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It's not loading free sites with tons of free porn. It's not SEO. In fact it's nothing an affiliate should be allowed to do. Marketing is helping to shaping the product to meet customers and market demands, then improving and guiding the sellers work. I've worked for companies with big marketing departments, staffed by professional marketing people. They never told us to give away so much of the product for free it killed sales. Quote:
Most affiliates and the vast majority of surfers are on "Advertising" sites. sites with loads of adverts from sponsors. Many times the affiliate has no say in how the advert is compiled. If he did he would be having a small hand in the marketing part of the exercise. Blogs can "market" a product. By shaping the text promoting the product. Selling isn't laying out the goods and taking an order, that's supplying. Selling is convincing people your product fits their needs. With 1,000 thinking it won't. Then the obvious conclusion is we are very bad at supplying and if they want to link it, marketing as well. You can call a cart horse a race horse, doesn't make it a race horse. |
Here's another thought. There are millions of unemployed in major Western countries.
Why don't sites employ some of these in house to do the advertising grunt work of online porn promotion? The entry level is low, the skills of the grunt work isn't high and the costs would be low. Please no replies from sponsors saying "If we train them, they will leave and work for others." Seems to me a sponsor could get the work done for minimum wage. |
you don't understand the internet. please shut up already.
you are like a player piano salesman trying to lecture a rock club owner what kind of entertainment they should have. |
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Is this true for many?
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The film you need to see is "Supersize Me" , The health results of McDonald's and Coke are a Health disaster in the western world. For the first time life expectancy is failing. |
the great internet porn marketing employment project eh?
i think the unemployed's time might be better spent inspecting porn program's offices to make sure there are enough bathrooms on each floor. |
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These companies have millions to spend, online porn doesn't. End of debate. Porn sponsors who boast having paid out over $1 million to affiliates, spent it after the sales were made and the money was in their bank account. Maybe these products have an attraction for the consumer, you can't see. Still if the money wasn't the issue. The marketing is very professional, involves more than advertising and hasn't resulted in less people buying their product. Maybe because it wasn't 90% based on giving away free burgers and Coke. I think the disagreement between what I think is marketing and what others think is one of job specifications. I must admit marketing my porn over the years was easy. I retained clients for decades and didn't need to keep constantly replacing them. However have worked with professional marketing people and it involved a lot more than just carrying or placing adverts. Can a lot of what the "marketing people in online porn" be done by people who are unemployed on minimum wage? What parts of it are so skilled, how much is involved in that part and how much is simple grunt work? |
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:feels-hot |
I have no point to make on marketing. I know nothing about it.
So why are you replying to my point about the health issues? You do a very good job of showing that you no nothing about it too, and by contrast that Damian does know what he is talking about. |
Marketing is a job of many function. And as 2 big companies have been mentioned lets look at their marketing and compare. Not the spend as that's already been done.
The big companies employ professional marketing people. Trained and experienced in the job. We don't do that very often. They do customer research by going out and questioning people to understand their needs. We avoid real contact with members and surfers as much as possible. Though I hear a few did put up stands at the recent Berlin show. good move. They do real market research. We follow what others do. They engage advertising agencies to look into places and how to advertise. We don't. They have departments researching the products, refining them, tasting them, getting them to the best they can be. for the price. We decide to shoot teen porn and go out and find the cheapest supplier possible with little idea how to guide him to make a decent product. Product design, is something marketing departments are heavily involved in. To make sure they design the right product. Most in online porn don't have a clue what the word means. Many think product design in teen is anyone who looks under 22. And in MILF anyone who looks over 30. In fact when it comes to product design, online porn is a complete failure most of the time. Met-Art :thumbsup. Average porn site :Oh crap Most think it's getting amateur shot fuzzy and badly shot and lit and good porn is HD and in focus. :upsidedow |
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There is a tendency to confuse what we do in online porn with what happens in other industries. Tap water and bottled water is a classic. Now we have people comparing the marketing of Coca Cola and MacDonalds with the marketing of online porn. Just because a horse has 4 legs and a tail, it doesn't mean it can run like Red Rum or Arkle. We need to realise that. In online porn selling often means giving away the product for free. Not selling. We think marketing often means giving away the product for free, that's not marketing. This is the fundamental problem when selling porn. The order of importance given to each sector of the business. There are one or two exceptions, but this is the normal rule. 1. Marketing. Everything to do with driving traffic to a tour. 2. Design. 3. Billing. 4. CMS 5. Hosting. 6. Product. On 1-5 most spend as much as required to get the best solution. On 5 most buy the cheapest. Even though Hosting is cheap, most want the best for their situation. Paysites normally want the best. Forgive me if I missed something out. Probably just included it in another sector. So the customer has twigged and now knows the odds are your type of content is on 10-50 Tubes free of charge. And on 100s of sites you have to fight with to get a sign up. Even then the member doesn't stay long, so you have to fight to replace him. You have to have something worth buying to sell it well. The truly sad thing is in these threads few can offer a better way. Yes they can point to examples that have no relevance. but rarely does anyone point to something they are doing that is better. Here's this one again. Quote:
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You dropped this at the last show. Sorry I couldn't get it to you sooner! http://3.bp.blogspot.com/-vfQtIi-FTu...n-29845448.jpg |
omg...:1orglaugh:1orglaugh:1orglaugh... another completely useless thread...
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Tuesday lulz's received :thumbsup
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Okay that's enough, fuck you for wasting precious interwebs and killing people's brain cells. |
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The shame is so few can come up with a debate. Barry is good. The rest say little. Some say a lot, but it means little. Is this in the wrong order? 1. Marketing. Everything to do with driving traffic to a tour. 2. Design. 3. Billing. 4. CMS 5. Hosting. 6. Product. And has that helped the industry as a whole of hurt it? |
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LOL! |
You need to design a product for the trend-setters in the Market(place) -- without that being done right you are dead-in-the-water -- especially with a small business developer's budget. |
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Don't you wonder why no one listens to you Paul? Don't you get why the only people engaging with you are people who want to make fun of you? Don't you find it a little odd that when any serious business person starts a business thread its constructive and respectful and when you do it, its just people making fun of you. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ ~~~~~~~ THIS IS THE BEST ADVICE YOU'LL EVER GET People are reacting to who and what you are and how you act. Its a reflection of you and what you are, not of those who mock you (although obviously little good can be said for those who waste their time doing it). When you change your attitude, the world will change its attitude towards you. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ ~~~~~~~ You start with flawed premises and misguided analogies and criticize elements of a business that you know nothing about. Thats why people make fun of you. Thats why no one will "debate" you... its not a debate. It's people making fun of an old man thats running around the park naked telling everyone he's a badger, who can't understand why no one wants to debate and discuss badger life. Nothing more. |
Cue wankham's reply along the lines of "yes but what would you rather be, the badger or the gamekeeper? Neither. The gun is king. Now tell me I'm lying." or some other equally inane shit :1orglaugh
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At last an intelligent answer. Thanks Barry.
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:upsidedow |
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So when you say. design a product for the trend-setters in the Market(place) And "it's cool and new -- I want this" viral aspect. They are lost. Best they will do is copy others and hope it works. Sponsors, and affiliates. Sell the "dream" they will use the product! You do know for most in online porn you might as well be talking in Chinese for all they understand this to mean. You have to know the dream to sell it. These are bottom line basic and marketing tactics. Create a product people want to buy. Make it new and innovative. Sell the dream of the buyer using the product. Or go copy Youtube and sling mud at the wall, by giving away a mediocre product? Which route did online porn take? |
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:winkwink: |
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