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25% rebill rate - good?
I noticed that I have a few new revshares and they seem to be rebilling at about 25%. That struck me as low. What do you guys think?
To be clear, they purchased one month and now are rebilling for the first time. I have not built up any rebills. |
Not good, not horrible. 35-50% is good.
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how often do those sites update? do they provide anything unique. How is the quality?
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It's bad.
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Better than 24, though not as good as 26.
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50% is good I think
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not good, i am doing 60-70% ... with rebills..
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We are rebilling at 66.67% with some of our more popular sites i havent been in the biz long enough to know if that is good or not but im guessing it is a little bit low $0.02
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Give it more time. One month/rebill isn't enough.
:D |
i would be very rich and has happy as hell if my site or those i promoted over the years rebilled at 60-70%. i would be super happy if they also averaged 50%. my experience with my own site as well as around 40 other revenue sharing sites has shown me that 30-40 is pretty damn good with 40 being pretty high.
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My rebills as a percentage of new recurring sales consistently runs over 80%. For the three months that ended 7/31 it was 109%.
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There's a hell of a lot to take into consideration:
1) Your traffic - and your promotionals. 2) The content - some stuff retains, some doesn't. 3) The program - how well do they support the surfer? Do they have a 24/7 support line, or are they just another turnkey ccbill built in 1997 and abandoned? There's a lot more, but as you said, you haven't built anything up so your data's pretty damn worthless. |
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Saying that nobody has 70% on 100s of sales i do not think is correct based on what i have been told and have seen stats wise today $0.02 |
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1 - not doing anything overly agressive so this should have minimal effect. 2 - yep 3 - yep I would think it would be harder to judge once you have built up rebills thus the question. |
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Like I said, it's not as simple as '25% sucks.' Right now a lot of sponsors are pulling back, and a ton of people just don't have the funds to rebill. It's very difficult to quantify without more data. Start with your traffic. |
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If you program is fresh then 30% isn't too bad. Before we launched our program publicly we were doing %40 rebill from first to second month. The key is to find out what your members want more of or dislike etc. Anywayz setup a method to retrieve that info and apply it to your site asap and u'll see the % shoot up almost instantly! Its not easy to satify all the member's even after 6 months of tweaking we are currently pushing from %40 to 60% rebill. Goodluck = )
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if those 25 % will stay for over 6 months it's not bad, i suppose :)
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you can't get any accurate picture of what a site's rebill rates are going to be for months and months - especially when you're dealing with low number of sales.
e.g - you're a small affiliate who starts promoting a new paysite, you make 3 sales your first month - 2 cancel after the first month, you have a rebill rate of 0% - but wait six months, that 3rd sale you sent stayed with the site rebilling for 6 months. your rebill rate for the site is now 150% on that site. on full memberships not trials i think these days a rebill rate of 100% is very good - meaning you're averaging 2 full paid months per member. |
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