Surviving Penguin

[AdultKing]

Interesting seomoz article here about surviving Penguin

http://www.seomoz.org/blog/how-to-su...eroptimisation

[videoscribe]

This sounds like an interesting read - how to survive Google's unnatural links warnings & avoid over-optimisation. Everyone wants to know how to please Google better. They will get more knowledge if they read more articles like this. SEO is some of the most modern technology.

[19teenporn]

Reading that post, clicking links and stuff, took me to google webmasters forums.

The level of paranoia in those forums is something unvelievable!

You can go there and tell them to send you 50 dollars and their site will be OK, and you will have thousands of people sending you money instantly.

Really sad...

[Barry-xlovecam]

1. Point your default search away from Google.
2. Buy more CPC advertising in other search engines.
3. Don't depend too much on any one vendor/source ...

[u-Bob]

going through the comments. Most of them are pure face-palm-bait.

this one's actually the first decent one I came across:

Interesting post. It really amazes me that somebody would go to such lengths to attempt to interpret the vagaries of this latest update, despite all the complete garbage it's produced, and continues to produce, and all the collateral damage it's created, and then tell people that, in addition to working like an "unfed slave" to produce compelling content, they need to constantly police their websites link profile to ensure that events that are entirely out of their control don't get them hosed back to page five for no apparent reason. Oh, and by the way, it's all based on speculation, because nobody outsite the inner sanctum at Big G really has any idea how this stuff works, except apparently not very well, unless you're a big brand.

To be completely honest with you (and I have no illusions anybody cares), I think anybody who preaches pure "white hat," content based SEO (looking directly at you, SEOMoz) should be ashamed of themselves for not condemning Google over this latest fiasco. Seriously, this level of bootlicking for a company that has repeatedly demonstrated it's business practices to be highly unethical, not to mention sanctimonious and self-righteous in the extreme, is rather nauseating.

I mean, punishing people for actively obtaining links, while you pay the rent by selling links, or ranking based on a "qualty score" that your own SERPS fail miserably? Is there some kind of "shame-ectomy" involved when you get hired by Google? Because that behavior would make a sociopath blush. That's not to mention banning 15,000 of your advertisers overnight because they suddenly aren't "quality," even though they just spent years helping you build your ad system and get rich. Or, the outright havoc that's been created in honest peoples' lives by Penguin, businesses ruined overnight and garbage promoted to page one, and big brands getting a big pass.

Google owns search, let's face it. If you want search traffic, you deal with Google. It just amazes me that a website that supposedly promotes success through quality, content, user experience, etc (all quite noble ambitions) would give these hacks a pass, and seriously tell people they need to police their own link profile so they don't get slapped.

And, that's without even mentioning the negative SEO industry you're basically implicitly stating is now going to ramp up bigtime. I mean, come on! How to you do all that with a straight face?

[Paul]

The comments section is interesting too, particularly this

Microsites.com published a very interesting study on the impact of Penguin, comparing the characteristics of sites hit by Penguin with those which weren't hit. Some of their findings include:

Every single site we looked at which got negatively hit by the Penguin Update had a 'money keyword' as its anchor text for over 60% of its incoming links.

[signupdamnit]

Good article. I lost around 30% of my search engine traffic. But to my surprise it hasn't hit my revenue. In fact I'm having a very good month so far. Google isn't everything. For some they might be better off ignoring what happened for now and instead focus on driving traffic from other sources.

[$5 submissions]

xrumer service providers must be having a field day

[$5 submissions]

also, the link volume factor mentioned doesn't explain how sites with few but high quality themed BLs from high PR sites still tanked. Overall, SEOMoz does have nuggets but it doesn't apply to all cases...

[signupdamnit]

Originally Posted by $5 submissions

also, the link volume factor mentioned doesn't explain how sites with few but high quality themed BLs from high PR sites still tanked. Overall, SEOMoz does have nuggets but it doesn't apply to all cases...

Google probably is looking at the distribution of BLs (number, quality, quantity of each particular quality level,etc), anchor text,etc to see that it appears consistent with a natural pattern. The problem is if they insist on these natural patterns the only sure way to rank will be to ensure that you *appear* natural. Plus patterns aren't the same with all types of sites and there is no way they can possibly have a profile for every site type to fit into and be accurate. It's going to fuck up. The thing is it doesn't hurt them one bit. Only webmasters so they just don't care.

[acrylix]

Don't worry, Google is working hard to keep competitors from harming your rankings. Should you notice an unnatural link blast aimed at your site...simply contact the thousands of site owners in question, and kindly ask them to remove the links. Whatever you do, don't contact Google about it, as they "don't control the content on these pages."




http://support.google.com/webmasters...n&answer=34449

Google works hard to prevent other webmasters from being able to harm your ranking or have your site removed from our index. If you're concerned about another site linking to yours, we suggest contacting the webmaster of the site in question. Google aggregates and organizes information published on the web; we don't control the content of these pages.

As posted before in this thread: https://gfy.com/showthread.php?t=1066383

[garce]

yay. cool.

[DamageX]

Originally Posted by $5 submissions

Overall, SEOMoz does have nuggets but it doesn't apply to all cases...

It's called "hype". The difference between charging mentally unstable people $100+/mo for access and letting them run free on GFY. The latter being full of nuggets too, but free.