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Old 09-23-2012, 12:47 AM   #1
Paul Markham
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The reason online porn is in the toilet for most.

This is a very rough and general take that applies to most. Don't post about sites or people that kicked the norm.

In the early days speed was low, BW expensive and connections scattered. Online porn a shadow of what it was to become. And took some skills to get into. As years passed speed and connections increased and hosting became cheaper. AND it became easier to get online and into online porn. The main focus of porn sponsors was to out do each other to entice affiliates to send traffic. Mostly by giving away the product for free. Ratios sucked and people boasted of converting 1-200 surfers. Yet money from offline porn was coming across and the picture looked fine.

This kept rolling till 2007/8. When the industry started slowly to implode. BW was so cheap Tube sites could give away the product for free to sell adverts (traffic) and a few paysite joins. Few converted better than 1-2,000 surfers. Still some money for those who got in quick.

Then connections in places we could sell to slowed, Tube traffic grew, ratios overall in all of online porn were getting much worse. Some switched to Dating and Cams.

Buyers started to realise paid Dating sites are often a money pit and free cams took over.

2012 the exodus from porn is increasing, 2013 will be worse.

The realisation is hitting people that if they had kept the business model of 1998 and given away little free porn. They would all be very wealthy. Instead of looking for 9-5 jobs offline.

OK a few left are going to tell me it isn't like that. And tell people to sign up to their site. And a few will still believe them.
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Old 09-23-2012, 02:31 AM   #2
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In a saturated market you have 2 options:

You get exclusives and monopolise OR you innovate and develop.

Also it might just be the cynic in me but I don't know how anybody makes money in dating when there are good free dating sites out there.
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Old 09-23-2012, 02:44 AM   #3
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Originally Posted by mafia_man View Post
In a saturated market you have 2 options:

You get exclusives and monopolise OR you innovate and develop.

Also it might just be the cynic in me but I don't know how anybody makes money in dating when there are good free dating sites out there.
Dating is dead, porn is dead. Agree 1000%
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Old 09-23-2012, 03:55 AM   #4
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In a saturated market you have 2 options:

You get exclusives and monopolise OR you innovate and develop.

Also it might just be the cynic in me but I don't know how anybody makes money in dating when there are good free dating sites out there.
Getting exclusive and monopolising is a great way to achieve success. Sadly most in online porn thought getting exclusive meant getting someone to shoot the same scene everyone else was shooting and getting it cheap.

And yet it was possible. Get out of your box, go visit a top shooter in a field you lie, lay enough money on the table and have his production only online. Could be Penthouse, Private, Evil Angel, Rocco, Buttman, Ben Dover, etc.

The big and great online pimps who were making millions a day. Couldn't afford it. Penthouse, Private, Evil Angel, Rocco, Buttman, Ben Dover, etc. Were far better off ignoring the offers. They didn't miss the boat, they were on a better boat. Online porn arrogance refused to see it that way.
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Old 09-23-2012, 11:34 PM   #5
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Let's see of that list one is a half billion in debt, one was horribly mismanaged, one was acquired by Manwin and the others...

Great examples, Paul!
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Old 09-24-2012, 07:03 AM   #6
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Watching the threads of people bitching about a sponsor not paying, no one buying and free cams spoiling the business is sad and funny at the same time.

Sad that a business I love is sliding down with little hope of stopping.

Funny in that now after all the years of seeing how you guys screwed up and being told I was clueless, offline didn't get, surfers didn't want what offline had. You see the truth. You were the clueless one, not the affiliates. They were mostly the lucky ones for a little while. Overpaid, over supported and over cosseted. All that happened was people who would never of got in and grabbed some traffic, earned a living. Which took money out of the pockets of the skilled.

If affiliate numbers were reduced by 90%, there would be no less people buying porn, maybe more.

I got it entirely. We knew if we went 100% online, it would cost us money. So we went 50/50 and made money in both camps.

Offline porn never got it. They got it 100%. Online porn just never worked it out. They also were better off where they were. It was you that never got offline. For a few $100 a scene more, online sites could of had a foot in both camps. Sold online under 1 label, offline under another. A huge swathe of shooters are freelance, like us, and would of worked for online. Just not the money online were paying. If some had paid there could of easily been more sites like Met Art, Alsscan or any other good site. Twistys content would never make it into Penthouse of Club. Not good enough to compete with Hicks, Thomas and others.

This goes for most niches.

The reason so many said, "Surfers want amateur." Is that's all most of you could afford or could produce.

Now as Free and piracy takes more surfers everyday. Many are reduced to selling traffic, working part time in adult or looking for the door marked Exit.

Some are still making money and if they don't blow it all on cars, houses, bling and toys. They might be OK, most will have to work till they retire or can't and drop.

The reason online porn is in the toilet is.

You guys never got how to market porn online.
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Old 09-24-2012, 12:22 PM   #7
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The reason so many said, "Surfers want amateur." Is that's all most of you could afford or could produce.
If you wouldn't have failed in online yourself you'd know that amateur is actually quite popular because many people are tired of the over-produced shit you shoved down their throats.

It's OK that you don't know this though. Everybody understands that you have no traffic to test different things to see what sells. Can't fault you for that.

The only thing you can be faulted for is not listening to people smarter than you that actually do know what sells.
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Old 09-24-2012, 02:50 PM   #8
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I feel so blessed to be in this industry. Porn is dead, dating is dead. It reeeeeeeally is!! I promise!!
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Old 09-24-2012, 10:02 PM   #9
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I feel so blessed to be in this industry. Porn is dead, dating is dead. It reeeeeeeally is!! I promise!!
Not dead, just sliding down fast.
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Old 09-26-2012, 03:20 PM   #10
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You're obsessed with toilets Paul. Let it go.
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