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Discuss what's fucking going on, and which programs are best and worst. One-time "program" announcements from "established" webmasters are allowed. |
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#1 |
Too lazy to set a custom title
Join Date: Mar 2002
Location: Australia
Posts: 17,393
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Television ad uses a facebook URL, not a dedicated domain
First time I've seen a "traditional media" ad reference a non dedicated domain, instead they show the URL of their facebook account.
What happens if FB suspend or delete their account? |
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#2 |
Confirmed User
Join Date: Nov 2009
Posts: 176
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First time? Seems like this practice is becoming more common than dedicated sites. More often than not, it's facebook or twitter.
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#3 |
Let's do some business!
Industry Role:
Join Date: Sep 2004
Location: Austin, TX
Posts: 31,293
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Seriously? They have been doing this for years with MySpace, YouTube, etc.
I've always thought it was weird.
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#4 |
Too lazy to set a custom title
Join Date: Mar 2002
Location: Australia
Posts: 17,393
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I figured if a company was going to shell out big bickies for a television campaign that they'd at least have a dedicated site. Guess I was wrong. :D
At least with advertising a street address they have a lease agreement or own the building, and there's probably also some measure of protection over their phone service (ie phone number), and even domains are subject to protection... but FB and Twitter are third party companies that can pretty much do what they want. Remember how successful (not) some people were at suing Google when their positions dropped? What's to stop someone Joe Jobbing a FB or Twitter account? What recourse does the owner have? (Unless it's actually a co-promotion and they have an agreement with FB, since they derive benefit from it too.) |
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#5 |
Guest
Posts: n/a
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I see Twitter.com/some_stupid_account on commercials all the time.
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#6 |
Mainstream Businessman
Industry Role:
Join Date: Jan 2007
Location: San Diego
Posts: 9,291
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First it was done with MySpace and now every now and then Facebook and Twitter, but one can only hope they'll realize how unprofessional it looks. The ONLY time a company should be doing this is if it's someone like Honda, who we all know is at honda.com, and they're choosing instead to put up some promotion-related Facebook page URL instead of their URL everyone already knows anyways. And even still I wouldn't do that if I were them.
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Want to crush it in mainstream with Facebook ads? Hit me up.
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#7 |
Coupon Guru
Industry Role:
Join Date: Mar 2009
Location: Minneapolis
Posts: 10,973
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Yeah I saw it with myspace a couple years ago. Ad for a movie, I believe.
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#8 |
Confirmed User
Join Date: Feb 2008
Location: Brooklyn NY, Providence, RI
Posts: 972
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they know what it's worth, anything to get inside the inbox.
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Sorta... |
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#9 |
Confirmed User
Industry Role:
Join Date: Aug 2002
Location: USA
Posts: 6,721
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Remember AOL keywords???
You guys must be young ![]()
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icq 156131086 |
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#10 | |
Confirmed User
Industry Role:
Join Date: Aug 2003
Location: Vegas and Los Angeles
Posts: 2,122
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Quote:
Today's guest on the Big Biz Radio Show suggested that businesses should get rid of their web site and turn them into splash pages pointing people to Facebook.
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#11 | |
Confirmed User
Join Date: Nov 2009
Posts: 176
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Quote:
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__________________
![]() my icq...... 615294405..... ![]() I am a webmaster toolbox.. I can do it all.. I am Jack OAT mobile sites + xhtml/css + design + wordpress + script install/integration |
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#12 |
So Fucking Banned
Industry Role:
Join Date: Nov 2008
Location: with your dream girl
Posts: 4,941
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#13 |
Registered User
Industry Role:
Join Date: Feb 2006
Posts: 22,511
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been happening for a long time.
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#14 |
Registered User
Industry Role:
Join Date: Oct 2009
Posts: 2,653
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Makes them seem more intouch with modern social networking...
Some idiot computer illiterate fucking moron clown might be able to identify more with www.fagger.com/honda (twitter) than www.honda.com |
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#15 |
Mainstream Businessman
Industry Role:
Join Date: Jan 2007
Location: San Diego
Posts: 9,291
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True - forgot about that. Thems were the days.
__________________
Want to crush it in mainstream with Facebook ads? Hit me up.
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#16 |
So Fucking Banned
Industry Role:
Join Date: Apr 2001
Location: the beach, SoCal
Posts: 107,089
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They have been doing it with myspace for years.
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#17 | |
Too lazy to set a custom title
Join Date: Mar 2002
Location: Australia
Posts: 17,393
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Quote:
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#18 |
...
Industry Role:
Join Date: Apr 2003
Posts: 2,280
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#19 |
Confirmed User
Join Date: Jul 2004
Posts: 2,051
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A church just up the road from me has a Yahoo email address as their contact on a proper painted sign which I always found amusing (and cheap).
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#20 |
Too lazy to set a custom title
Join Date: Jun 2003
Location: Ottawa
Posts: 19,631
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their tech people must not be very bright. yes, lets send potential customers to facebook so they can choose between us and the ads that facebook shows.
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