me watching in awe.

Webmasters, not sure if it went out to members.

Sure but the current % of sites that could justify a $60 signup is minuscule. I won't argue that people won't pay $60 but they won't pay $60 for the shit out there now. Even paysites praised as the best of the best are not worth it when you can go watch thousands of hours of niche videos on high quality tube sites.

I can think of a few ways to make a site worth $60 per month. However, pulling them off would be extremely difficult.

Hey we just lowered our prices also!
Copycats! :mad:

:upsidedow

Increasing the value of your product over time is bad ass marketing... you should increase the value of your content over time.

It will make no difference in sales or rebills volume. You can charge $10 you aren't getting more sales.. and if you did, you aren't getting 3 times the sales, ever.

The money difference in the higher charges, will offset any increase it would have anyway, by astounding amounts.

I can charge $60 for a DVD... I can damn sure sell the value of a paysite over $60....

People do pay $60 a month for porn memberships.. to single sites, they spend $100's of dollars a month a single porn site, several of them actually.


I'm the wrong person to think is stuck in old ways... I'm without question one of the most forward thinking Webmasters in our Industry.

just for that .. I am going to raise mine .. !! .. lol

I absolutely suggest you do... If you have a standalone site that is exclusive content and/or, if the "other cheaper sites" don't allow access to the big site... UP the bastard.

No, you shouldn't do it to cookie cutter crap content, non updating sites... but you can, hell... the price difference makes SUCH a huge difference in money.

Now if you pump down 100+ cb's a month right now.. you know, you might want to think twice about it and focus on improvements first.. but other than that, have at it..

Do it and watch your $ jump, wait until the cycles rebuild on each other and then you will smack yourself in the forehead many times. Just go up $5 a month, you will notice it.

I agree... totally agree. We have no limits to what we can do, how we can sell it, we can repackage it, and resell it, 100x over.. it doesn't saturate, it doesn't make a difference.. it's just so much money all the hell over..

I'm more motivated about making money today than I was 8 years ago when making money was about as hard as uploading a Webpage.

Now things are getting fun... you can charge people money to access rss feeds.. did you know people will rebill to access an rss feed of your members content? How absurd is that?

Rebills go up very slightly on a lower charge, not enough to lower your price for sure. I'm not arguing this point but $60 is a step up psychologically from $20 - $40. The problem I have is that all of your arguments involve not only sites that contain content worth more but also that it won't be stolen and posted for free 100 times over. Do you think the number of tube sites is going to magically go down? Is your content not video, perhaps going back to images? Does your content involve interaction meaning you will have to depend on the models sticking around? Whatever it is I hope it's not "keep making videos and they'll be worth more because it's so valuable~" since this has been going on since the beginning of video cameras and the opposite is happening.

I'm familiar with what they **will** spend, I promote webcams heavily. Saying you can make your sites $60 a month without a problem is a lot different than doing it. Porn customers do not feel that paysites are worth what content owners want them to be worth.

You say you are forward thinking but this industry is way behind on the direction the internet is taking. I absolutely hate tube sites but you know what, they are mirroring what's going on in mainstream when those roles used to be reversed. I'm watching Hulu while responding to this.

We may agree more than our first interaction would lead us to believe. Just to clarify again, I am absolutely not arguing that there is a lack of money people will spend on porn. I simply haven't seen anyone doing what will be necessary to take that money.

New here eh? :)

I don't think tubes or piracy hurts our business.. It expands it... it HELPS me.. I can't reach the global market on my own, who do I think I am, god?

I love piracy ... oh very much... I have made $10 million + pirating my own content.

Crazy to think sales are going down in this Industry and the mass majority has been trying to remove piracy.. humm... hand in hand.. odd statistic.



The value of your content is all in your marketing.. I have been selling the same big dick content for like 8 years now. Sells just about as good today as it did then.

I just keep buying it new hats..



You got mad skills to watch what the entire porn industry is doing... all I can say :)

"Piracy" causing an increase of sales is believable.

Marketing big dick content successfully for 8 years is equally believable.

New here but been reading awhile. I absolutely suck at connecting people to usernames though so I won't remember a lot of what you wrote in the past.

I apologize for jumping to conclusions, it seems I misinterpreted you from your first comment. I confused you with an old school program owner screaming about tubes, flipping prices, firing their affiliate rep and shaving a few sales while blaming their doom on the last few affiliates sending sales to their program.

Seriously, you seem to be going in the right direction more than anyone else I've spoken to here so far.

:glugglug

interesting

Please add unique and good to the word exclusive to make this right. Sites shooting exclusive that's not unique and good are not benefiting.

The content doesn't need to only be unique, it can be old/used, new, exclusive or crazy niched... That is nothing more than factors in the marketing, all of which help give your content value allowing you to increase the price even more because it's unique.

I would encourage anyone to try different prices. Using a decent email service provider, you can run A/B/C split tests with different price points to your cancelled members and see what is the right price to get them back...

"Unique" tends to be an overused term much of the time, though. A lot of content producers think of their stuff as "unique" - when in actuality its par-for-the-course and widely available in similiar form.

I can only think of a handful of sites that I'd consider truly unique (not to say there's not more...just in my experience). For example - MukisKitchen.com

So very very true. There are many sites claiming to have "unique" and it's just a repeat of content on lots of other sites. Plus a lot of these site I imagine could suffer from having one or two scenes and only changing the girls in the scenes. Same formula repeated over and over. Getting very boring after a month.

We have been putting money and efforts into marketing for years and look where it got us. The biggest mistake was we marketed to affiliates first and often built sites according to their needs. The customer came second on the belief that we could always win if we sent enough traffic. WHOOPS!!!!!

The truth is hard to swallow because many the things we told ourselves over the last 10 years have proven to be false. Or customers would not be flocking to Tubes. They don't have exclusive content, don't spend a fortune marketing and definitely don't go HD. Tubes take our customers because we have refused to adapt and improve what we sell.

Maybe Kink.com should of thought "WHAT CAN WE DO TO MAKE THE SITES MORE ATTRACTIVE TO CUSTOMERS" before they thought of cutting prices. If they cannot think of how to improve their sites to make them a better product, that tells you a lot.

Live Web Cam girls.
Live shows.
Cut price membership to dating sites.
Cut price membership to live web cam sites.
More varied content that is unique and well shot.

While paysites remain as just a place to download videos they will never compete with Tubes.

And yes I do have a site with unique content. LOL

You must kid. They have the most unique and original content ever produced as far as I'm concerned, and I've seen a lot. I'd hazard to say more than even you Paul, and I'm a lot younger.

Be honest, have you watched any of their whole movies?

Not a personal attack, but those comments are really out of place considering who we're talking about here.

I have seen their tours and yes the sites look good. But would investing the $10 back into the product brought a better return than cutting the prices in the long term?

Are they big enough to organise live shows that cover their niches every day?

Also a lot of my comments were aimed at this industry in general and not an attack on Kink.com. But I do think that larger sponsors like them should be looking to make their product more attractive if we are to combat Tubes.

Perhaps a picture of their studio will put things into perspective for you. :winkwink:

http://www.sfarmory.com/armory_img/g...Armory_001.jpg

That's one of the ways they "re-invested" in their business over the last few years. And yes, they are big enough to do live shows if they wanted. However I think their videos are better by not being live. Maybe they could do something else live related though, for sure.

Their prices were always high, HogTied was $34.95. Also All their sites sell separately and not part of a package, so many of their members have multiple memberships. I'm sure some have the whole package every single month, at a few hundred bucks a month.

Honestly, go spend a few dollars on one of their sites, and be amazed. They do such a good job that people who aren't even interested in BDSM *WILL* enjoy their stuff, unless you're totally put off by what they do.

Industry leaders to be certain.

Studio looks good. I will take your word that the videos are good.

Won't be signing up as BDSM does turn my stomach, no matter how well it's done.

I still think this industry needs to be adding to the product, while we remain as sites only to DL videos Tubes will take our members.

I put up a live show on the teen site and it did have a positive effect. The problem is too few do "more" for the customers. And then wonder why the customer is turning away.

i think, it is bad :(

Met-Art comes to mind there.. A few years back they added 6 live shows a DAY from Siberia for all members, fully moderated to the point that everyone is actually polite and nice to the girls. Also done in the same softcore teasing style.

And they didn't even charge for it, or increase their prices. There are no "private shows" at all. They can't make money on it if they tried - except to retain members. Which is where they made their money back. :)

Geez, has anyone here ever heard of a test?

Anyway, has it even been confirmed or was that some sort of phishing email to get you to click on a link. Prices seem to be the same all the way to the checkout.

I'm on the Kink webmaster email list and I never got that.

Good for you man and keep on going like that

:1orglaugh:1orglaugh:1orglaugh:1orglaugh
Stray post bot on the loose

multivariate testing, never heard of it

they lowered prices for the previous customers and they have to click the link from the mail to get the discounted price.

all new signups are still priced the same.

Just re-checked the email link and yes, you're right BNS.

Email Special: 1 Month $19.99 (recurring)

I'm assuming we got notified because of our comp accounts with them.

That appears a lot like it is a "old member please come back" offer and not a general price change. :2 cents:

This thread is funny... read it again but start off knowing that this a promo for Members and everyone speaking is clueless.


And based on this new info.... I think doing cheaper promos to ex-members is a GREAT idea. But I haven't ever tried increasing the cost to ex-members, maybe I will :)

It was a slow-but-progressive learning curve. :winkwink: