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Old 06-20-2009, 09:02 PM   #1
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Proper way for a business to use twitter?

Kind of strange to me when i see some companies CEO tweeting about his personal life, for example; "off to the store, cooking some steak tonight" shouldn't that be replaced by like "happy to say we had a record 4th quarter" or "Check out our new product x"


I think a lot of people are new to tweeting like me and are not exactly sure how to go about updating their twitter page without being too spammy. Any wise words out there from any experienced twitters?
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Old 06-21-2009, 02:23 AM   #2
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good post... i don't have any experience with twitter so i'll sit back and watch the replies.. i'd guess it would depend on their intentions.. if they're looking to put a more personal touch/feeling/face on their company, i'd say sure, go uberpersonal.. if you're looking to gain credibility yeah, go ubersuit.
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Old 06-21-2009, 02:40 AM   #4
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It should be easy chief. Everything in life is a 'sale'.

You are selling yourself to that skeezer in the club you wanna fuck. You are selling yourself in a job interview, conference, business meeting. You sell yourself to the bank to get your car or auto loan.

Life is one big sales pitch.
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Old 06-21-2009, 03:05 AM   #5
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Twitter is a spammers playground.
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Old 06-21-2009, 03:11 AM   #6
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Twitter is a spammers playground.
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Old 06-21-2009, 03:16 AM   #7
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Old 06-21-2009, 10:58 AM   #8
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I post a combination of professional comments and pointless personal crap. Still not seeing a great deal of point to Twitter but I'm willing to put 5 minutes a day into it for the little bit of exposure it will get my company and the slight chance any work will come from it.

BTW Farang, what the fuck is that pic in your sig?! LMAO
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Old 06-21-2009, 11:04 AM   #9
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I get a lot more repsonse from the spam then from the personal shit. If you don't ask for the sale, you don't get it.
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Old 06-21-2009, 11:05 AM   #10
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Originally Posted by wtfent View Post
Kind of strange to me when i see some companies CEO tweeting about his personal life, for example; "off to the store, cooking some steak tonight" shouldn't that be replaced by like "happy to say we had a record 4th quarter" or "Check out our new product x"


I think a lot of people are new to tweeting like me and are not exactly sure how to go about updating their twitter page without being too spammy. Any wise words out there from any experienced twitters?
Would you "follow" somebody that constantly posted only about their products? At least if they are posting about a steak I can sit here and say "mmm that sounds good."
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Old 06-21-2009, 11:16 AM   #11
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I actually deleted a few of my tweeter posts after thinking they were too personal. I only post personal stuff to keep up with what everyone else is doing. Just seems like posting personal crap will do more harm than good. For example if apple had a tweeter you'd expect apple related stuff not Steve Jobs saying "2nd day of surgery, wish me luck" if he wanted to do that he could just get a personal page.

I understand we probably only post this personal stuff because its what everyone else is doing and we don't want to be spammy but at what point do the personal post just get weird.

Lets use Zuzana Designs Twitter page as an example... http://twitter.com/zuzanadesigns

I would expect, maybe a post per day or so business related, just not sure about what. Maybe some new design examples or a new client she took on or good feedback someone left her, etc... but seeing her talk about catching crabs and cooking them to me is just weird and if anything makes the company seem smaller and less serious, (Lol sorry to pick on you Sarah, you were just a good example.)
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Old 06-21-2009, 11:17 AM   #12
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I get a lot more repsonse from the spam then from the personal shit. If you don't ask for the sale, you don't get it.
I agree with you.
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Old 06-21-2009, 11:23 AM   #13
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Would you "follow" somebody that constantly posted only about their products? At least if they are posting about a steak I can sit here and say "mmm that sounds good."
Yea good point too. That's the trick though. What can you post about that isn't spammy but not so personal it becomes weird. Maybe like quick motivational quotes or wise words, news from your industry, company goals, funny office stories, happy holidays, happy birthday to staff members, announcements, promotions, policy changes, etc... mixed in with a few personal tweets.
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Old 06-21-2009, 11:30 AM   #14
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Also there are 3 different kind of tweet accounts it seems. I think everyone should have one for each and link to each of them so you can take full advantage of tweeter.

1. Personal for fun (Possibly build your reputation also)

2. Business (must maintain your brand image not too spammy but not too personal)

3. Business Spam (Used for business but your companies name is not on the line but if youre too spammy you wont get followers)
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Old 06-21-2009, 11:32 AM   #15
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Old 06-21-2009, 11:39 AM   #16
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My tweeter page by the way... http://twitter.com/TWSYDVDSTORE
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Old 06-21-2009, 12:15 PM   #17
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My tweeter page by the way... http://twitter.com/TWSYDVDSTORE
Thanks for your posts, they were very helpful - at least for me.

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Old 06-21-2009, 12:20 PM   #18
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Also my help if I learn how to spell it lol. Twitter I meant to say in all my previous post not tweeter.
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Old 06-21-2009, 12:21 PM   #19
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Thanks for your posts, they were very helpful - at least for me.

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No problem. Glad I could help you out.
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Old 06-21-2009, 01:06 PM   #20
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the news recently reported some video production store owner in AZ tweeted he was going on a road trip. Came home & his house was robbed.
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Old 06-21-2009, 01:13 PM   #21
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the news recently reported some video production store owner in AZ tweeted he was going on a road trip. Came home & his house was robbed.
lol hahaha
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Old 06-21-2009, 01:23 PM   #22
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the news recently reported some video production store owner in AZ tweeted he was going on a road trip. Came home & his house was robbed.
Yea I read about that. lol. Not only did he do that but I guess he posted pics on the road and told people when he would be back, etc... just more info for people to feel secure about robbing his place. The guy could have been even dumber and said something like "hope my fish don't die since nobody will be there to take care of them for 4 days" lol
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Old 06-21-2009, 01:41 PM   #23
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I actually deleted a few of my tweeter posts after thinking they were too personal. I only post personal stuff to keep up with what everyone else is doing. Just seems like posting personal crap will do more harm than good. For example if apple had a tweeter you'd expect apple related stuff not Steve Jobs saying "2nd day of surgery, wish me luck" if he wanted to do that he could just get a personal page.

I understand we probably only post this personal stuff because its what everyone else is doing and we don't want to be spammy but at what point do the personal post just get weird.

Lets use Zuzana Designs Twitter page as an example... http://twitter.com/zuzanadesigns

I would expect, maybe a post per day or so business related, just not sure about what. Maybe some new design examples or a new client she took on or good feedback someone left her, etc... but seeing her talk about catching crabs and cooking them to me is just weird and if anything makes the company seem smaller and less serious, (Lol sorry to pick on you Sarah, you were just a good example.)
Good post, I don't mind being an example at all. I just signed up for it a few days ago, and so far it is pretty cool. It is like an opt in e-mail list of people saying they give you permission to tell them anything you want about what you?re doing lol. I?m trying to use it for some personal stuff and more business. Social networking is where it?s at it seems. People love to hear about what you are doing at all times. I will use it to announce my weekly design specials as well. I have a newsletter now, but this will make it quick and easy. I can say 30% off all design to the first 10 people that reply to me. Or something like that. I?m still learning what will be most useful to my company.
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Old 06-21-2009, 02:31 PM   #24
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twitter is a great backup way to communicate to customers if someone is DOS'ing your site. Also good when you steel $500K in jewelry & want to deflect attention with a topless pic.
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Old 06-21-2009, 06:13 PM   #25
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I'm promoting services to a specific niche. Building the following isn't all that difficult if you provide information on one topic.

I throw in referral links and links to services I'm providing and I'm doing great with it.

I buy leads from a provider and in just one month the few minutes I spend each hour on Twitter already brings me 3-5 new, targetted leads per day. Which, when I buy them, are around $8 each when I buy in bulk, prepaid purchase of 250 leads at a time.
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Old 06-21-2009, 06:15 PM   #26
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Another suggestion is to watch a bunch of relevant search keywords.

Use an app like TweetDeck. You see someone asking about or talking about the same thing you're focusing on and you can drop a ref link or link to your blog or what not directly into their lap in real time.
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Old 06-21-2009, 07:16 PM   #27
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it depends. I update with "news" and it gets good responses.

typing something like: going out for a beer, be back later

Is just stupid
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