Hugh Hefner Accused of Screwing Playboy - GoFuckYourself.com

Semi-Retired-Dave · 02-08-2010, 09:11 PM

Come on, leave the guy alone. I don't think Playboy should be sold. The guy lived and is living a great lifestyle by what he created. He deserves it. He gave the world one of the best Men's magazines of our time. He should not have this pressure on him at this time of his life.

Source.
http://www.tmz.com/2010/02/08/hugh-h...-class-action/

---------------------------

Hugh Hefner has been sued for living the good life and refusing to give it up for the sake of his company.

We've obtained a class action lawsuit filed by a Playboy shareholder who claims the company is falling apart and Hugh has intentionally sabotaged two potential deals in the last 6 months to sell the company at a decent price.

In the lawsuit, an investment company that analyzed Playboy's business sent a note stating "we think the wildcard here is Hugh Hefner." The note continues, "If you were Hugh Hefner, 81, would you give up the parade of busty blonds, the fancy mansion and the reality TV show for a payout?"

The suit goes on ... "Hefner has continued to live the good life and make sure everyone knows it. Hefner remains in the limelight, showing up at media events and at the Playboy mansion ... with his girlfriends by his side."

The suit laments, "Today, the price of a Playboy magazine is far higher than the price of Playboy common stock." In 1999, the stock sold for $36 a share. Today Playboy closed at $3.14. The magazine sells for $5.99 ... because of the articles.

The plaintiffs say Hefner runs roughshod over the shareholders and they want unspecified damages.

born2blog · 02-08-2010, 09:14 PM

Quote:

Originally Posted by CyberAge-Dave

... because of the articles.

that never gets old

Sly · 02-08-2010, 09:16 PM

So you think that the shareholders should lose money and get screwed so that Hugh can maintain his legacy and live the good life?

VikingMan · 02-08-2010, 09:16 PM

What some people don't understand is that who gets the Playboy brand is just as important as how much money they get.

pornguy · 02-08-2010, 09:18 PM

Quote:

Originally Posted by CyberAge-Dave

Come on, leave the guy alone. I don't think Playboy should be sold. The guy lived and is living a great lifestyle by what he created. He deserves it. He gave the world one of the best Men's magazines of our time. He should not have this pressure on him at this time of his life.

Source.
http://www.tmz.com/2010/02/08/hugh-h...-class-action/

---------------------------

Hugh Hefner has been sued for living the good life and refusing to give it up for the sake of his company.

We've obtained a class action lawsuit filed by a Playboy shareholder who claims the company is falling apart and Hugh has intentionally sabotaged two potential deals in the last 6 months to sell the company at a decent price.

In the lawsuit, an investment company that analyzed Playboy's business sent a note stating "we think the wildcard here is Hugh Hefner." The note continues, "If you were Hugh Hefner, 81, would you give up the parade of busty blonds, the fancy mansion and the reality TV show for a payout?"

The suit goes on ... "Hefner has continued to live the good life and make sure everyone knows it. Hefner remains in the limelight, showing up at media events and at the Playboy mansion ... with his girlfriends by his side."

The suit laments, "Today, the price of a Playboy magazine is far higher than the price of Playboy common stock." In 1999, the stock sold for $36 a share. Today Playboy closed at $3.14. The magazine sells for $5.99 ... because of the articles.

The plaintiffs say Hefner runs roughshod over the shareholders and they want unspecified damages.

Im a share holder.. IM gonna get paid. im gonna get paid.

Oh wait..

They accused him of wasting the company and then sue him??? what do they want sheets from the beds with its all auctioned?

Semi-Retired-Dave · 02-08-2010, 09:19 PM

Quote:

Originally Posted by Sly

So you think that the shareholders should lose money and get screwed so that Hugh can maintain his legacy and live the good life?

They should have thought about that before they bought the stock. I buy bank stocks and who is enjoying it. The CEO's. Same Shit. But in this case, He started this company, not some CEO that is running a bank that has been in business for over 100 years. The guy deserves it.

epitome · 02-08-2010, 09:20 PM

That shareholder must not read the annual report because the Playboy mansion is ran just like a hotel ... they track everything down to food and beverage. Hefner pays for what he uses ... he just has a private hotel.

Sly · 02-08-2010, 09:21 PM

Quote:

Originally Posted by CyberAge-Dave

They should have thought about that before they bought the stock. I buy bank stocks and who is enjoying it. The CEO's. Same Shit. But in this case, He started this company, not some CEO that is running a bank that has been in business for over 100 years. The guy deserves it.

Oh good grief. So the stockholders are idiots because they chose to invest in a company that they thought was being run properly, only to find out that the former controller of the company is going to sabotage any possible sale so that he can continue getting pussy?

That's a new one.

epitome · 02-08-2010, 09:21 PM

And the TV production company pays for the girls rent and everything they consume.

Semi-Retired-Dave · 02-08-2010, 09:22 PM

Quote:

Originally Posted by born2blog

that never gets old

Being in the Porn biz for 14 years, the articles really are great.

fatfoo · 02-08-2010, 09:26 PM

I've seen Hugh Hefner's performance in the movie "Miss March." Well done.

[applauses]

epitome · 02-08-2010, 09:27 PM

If he already pays for his lifestyle, why wouldn't the acquiring company just continue letting him live in the mansion and benefit from the additional branding?

Sounds like the whole basis of the lawsuit is an analysts opinion.

BVF · 02-08-2010, 09:28 PM

Quote:

Originally Posted by Sly

Oh good grief. So the stockholders are idiots because they chose to invest in a company that they thought was being run properly, only to find out that the former controller of the company is going to sabotage any possible sale so that he can continue getting pussy?

That's a new one.

No....He's just saying that the stockholders are just assed out because Hugh Heffner started that company and he DESERVES the right to run it into the ground.....

If the stockholders don't like it, sell.

Semi-Retired-Dave · 02-08-2010, 09:28 PM

Quote:

Originally Posted by epitome

If he already pays for his lifestyle, why wouldn't the acquiring company just continue letting him live in the mansion and benefit from the additional branding?

Sounds like the whole basis of the lawsuit is an analysts opinion.

I agree, well said.

GAMEFINEST · 02-08-2010, 09:32 PM

Old man cant run shit, his gotta go

fatfoo · 02-08-2010, 09:36 PM

Quote:

Originally Posted by CyberAge-Dave

The suit laments, "Today, the price of a Playboy magazine is far higher than the price of Playboy common stock." In 1999, the stock sold for $36 a share. Today Playboy closed at $3.14. The magazine sells for $5.99 ... because of the articles.

The plaintiffs say Hefner runs roughshod over the shareholders and they want unspecified damages.

This is interesting. What you are saying is that Playboy is a public company that has people who buy common stock. This would mean that the financial statements are available for everyone to see. See more here http://moneycentral.msn.com/investor...spx?Symbol=PLA.

-----------------

Here is the Annual data for 2008 (12 months)

Financial data in U.S. Dollars

Values in Millions (Except for per share items)

Revenue 292.15
Total Revenue 292.15

Cost of Revenue, Total 236.33
Gross Profit 55.82

Selling/General/Administrative Expenses, Total 51.29
Research & Development 0
Depreciation/Amortization 0
Interest Expense (Income), Net Operating 0
Unusual Expense (Income) 160.17
Other Operating Expenses, Total 4.12
Operating Income -159.77

Interest Income (Expense), Net Non-Operating 0
Gain (Loss) on Sale of Assets 0
Other, Net -1.81
Income Before Tax -165.91

Income Tax - Total -9.85
Income After Tax -156.06

Minority Interest 0
Equity In Affiliates 0
U.S. GAAP Adjustment 0
Net Income Before Extra. Items -156.06

Total Extraordinary Items 0
Net Income -156.06

Total Adjustments to Net Income 0
Preferred Dividends 0
General Partners' Distributions 0

Basic Weighted Average Shares 33.31
Basic EPS Excluding Extraordinary Items -4.69
Basic EPS Including Extraordinary Items -4.69

Diluted Weighted Average Shares 33.31
Diluted EPS Excluding Extrordinary Items -4.69
Diluted EPS Including Extraordinary Items -4.69

Dividends per Share - Common Stock Primary Issue 0
Gross Dividends - Common Stock 0
Interest Expense, Supplemental 4.46
Depreciation, Supplemental 4.69

Normalized EBITDA 7.38
Normalized EBIT 0.4
Normalized Income Before Tax -5.73
Normalized Income After Taxes -51.94
Normalized Income Available to Common -51.94

Basic Normalized EPS -1.56
Diluted Normalized EPS -1.56
Amortization of Intangibles 2.28

fatfoo · 02-08-2010, 09:38 PM

The company is showing a net loss of $156,060,000 for 2008. This is not good! The company is losing money.

Vendzilla · 02-08-2010, 09:40 PM

it will be sad if Playboy ever turns into just a brand name

fatfoo · 02-08-2010, 09:42 PM

Apparently, there is $160,170,000 amount labeled: Unusual expense: 2008.

I wonder what it could be?!?

Semi-Retired-Dave · 02-08-2010, 09:46 PM

Quote:

Originally Posted by BVF

No....He's just saying that the stockholders are just assed out because Hugh Heffner started that company and he DESERVES the right to run it into the ground.....

If the stockholders don't like it, sell.

Thanks BVF.

Semi-Retired-Dave · 02-08-2010, 09:47 PM

Quote:

Originally Posted by GAMEFINEST

Old man cant run shit, his gotta go

He's not running it, he's living it. Big difference.

LiveDose · 02-08-2010, 10:00 PM

Damn Playboy just won't be the same without Hef...

harvey · 02-08-2010, 10:02 PM

Quote:

Originally Posted by fatfoo

Apparently, there is $160,170,000 amount labeled: Unusual expense: 2008.

I wonder what it could be?!?

truckloads of Viagra

pornlaw · 02-08-2010, 10:07 PM

Its about time... he wont even turn over the reigns to his own sons....

PurrrsianPussyKat · 02-08-2010, 10:07 PM

I remember being a kid and going to the playboy club up in Vernon, nj with my parents.
My dad used to go play golf and my mom and I would chill by the pool.

bronco67 · 02-08-2010, 10:10 PM

Can't they let the man live out the rest of his life in piece. He's been living the dream for all these years, why fuck it up now?

Iron Fist · 02-08-2010, 10:14 PM

Maybe i'll wait until its a penny stock.

psili · 02-08-2010, 10:30 PM

Quote:

Originally Posted by BVF

No....He's just saying that the stockholders are just assed out because Hugh Heffner started that company and he DESERVES the right to run it into the ground.....

If the stockholders don't like it, sell.

It's not a privately owned company anymore, right? So how does Hugh still "DESERVE" the right to fuck over the other company's owners? Really, I'm confused by the entitlement mentality I'm reading, but I could be mis-reading or not knowing stuff as well.

SleazyDream · 02-08-2010, 11:52 PM

the comments in this thread are funny

Peter Romero · 02-09-2010, 12:02 AM

Quote:

Originally Posted by Sly

So you think that the shareholders should lose money and get screwed so that Hugh can maintain his legacy and live the good life?

I think I'll put my sig right here. Live it up Hef - you deserve it!

pamon · 02-09-2010, 12:44 AM

he's an icon but hasn't been in the focus of the company in a while. PB is a nice mag and stuff but it's online stuff is weak and doesn't make $$. more hardcore mags and sites make more income. it's legacy of the magazine will live on since its playboy.

he should sell his shares, walk away, and enjoy life.

02-09-2010, 01:23 AM

Sig spot for sure

AsianDivaGirlsWebDude · 02-09-2010, 01:23 AM

Quote:

Originally Posted by fatfoo

Apparently, there is $160,170,000 amount labeled: Unusual expense: 2008.

I wonder what it could be?!?

Well, it's unusual...

ADG

RyuLion · 02-09-2010, 01:27 AM

Only in America..

plsureking · 02-09-2010, 02:39 AM

Quote:

Originally Posted by psili

It's not a privately owned company anymore, right? So how does Hugh still "DESERVE" the right to fuck over the other company's owners? Really, I'm confused by the entitlement mentality I'm reading, but I could be mis-reading or not knowing stuff as well.

ya lots of people started companies that went public. they aren't entitled to use the private jet and vacation houses for life.

he's just a dude that got lucky doing the right thing at the right time. he couldn't start an adult business today or survive in today's economy (and isn't).

adult companies are liquidating and magazines are all going under. if there's a case, he'll lose, cash out, and still get more pussy than any of us.

slapass · 02-09-2010, 05:07 AM

He should sell. It would be a nice way to end it rather then have to close the thing himself.

RadicalSights · 02-09-2010, 05:59 AM

No more High Class call girls for him

Domain Diva · 02-09-2010, 06:11 AM

Quote:

Originally Posted by psili

It's not a privately owned company anymore, right? So how does Hugh still "DESERVE" the right to fuck over the other company's owners? Really, I'm confused by the entitlement mentality I'm reading, but I could be mis-reading or not knowing stuff as well.

He is still a major shareholder and has the most "controlling/voting stock "

he planned that well.....

cant say he hasnt got brains......

I think what a lot are missing is once he goes it will be the end of Playboy as HE is Playboy...no one else could do what he does....even if its just hangin with hot models !!.

I would also say Richard Branson ...Donald Trump...and even Don KIng as examples are the main key to thier companies fortunes in the same way.

Fletch XXX · 02-09-2010, 06:16 AM

i doubt the misery Hugh Hefner lives in is considered a good life any longer, maybe 40 years ago, but not now.

The Duck · 02-09-2010, 06:21 AM

Quote:

Originally Posted by Sly

So you think that the shareholders should lose money and get screwed so that Hugh can maintain his legacy and live the good life?

Yes......

CarlosTheGaucho · 02-09-2010, 06:43 AM

Once Hef dissapears there won't be no real Playboy anymore

I hope they realize that

CaptainHowdy · 02-09-2010, 06:53 AM

Quote:

Originally Posted by RyuLion

Only in America..

Yeah, the Mexican Hefner is doing much better...

Semi-Retired-Dave · 02-09-2010, 07:53 AM

Quote:

Originally Posted by pamon

he's an icon but hasn't been in the focus of the company in a while. PB is a nice mag and stuff but it's online stuff is weak and doesn't make $$. more hardcore mags and sites make more income. it's legacy of the magazine will live on since its playboy.

he should sell his shares, walk away, and enjoy life.

Why not keep his shares and live life as he is? How much more can a guy enjoy life.

Semi-Retired-Dave · 02-09-2010, 11:03 AM

Quote:

Originally Posted by CarlosTheGaucho

Once Hef dissapears there won't be no real Playboy anymore

I hope they realize that

Very true.

gandalfuy · 02-09-2010, 12:04 PM

Poor Hugh.

Imortyl Pussycat · 02-09-2010, 01:07 PM

Hef's persona is a huge part of that brand. remove him, his publicity and his property and see how that affects the shareholders stock and the brand

Peter Romero · 02-09-2010, 01:14 PM

Quote:

Originally Posted by Imortyl Pussycat

Hef's persona is a huge part of that brand. remove him, his publicity and his property and see how that affects the shareholders stock and the brand

Exactly.

Klen · 02-09-2010, 02:15 PM

Well,not sure can Hef do much-he cant turn playboy magazine into tube

arock10 · 02-09-2010, 03:25 PM

Quote:

Originally Posted by KlenTelaris

Well,not sure can Hef do much-he cant turn playboy magazine into tube

lol good one

Barefootsies · 02-09-2010, 03:29 PM

Quote:

Originally Posted by CaptainHowdy

Yeah, the Mexican Hefner is doing much better...

02-08-2010, 09:11 PM	#1
Semi-Retired-Dave Too lazy to set a custom title Join Date: Apr 2004 Location: LA Posts: 11,190	Hugh Hefner Accused of Screwing Playboy Come on, leave the guy alone. I don't think Playboy should be sold. The guy lived and is living a great lifestyle by what he created. He deserves it. He gave the world one of the best Men's magazines of our time. He should not have this pressure on him at this time of his life. Source. http://www.tmz.com/2010/02/08/hugh-h...-class-action/ --------------------------- Hugh Hefner has been sued for living the good life and refusing to give it up for the sake of his company. We've obtained a class action lawsuit filed by a Playboy shareholder who claims the company is falling apart and Hugh has intentionally sabotaged two potential deals in the last 6 months to sell the company at a decent price. In the lawsuit, an investment company that analyzed Playboy's business sent a note stating "we think the wildcard here is Hugh Hefner." The note continues, "If you were Hugh Hefner, 81, would you give up the parade of busty blonds, the fancy mansion and the reality TV show for a payout?" The suit goes on ... "Hefner has continued to live the good life and make sure everyone knows it. Hefner remains in the limelight, showing up at media events and at the Playboy mansion ... with his girlfriends by his side." The suit laments, "Today, the price of a Playboy magazine is far higher than the price of Playboy common stock." In 1999, the stock sold for $36 a share. Today Playboy closed at $3.14. The magazine sells for $5.99 ... because of the articles. The plaintiffs say Hefner runs roughshod over the shareholders and they want unspecified damages. __________________ Support a Good Cause Last edited by Semi-Retired-Dave; 02-08-2010 at 09:12 PM..

02-08-2010, 09:26 PM	#11
fatfoo ICQ:649699063 Industry Role: Join Date: Mar 2003 Posts: 27,763	I've seen Hugh Hefner's performance in the movie "Miss March." Well done. [applauses] __________________ Send me an email: [email protected]

02-08-2010, 09:32 PM	#15
GAMEFINEST Make STACK$ Industry Role: Join Date: Nov 2006 Location: sexy time Posts: 14,418	Old man cant run shit, his gotta go __________________ Compound interest.

02-08-2010, 09:38 PM	#17
fatfoo ICQ:649699063 Industry Role: Join Date: Mar 2003 Posts: 27,763	The company is showing a net loss of $156,060,000 for 2008. This is not good! The company is losing money. __________________ Send me an email: [email protected]

02-08-2010, 09:40 PM	#18
Vendzilla Biker Gnome Industry Role: Join Date: Mar 2004 Location: cell#324 Posts: 23,201	it will be sad if Playboy ever turns into just a brand name __________________ Webair died? Carbon is not the problem, it makes up 0.041% of our atmosphere , 95% of that is from Volcanos and decomposing plants and stuff. So people in the US are responsible for 13% of the carbon in the atmosphere which 95% is not from Humans, like cars and trucks and stuff and they want to spend trillions to fix it while Solar Panel plants are powered by coal plants think about that

02-08-2010, 09:16 PM	#3
Sly Let's do some business! Industry Role: Join Date: Sep 2004 Location: Austin, TX Posts: 31,288	So you think that the shareholders should lose money and get screwed so that Hugh can maintain his legacy and live the good life?

02-08-2010, 09:16 PM	#4
VikingMan Exploiting human weakness Industry Role: Join Date: Jan 2008 Location: next to a salmon stream Posts: 6,451	What some people don't understand is that who gets the Playboy brand is just as important as how much money they get.

02-08-2010, 09:20 PM	#7
epitome So Fucking Lame Industry Role: Join Date: Jun 2009 Location: St. Petersburg, FL Posts: 12,158	That shareholder must not read the annual report because the Playboy mansion is ran just like a hotel ... they track everything down to food and beverage. Hefner pays for what he uses ... he just has a private hotel.

02-08-2010, 09:21 PM	#9
epitome So Fucking Lame Industry Role: Join Date: Jun 2009 Location: St. Petersburg, FL Posts: 12,158	And the TV production company pays for the girls rent and everything they consume.

02-08-2010, 09:27 PM	#12
epitome So Fucking Lame Industry Role: Join Date: Jun 2009 Location: St. Petersburg, FL Posts: 12,158	If he already pays for his lifestyle, why wouldn't the acquiring company just continue letting him live in the mansion and benefit from the additional branding? Sounds like the whole basis of the lawsuit is an analysts opinion.

02-08-2010, 09:42 PM	#19
fatfoo ICQ:649699063 Industry Role: Join Date: Mar 2003 Posts: 27,763	Apparently, there is $160,170,000 amount labeled: Unusual expense: 2008. I wonder what it could be?!? __________________ Send me an email: [email protected]

02-08-2010, 10:00 PM	#22
LiveDose Show Yer Tits! Industry Role: Join Date: Feb 2002 Location: Somewhere Out there... Posts: 25,792	Damn Playboy just won't be the same without Hef... __________________ Scammer Alert: acer19 acer [email protected] [email protected] Money stolen using PayPal

02-08-2010, 10:07 PM	#24
pornlaw Confirmed User Join Date: Feb 2007 Location: Los Angeles, CA Posts: 1,850	Its about time... he wont even turn over the reigns to his own sons.... __________________ Michael www.AdultBizLaw.com

02-08-2010, 10:07 PM	#25
PurrrsianPussyKat Confirmed User Join Date: Jan 2004 Location: Lost in the mountains Posts: 2,088	I remember being a kid and going to the playboy club up in Vernon, nj with my parents. My dad used to go play golf and my mom and I would chill by the pool. __________________ Need a reliable, reasonably priced php programmer? Hit me up! 2934409

02-08-2010, 10:10 PM	#26
bronco67 Too lazy to set a custom title Join Date: Dec 2006 Posts: 29,035	Can't they let the man live out the rest of his life in piece. He's been living the dream for all these years, why fuck it up now? __________________

02-08-2010, 10:14 PM	#27
Iron Fist Too lazy to set a custom title Join Date: Dec 2006 Posts: 23,400	Maybe i'll wait until its a penny stock. __________________ i like waffles

02-08-2010, 11:52 PM	#29
SleazyDream I'm here for SPORT Industry Role: Join Date: Jul 2001 Location: Phone # (401) 285-0696 Posts: 41,470	the comments in this thread are funny __________________ This dog, is dog, a dog, good dog, way dog, to dog, keep dog, an dog, idiot dog, busy dog, for dog, 20 dog, seconds dog! Now read without the word dog.

02-09-2010, 12:44 AM	#31
pamon Confirmed User Industry Role: Join Date: Dec 2007 Posts: 3,103	he's an icon but hasn't been in the focus of the company in a while. PB is a nice mag and stuff but it's online stuff is weak and doesn't make $$. more hardcore mags and sites make more income. it's legacy of the magazine will live on since its playboy. he should sell his shares, walk away, and enjoy life. __________________ Email: [email protected] Skype: davidamodt. / TG: Davidamodt US Adult Content & Porn Writer Project/Sites/Tubes/Reviews & More

02-09-2010, 01:23 AM	#32
magpan Guest Posts: n/a	Sig spot for sure

02-09-2010, 01:27 AM	#34
RyuLion ClubDomCash.com Industry Role: Join Date: Mar 2003 Location: San Diego Posts: 32,173	Only in America.. __________________ Adult Biz Consultant A tech head since 1995

02-09-2010, 05:07 AM	#36
slapass Too lazy to set a custom title Join Date: Nov 2002 Location: Earth Posts: 14,627	He should sell. It would be a nice way to end it rather then have to close the thing himself.

02-09-2010, 05:59 AM	#37
RadicalSights So Fucking Banned Industry Role: Join Date: Mar 2009 Location: Europe Posts: 1,595	No more High Class call girls for him

02-09-2010, 06:16 AM	#39
Fletch XXX GFY HALL OF FAME DAMMIT!!! Join Date: Jan 2002 Location: that 504 Posts: 60,840	i doubt the misery Hugh Hefner lives in is considered a good life any longer, maybe 40 years ago, but not now. __________________ Want an Android App for your tube, membership, or free site? Need banners or promo material? Hit us up (ICQ Fletch: 148841377) or email me fletchxxx at gmail.com - recent work - About me

02-09-2010, 06:43 AM	#41
CarlosTheGaucho Confirmed User Industry Role: Join Date: Oct 2005 Posts: 9,510	Once Hef dissapears there won't be no real Playboy anymore I hope they realize that __________________ CTG Media \| skype: carlosprague \| cb \|at\| ctgmedia \|dot\| net \| Want to make more with your Dating Traffic? \| Read My Educational Series \| Read my Adult Biz Chronicles \| Did your ad revenue drop by 40 pct. or more last year? Last edited by CarlosTheGaucho; 02-09-2010 at 06:45 AM..

02-09-2010, 12:04 PM	#45
gandalfuy Confirmed User Join Date: Jun 2005 Location: Montevideo, Uruguay. Posts: 4,686	Poor Hugh. __________________ I'm not back.

02-09-2010, 01:07 PM	#46
Imortyl Pussycat Confirmed User Join Date: Apr 2006 Location: Cali Posts: 5,449	Hef's persona is a huge part of that brand. remove him, his publicity and his property and see how that affects the shareholders stock and the brand __________________ Julie Larson julie {at} juicyads.com skype: imortylpussycat Buy & Sell Ads on The Most Sexy Advertising Network on the Planet available ad spots \| sign up now

02-09-2010, 02:15 PM	#48
Klen Industry Role: Join Date: Aug 2006 Location: Little Vienna Posts: 32,235	Well,not sure can Hef do much-he cant turn playboy magazine into tube