QFT that about sums it up!

im not impressed :2cents

its not as if everyone is going to start joining porn.com cause its priced at $10 per month.

To The T to the R to the U. You get the point. TRUTH
ds

For a site like Porn.com it may be a good move. They compete with other sites that have similar content which is the closest comparison you can make to Netflix if you want to go down that logical road.

For sites that a offer something more unique, a lower price point might not work out so well.

Piracy aside, a quality porn paysite should be a unique product so the standard price point calculus that includes competition doesn't really apply. But as I said earlier, sites that are similar might benefit from this.

When things are working properly, porn sites should compete with each other on content, not really on price. Bigger sites within the same niche may start competing on price but I only see that among the really big sites.

That's exactly what I think too. And it still won't work because all of the stuff they have IS on the tubes and torrents.

But having said that...I think that every site out there should lower their memberships to loss than $10 a month. All of you. I think that would be great!

And I'll keep ours at $29.99 recurring and make even bigger sales and more money because my shit will appear to be even more valuable. :)

By the way...I woke up on Monday listening to the news babbling on and on about how it was "Cyber Monday" or whatever b.s. they make up to coerce consumers.

So I put up a big join link on my non-affiliate tour offering a one year non-recurring $200 membership (which saves a person about $160 for the year) as a one day "Cyber Monday" special. I didn't do anything except put that link up and took it down the next day. It was easy money.

I'm thinking about doing another one in an email out to my database of ex-members around the first of the year. While you guys are thinking "Micro" I'm thinking "Macro"
I make a pretty big share of $79.99 for 90 days non-recurring sales too.

And those guys "rebill" because when their 90 days are up...almost 100% of them re-sign up. They just don't like to be rebilled automatically.

It's weird. I also have a "VOD" side to the site where I have all of our old scenes that were already ripped on torrents before I started protecting our stuff, and I offer those at $10 a download per scene!

And a lot of people will buy those scenes at $10 each and end up spending hundreds of dollars when they could just join and get them all for $29.99

The key isn't necessarily "micro-payments", but rather a variety of options.
My people get a $29.99 30 day recurring, a $10 5 day non-recurring, the Intellichat $2.95 1 day trial that recurs at $29.99 for 30 days, a 90 day $79.99 non-recurring, and the $10 per scene VOD. And they all make a nice percentage of sales.

Same back :) We have porn you can jerk off to and you have what you have :)

The good news, the pricing is just stage one. We are ramp'ing up to 2 exclusive HD updates a day, plus the usual DVD releases.

Some areas we are expanding,

http://www.porn.com/sites.html - going to 2 updates a day.

For the true haters you should keep an eye on this specific section in the coming months:

http://www.porn.com/sites/PTV/PORNCOM-TV.html?

I agree with Robbie on this one. There are a variety of consumer types.

We have people who will pay $9.99 to own one 15min scene. People who pay $150 in an evening to cam. People who prefer to prepay and people who don't mind re-billing.

I know of very few processors or banks that allow $200 charges. Chargebacks on those are going to be a bitch too. Hope it works out for him.

did not read any of the thread but as far as Netflix, they need 70 million subscribers by 2014 to sustain their current price model. there are only 100 million households in the US. So..............

I think we have higher prices than anyone here. We have monthly rates of 54.95, 64.95 and 80.00.

If you value your product as cheap.. then by all means blow it out for pennies.

If you set your mind and value your product as superior. Quality customers will join and rebill for life.

Huh?
First off...our site is different. It's fan based. Not a generic site with tons of girls on it. Guys that join Claudia-Marie.Com join and are very loyal. They don't chargeback very often.

And second, here's how a processor and bank does it (I've "x"d out the sensitive info):

Site: Claudia-Marie: New Tube Style Tour
Program: xxxxxxxxxxx
Campaign: xxxxxxxxxxx
Username: xxxxxxxxxxxx
Password: xxxxxxxxxxxxx
Referrer:
Join IP: xxxxxxxxxxxxxx
Full Name: xxxxxxxxxxxx
Address: xxxxxxxxxxxxx
E-Mail: xxxxxxxxxxx
Status: Active Member
Last Biller Visited: NETBILLING
Joined: 2010-11-29 21:18:52
Last Login: 0000-00-00 00:00:00
Will expire: 2011-11-29 21:18:52
Biller: NETBILLING
Subscription: xxxxxxxxxxxx
Payment: Credit Cards
Option: $200 1 Year Membership No Rebills
Spent: $200.00
Cost (Reseller): $0.00
Cost (Biller): $43.00
Profit: $157.00

Dave, to expound on the customer loyalty and my non-fear of chargebacks...that member that I just showed you his sale for from "Cyber Monday" for $200, I looked up his history with us just now out of curiosity.

He first joined claudia-marie.com on March 22 of 2009. Stayed a member until Oct. of 2009

Rejoined in Feb. of 2010 and stayed a member until August.

And now just bought that one year $200 membership. That is what I'm talking about. :)

seems to be interesting

That's awesome Robbie. Looks like you have some loyalty.

Maybe you should try a lifetime special. I'm sure you'll have a few takers.

Cost (Biller): $43.00 If that is what you paid in fees, ouch.

Your girl does make us some nice coin indirectly:
http://www.livecams.com/cam/ClaudiaMarie/

Yeah her camshows are pretty lucrative. Only problem is trying to get her to put in the hours. I try to make her do 4 hours a day, 5 days a week. But it's hard on her because these guys all want to see her masturbating. So she ends up having a dozen or so orgasms and feeling like she's gonna pass out from exhaustion over it. lol

I gave her hell and told her to buck up and get to work, and then she asked me how I feel after I cum...and I had to truthfully say that all I want to do is go to sleep after I cum. :1orglaugh

So as dumb as it sounds...I have to sympathize with her on the hours she puts in doing cam shows. heh-heh

I wonder if I could figure out a "lifetime membership" that rebills? :1orglaugh:1orglaugh:1orglaugh

yes you can. Health clubs and country clubs do it. $xxx lifetime Join fee + xx monthly

Damn you're right. But I was thinking more along the lines of billing them over and over after they die. :1orglaugh:1orglaugh:1orglaugh

And maybe a couple of x-sales on their heirs. :pimp

Yep, I agree. I have found that members do not rebill long enough on a lower price point to justify using it over a traditional price point. Although the rebills may be less, over time, the traditional price point produces a greater ROI.

Robbie how are you paying $43 on a $200 sale?

That is not just processing fee surely?

Price points yay :)

This is the key question which is probably why it has been missed twice.

The right thing to do is to change all existing members to rebill at the new price, but that would mean taking what one would assume would be a massive hit on future rebills, and I would imagine it would not be easy for new sales to cover that, and so chances are that existing customers will only be switched if they find out/ask..... right?

then does that means if you raise your price all current members get bumped up to the new higher price?

Yep, I pay $6.44 on a "regular" membership of $29.99 and that's using my Humboldt merch account
$6.59 if it's CC Bill

So $43 is the amount of the biller fee on $200.

I think we may be one of the last of the old holdouts still using U.S.A. based Humboldt. I guess most people moved to other countries with their merch accounts so they are probably a few points cheaper.

I believe that for a HUGE name/band/program like porn.com this is a smart move because of their VOLUME VOLUME VOLUME.

But if you're not producing whatever volume numbers they are then it just makes the pie smaller. Forget about splits with models (like I do), or affiliates. For a smaller program like me I would go the OPPOSITE way if pressed to do so: make my monthly membership $39.95 instead of $29.95.

If I'm gonna be the last buggy whip salesman in town then I'm gonna damn well fucking sell SOLID GOLD buggy whips, dig?

I think you should recheck ccbill Robbie, that is about 22% fee.


I thought even their highest rates for US based businesses were under 15%.

Think of the money you will save switching to Zombaio @ 4.9%......

Only if you don't mind losing them. I hope you seriously don't think the two things are the same......

Price points won't matter until the cap gets put on the massive amounts of free content.

this pretty much assures them no affiliates (not sure if they have or want an affiliate program anyway).

Ultimately if they are a picture or video site... i can pay $10 or $30 or $0 .... $0 still wins hands down.


Here is my thoughts for the discussion.... If you want to offer something of value to a customer and change up the pricing points... then explain to me why its a good deal to charge me $10 initial AND $10 for rebills ?

I sign up, pay $10 and get access to tons of content lets say 10,000 videos. This is all *new* to me. I just paid $10 to access all of this, great deal. Now I browse through most or all of it in first 30 days, downloaded what i liked the best. Why do I rebill and pay full price again for another month, and another month after that etc... In month one I got access to 10,000 new videos. In month two you made a couple updates and i got to see a whole 20 new videos...

10,000 videos $10
20 videos $10

if all your site offers is pics and vids then why would someone continue to stay on after month one and pay full price just for a couple updates.

Perhaps for them a better pricing strategy would have been $30 first month, $10 each additional month (or even $5 for each rebill).

Now if you have lots of interaction on your site, live cams etc... then that justifies full price each month but just pics and vids you crazy to charge full price just for a couple updates.

discuss....

CCBill is 12%. $29.99 = 3.59

$200 @ 12% = $24

And for a merchant account you should be looking at around 5%.

You are either being ripped off or your math is wrong.

I have no axe to grind here, but there are quite a few interesting points in this thread, firstly to Robbie:

$43 on a $200 sale WOW.

That would cost me less than $12

$6.59 on a $29.99 again about $2 for me.

Sticking with your processor and not checking out whats available in the open market is costing you big time. I process with a major blue chip institution owned by one of the biggest banks in the world. Absolute 100% security on my money.
I pay 5.6% + 50c per transaction on my relatively modest turnover. Weekly payouts with no wire fee, and my merchant account has no upper limit on the transaction amount.


My second point is regarding micro payments and the perceived higher costs. The way to avoid this problem is by introducing a virtual wallet solution. You charge your customer a min of $10 which is converted into your virtual currency, he then spends the currency on whatever products you have, cams, video, dating etc. Fantastic for brands where you wish to cross-sell your customer to the other products and sites in your portfolio. The customer gets the micro-billing experience because each purchase is charged seperatley to his wallet.

You can also introduce a bonus system for those who are prepared in top up larger amounts e.g. top up $50 get $5 free.

Email promotions to your membership/email database such as "double your money" or "xmas special $5 free for every transaction" are easy to implement once you have your wallet system running.

Adding alternative billing mechanisms to your wallet is also easy. Lets say you want to add sms but you are scared of the percentages that the networks retain, you simply adjust the value of credits earned to reflect the payout you receive. The customer get the choice of payment mechanism, you retain your margin.



Finally to PR dave re porn.com TV. We produce live hardcore TV 24/7 with feeds available FOC to upstanding site owners such as yourself. Interactive TV quality free content which beats myfreecams om many levels including revenue generated.

If anyone has a serious enquiries about a TV feed for their site, or would like any advice on the other points my email is rampant 9 9 at g mail

are you seriously paying over 20% processing fees for creditcard? :helpme

I think some will use this type of move as a way to siphon off affiliate clicks and sustain themselves through unpaid cross sales and upsells.

1. Lower pricepoint to $9.95 (pay $5 to affiliate)
2. Add two prechecked cross sales up to $100. (nothing to affiliate)
3. Collect email addresses for further marketing. (nothing to affiliate)
4. Add heavy upsells within the members area. (nothing to affiliate)
5. Only have to pay affiliates $5.

I'm not saying Porn.com is doing this but only that the model could be used in this way. Currently it's popular with dating and cams. The affiliate sends you tons of free no-cc member leads and you don't have to actually pay the affiliate until those convert to a paid membership. So basically the affiliate is sending you free leads if you pay nothing on those leads directly.

People speak of having affiliates no longer being profitable but the reality is more that being an affiliate these days is much less appealing than in the past. There are more tricks and more instances where your cut is being taken from you. Entire businesses are now sustained basically by siphoning your traffic and paying you nothing or a small pittance.

they offer pps. don't know who would be stupid enough to still use revshare nowadays, and i would rather them to monetize their traffic in every way than be closed down next month.

any of these companies that do mega sites around that price point will be paying pps as no affiliate will promote it is some meager revshare. if they do it right it will be sustainable.

Yeah, PPS would not be near as bad. Lots of people still go revshare with a bad arrangement like the one spoken of unfortunately.

Robbie:

Please get in touch with me. I'd like to give you a competitive quote.

Mike
[email protected]

I suspect Robbie is not paying his gateway a transaction fee and instead a %.

If so that is why the fees are double what they should be.

This is why I love owning my own bank :pimp

I asked because if this is a long term move for porn.com then dropping everybody to 9.95 is the right thing to do. Dave's answering the other posts but continues to avoid this one. Pretty much answers it for him :)