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Tip for sponsors offering embedable flvs
You'll get much more traffic and more conversions if you make the video itself clickable with a link to the site (with the affiliate code in of course).
This works much better than banners around the video, from my numbers it show ~3xs the number of clicks and similar conversion rates to the banners. I don't get why so many programs offer the embedable clips and then instead of allowing the webmaster to put his affiliate id in and link directly to the site ask affiliates to promise they will have banners around linking to the site... Makes no sense whatsoever to me. |
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In fact if the player is based on the JW player I'm sure you can just add the "displayclick" parameter to the embed code to get it to do this.
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Our embedded flash videos are clickable with the affiliate code in place. I agree that it's pretty much a must have feature.
The problem is that a lot of people just export our FLVs and put them into their systems that way. Without using our embed code/player, the videos can't be clicked which sucks. |
We already have clickable clips, however most of the affiliate prefer to use the hosted FLVs with no links at all.
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True..though you would be amazed at the people that bitch if you make them clickable.
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