The Old One Two [email tip]
 

I am going to spunk my load for you now and share with you the best thing I have worked out during the 8 years I?ve done email marketing.

And it is a piece of piss.

I call it The Old One Two and it works like this.

You send out your nice shiny HTML email offer for a free trial for your new website. It gets an OK response. You then segment the people that didn?t take up your offer and you send them a plain text email. With the from address as a real person in your company. It reads like this:

Hey Andy
Hope all is well with you. I sent you an email last week with an offer to take up a free trial to my new big boob website. I know you like that sort of thing, and I noticed you hadn?t taken the free trial?

It really is a free trial. There?s no catch or con. If you don?t want to pay for the site, you just cancel. And it?s really easy to cancel. No fuss.

I just really wanted you to see my new videos. I am so sure you will love them!

Let me know what you think of the film with the two girls playing with each others titties on the side of the highway!

Lots of love
Laura x

And it?s that simple. You will see your usual response rate for the first email, but around 80% in your second. It is the joy of The Old One Two.

Clearly, I am using a free trial for a big boob site as an example. It could just as well be a special offer for a hosting company, or a designer doing $10 banners, or whatever.

More free tips at http://www.adultmarketing.co.uk

its that legal? just asking

Sorry, what part of it do you think is not legal?

I see what you did there :)

Hey man :)

I originally got the idea when I was working for a show called Internet World. There were free seminars. We had the data from attendees and knew that x liked SEO. So we would email them the free seminar thing. Then follow it up with "Hey Omar, Hope all is cool. I thought you worked in SEO? Well, we've got x from y giving a free seminar. I thought you'd be bang up for that".

I had people EMAILING ME apologising for not booking their space! I had people apologising got not to be able to come.

And it works for porn too. Both B2B and B2C. And all you need to do is check your click through rates. Simple!

Nice tips

really enjoy your blog and have it on my Blackberry.

Keep up the good work!

Thank you man. I always, always appreciate feedback. I met several people at Phoenix who also told me how much they enjoyed reading free marketing advice actually written for porn companies.

I've been doing something very similar for years and does work well! Good tip! :pimp

Good advice Damian! Seemingly I'm 10 years late with email marketing but it looks like a solid way to make a decent amount of extra signups.

I wasn't claiming originality! Sure lots of people have thought of it! Great minds etc :P

:)

More than happy to create a plan and strategy to help you cash in. It is much easier than you might think...

We should have a chat.

:thumbsup