How online advertising works
 

Hi guys... I was working on my marketing research tonight and came across a very helpful white paper done by some big research company on modern web advertising and there is some really interesting info here, especially proof about brand awareness. Anyhow, Im thinking of adding it to my affiliate program page so it may 'hopefully' inspire latent marketers. Anyhow, here is the article for you to download (I had to request it from the company), I uploaded it to my server here:

http://www.david-nudes.com/How_Onlin...sing_Works.pdf

Im kind of an academic, so if anyone wants to discuss some of the points here, I would be interested. Mainly, I find it hard to believe that direct web traffic would increase by 25% after four weeks of non-clicked ads.