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-   -   The Problem With Paul Markham............. (https://gfy.com/showthread.php?t=1017794)

Paul Markham 04-15-2011 01:15 AM

Quote:

Originally Posted by Choker (Post 18058565)
Pauls continuing breakdown live on GFY. Entertaining thats for sure

I told people 10 years ago that the business model of giving away tons of free porn and selling crap sites was a flawed model and would lead to the decline of the business. Even you agree with me, now selling to Tubes and saying the price of traffic has plummeted.

The continual breakdown of this business is amusing to watch.

Read this.

Quote:

Porn was never massed marketed until the Internet. It didn't have to be. From Playboy down to Max Hardcore they knew their core market would find them. The only marketing that really counted was getting the product on the shelves. The end users who buy will find it most of the time. Be it a Playboy on the top shelf or a video in a porn shop.

The Adult Internet professionals were under the illusion that millions who would buy porn but couldn't would if it was more available. Wouldn't buy a Playboy or Penthouse?

So they started out spending a fortune marketing. Which was mostly giving away free porn. Suddenly they had millions looking at porn, and a tiny % buying. They never considered that instead of giving access to millions to buy, they gave access to millions to not to buy.

Tubes exposed something porn professionals always knew. The core market is a 20 minute market. They look at porn, jerk off and get back on with their lives. Few read a magazine cover to cover and few watch a film start to end. They watch, wank, cum and get on with their lives.

Giving away millions of free images on a TGP, meant millions who had to buy a magazine, now didn't have to.

To make "marketing" more saturated affiliates were paid far too much, given far too many tools and everything else they wanted. The members area of sites were built on content to satisfy affiliates needs and not customers needs. The result was obvious, many large sponsors most active servers were the ones that hosted the free content. The traffic consuming free content was far in excess of the traffic spending money.

Many many people people could build an affiliate program, some better than others, but the proof is there. If it's so hard how are so many able to do it?

Being an affiliates is about the easiest thing possible online. If not there are 10,000s of very clever people.

All dedicated to giving the consumer his 20 minutes of pleasure. Without paying.

Some for a while earned a great living, some earned a good living and the majority eared a living.

By satisfying a 20 minute need for free you lost your core market in porn. Why buy 43,200 minutes recurring when 20 minutes is free, every time you need it. Tubes proved this principal spot on. Now people who were giving away 20 minutes of pleasure agree with me. Because someone else is giving it away better than they are.
Of course it's all wrong, sales are soaring, there has never been so much money in porn. Because we give so much away for free. :1orglaugh

BAKO 04-15-2011 01:19 AM

I have Magic joins for Paul

Paul Markham 04-15-2011 01:36 AM

Many will disagree because for a little while they earned a living, none will think what they could of earned if they hadn't of satisfied so many porn users for free.

Imagine one more of the 1,000 looking at a gallery for free on the Hun, actually bought a membership. Or 100. That's a crazy thought isn't it.

Gallery traffic in mainstream niches was lucky to convert at 1-1,000 viewers of the gallery, not those who could be bothered to click on the banner. They were a very tiny number of the potential market getting off for free for 20 minutes.

It's a time when a bird in the hand isn't better than two in the bush.

DamianJ 04-15-2011 02:02 AM

Quote:

Originally Posted by will76 (Post 18058048)
LOL you don't know what plagiarism means, dumb ass. You have proof that I committed plagiarism as you are implying here? nope, then shut the fuck up. thanks.

Erm, you posted asking for people to copy a site for you...

That's what plagiarism means in England.

I can draw you a pic if you are still struggling.

Bladewire 04-15-2011 02:24 AM

They are all yours Paul do with them what you please :thumbsup

Quote:

Originally Posted by Paul Markham (Post 18058826)
If you can afford $3,000 a solo girl scene yes hire me. If you want me to work for peanuts, fuck off. I can earn more shooting weddings.

Can I have some of these images please? They funny and very good.


Paul Markham 04-15-2011 02:33 AM

Quote:

Originally Posted by Squirtit (Post 18058906)
They are all yours Paul do with them what you please :thumbsup

Thanks, they're great. Will use one as my avatar.

What do you think trolls?

Bladewire 04-15-2011 02:43 AM

Looks great in my sig too :thumbsup

Quote:

Originally Posted by Paul Markham (Post 18058911)
Thanks, they're great. Will use one as my avatar.


Paul Markham 04-15-2011 03:04 AM

At very first ratios were bad. Yes bad. With only 1-100 it's 99% saying no. That's not a good ratio.

As time went on ratios got worse. The problem was hidden because millions lore were coming online. But users from where?

http://paulmarkham.com/temp/internetaccess.jpg

If that's to be believed the growth in our core market area, the US, over the last 10 years wasn't that great. But with more buying, the fact that a lot more were viewing for free was ignored. And instead of being a porn industry devoted to creating and selling porn it became a pseudo marketing industry dedicated to giving the product away.

Tube were the inevitable point this trend would go to. All supported by sponsors, without them funding the affiliates it would of died out over night.

Now Tubes obviously give more than enough away the effect of free porn is clear to everyone. No one thinks that giving it away in small doses, 1,000s of times had a similar effect. They only point to the 1 who signed up and ignore the 100s or even 1,000s who didn't. The 100s or 1,000s of potential customers. Yes if they were looking at your gallery on the Hun they are potential customers. The problem of billing them is the only problem.

Unless they can jerk off for free.

But I'm wrong and you're right. Millions were to be made. The Billions lost are irrelevant. Traffic is king and the game is to get the most traffic. Even though the sites with the most traffic always had the worse ratios.

Even when a customer did buy, what were the odds on him staying, what were the odds on him getting ripped off and what were the odds on him buying again? Even today many are happy to earn a few dollars sending traffic to dating sites which con customers and don't offer anything like the service free dating sites do. Spend money on Tubes that are crucifying Paysites, so stabbing themselves in the back. Just to earn a few dollars more. Which is turning out to be a few dollars less every day.

Paul Markham 04-15-2011 12:13 PM

If you think about it no industry in it's right mind sticks a huge expensive buffer between it's shops and it's shoppers. Do you see people on the high street, in a mall handing out bottles of beer (or what ever) for free in any amount the shopper wants. While trying to sell a months supply of beer AND paying out 50%ish of it's turn over to hand out the "free" bottles of beer?

No only the Adult Internet came up with that brilliant business plan. And that's exactly what they did.

If in 2000 a bunch of sites had said "Fuck it" and cut rev share back to 10%, cut the support down to the bare minimum and cut the price of membership to $20. The sites charging $30 would soon of whithered. Because the "The higher the price the more will buy" will soon become bullshit. The customers would of realised the $30 did not ensure a better product, in fact it could of been a worse product. Because the sites paying out 10% could of spent the extra inside the site.

As for getting traffic, buying a few spots and banners on top TGP sites would of solved that problem.

No that was too much of a decent business plan. We not only spent a fortune building this buffer, we made sure it became more attractive to 99% of porn surfer than buying porn. 99% would of been great, imagine 1-100 people surfing porn actually buying porn.

That would make most of you millionaires, if you owed a paysite.

We built and paid for our own devastation.

Yes I'm sure afew of you made millions, back in the good old days. Robbie did well, but he was part of the "Giving away free beer business plan." And I'm sure if affiliates weren't paid 50%, given every tool possible many would never of made it.

How many customers would that of cost the online business?

None in fact if the supply of free porn had died in 2000 customers would be clambering for the credit cards. In greater numbers. We made sure they didn't have to do that. And found every useless excuse possible to hide the fact.


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