"Mad Libs" Style Form Increases Conversion 25-40% - GoFuckYourself.com

okok · 02-26-2010, 11:24 AM

Interesting test case here:

http://www.lukew.com/ff/entry.asp?1007

Summary: what happens when we make a form in a "narrative" style versus a linear style?

Quote:

I want access to blah.com right now! Make my username ________ and my password ______. My email address is ________.

Thoughts?

TheDoc · 02-26-2010, 11:33 AM

Interesting....and good find. I will make a note to test that on a porn site in the next few days.

Paper_Amar · 02-26-2010, 11:33 AM

interesting... someone care to try this out?

Paper_Amar · 02-26-2010, 11:34 AM

damn doc, how did you beat me to that.. i was going to bring this to you for test!!!!!

TheDoc · 02-26-2010, 11:36 AM

I just upgraded ESP to 2.0, guess the new version is rocking it

CheeseFrog · 02-26-2010, 11:41 AM

Does CCBill offer a form like this, or do you have to make one yourself?

kristin · 02-26-2010, 11:42 AM

I loved Mad Libs. They were so entertaining as a child, I got my oldest one for Christmas last year.

Now back to topic at hand ...

Naechy · 02-26-2010, 11:44 AM

very interesting

TheDoc · 02-26-2010, 11:44 AM

Quote:

Originally Posted by CheeseFrog

Does CCBill offer a form like this, or do you have to make one yourself?

You should be able to do that, just create a pre-form with the fields you want to pass in along with all the other goodies... but I don't know if the passed in fields will turn off on the cc page like they do on standalone programs.

okok · 02-26-2010, 11:47 AM

Quote:

Originally Posted by TheDoc

Interesting....and good find. I will make a note to test that on a porn site in the next few days.

Awesome buddy, looking forward to your results! What test platform do you use btw? GWO? Rolled your own? Something else?

TheDoc · 02-26-2010, 11:55 AM

Quote:

Originally Posted by okok

Awesome buddy, looking forward to your results! What test platform do you use btw? GWO? Rolled your own? Something else?

I have my wife roll mine... outside of that, I just find a join page with a steady ratio and show this to U.S. traffic only. Then I track errors, submit ratios, joins, returns, cascades, etc.

Nothing fancy but I can track it down to unique things like: The % of people that buy after a username error. Which I think will be a factor, it's not going to be as easy to display error messages in the mad libs format.

okok · 02-26-2010, 12:08 PM

Quote:

Originally Posted by TheDoc

Which I think will be a factor, it's not going to be as easy to display error messages in the mad libs format.

Ah nice catch.... on another note, wouldn't it be awesome if there were some standard for presenting form validation errors? Always a pain, especially when dealing with translations, when "Username too short" is "Flikkidyskoobin dinglingberrybaken Skyttttlewich McDooz" in Finnish

alexchechs · 02-26-2010, 12:43 PM

this is very interesting. Worth a test for sure

Jayvis · 02-26-2010, 01:46 PM

cant wait till this becomes the norm, everyone gets annoyed and they do another study and find the exact opposite is true

TheDoc · 02-26-2010, 02:03 PM

Quote:

Originally Posted by Jayvis

cant wait till this becomes the norm, everyone gets annoyed and they do another study and find the exact opposite is true

What works for one person doesn't mean it won't work for another... or even a different tour on the same site.

okok · 02-26-2010, 02:18 PM

Quote:

Originally Posted by Jayvis

cant wait till this becomes the norm, everyone gets annoyed and they do another study and find the exact opposite is true

That's why you've gotta ABT... always be testing. Optimization has no beginning or end ;).

dyna mo · 05-04-2010, 02:31 PM

how did the testing go on this?

96ukssob · 05-04-2010, 02:36 PM

vehix.com uses this and i find it pretty annoying

AdultSoftwareSolutions · 05-04-2010, 02:38 PM

Anyone A/B test this? I'm curious to see some numbers.

TheDoc · 05-04-2010, 02:39 PM

No tests yet...

02-26-2010, 11:33 AM	#2
TheDoc Too lazy to set a custom title Industry Role: Join Date: Jul 2001 Location: Currently Incognito Posts: 13,827	Interesting....and good find. I will make a note to test that on a porn site in the next few days. __________________ ~TheDoc - ICQ7765825 It's all disambiguation

02-26-2010, 11:33 AM	#3
Paper_Amar Confirmed User Join Date: Jun 2007 Location: North Miami Beach, Fl Posts: 2,607	interesting... someone care to try this out? __________________ My icq; 4 4 7 5 4 2 1 2 8 Amar @ paper street cash .com

02-26-2010, 11:34 AM	#4
Paper_Amar Confirmed User Join Date: Jun 2007 Location: North Miami Beach, Fl Posts: 2,607	damn doc, how did you beat me to that.. i was going to bring this to you for test!!!!! __________________ My icq; 4 4 7 5 4 2 1 2 8 Amar @ paper street cash .com

02-26-2010, 11:36 AM	#5
TheDoc Too lazy to set a custom title Industry Role: Join Date: Jul 2001 Location: Currently Incognito Posts: 13,827	I just upgraded ESP to 2.0, guess the new version is rocking it __________________ ~TheDoc - ICQ7765825 It's all disambiguation

02-26-2010, 11:41 AM	#6
CheeseFrog Confirmed User Industry Role: Join Date: Dec 2003 Location: AZ Posts: 1,724	Does CCBill offer a form like this, or do you have to make one yourself? __________________ Cary \| AIM: cheesefrog \| ICQ: 4287002

02-26-2010, 11:42 AM	#7
kristin GOO! Industry Role: Join Date: Sep 2002 Location: Back Home : ) Posts: 9,768	I loved Mad Libs. They were so entertaining as a child, I got my oldest one for Christmas last year. Now back to topic at hand ... __________________ Vacares rules. "Usually only fat guys have the kind of knowledge and ability that Kristin has."

02-26-2010, 11:44 AM	#8
Naechy Confirmed User Industry Role: Join Date: Sep 2007 Posts: 6,497	very interesting __________________ Adult SEO Labs * Buying Links * SEO 666-874

02-26-2010, 12:43 PM	#13
alexchechs Confirmed User Join Date: May 2008 Location: BROOKLYN!!! Posts: 3,474	this is very interesting. Worth a test for sure __________________ Alex Chechs http://thefawnconspiracy.com

02-26-2010, 01:46 PM	#14
Jayvis Confirmed User Industry Role: Join Date: Nov 2005 Location: Cincinnati, Ohio Posts: 5,427	cant wait till this becomes the norm, everyone gets annoyed and they do another study and find the exact opposite is true

05-04-2010, 02:31 PM	#17
dyna mo The People's Post Industry Role: Join Date: Dec 2008 Location: invisible 7-11 Posts: 63,913	how did the testing go on this?

05-04-2010, 02:36 PM	#18
96ukssob So Fucking Banananananas Industry Role: Join Date: Mar 2003 Location: If I was in your ass you'd know it Posts: 12,991	vehix.com uses this and i find it pretty annoying __________________ Email: Clicky on Me

05-04-2010, 02:38 PM	#19
AdultSoftwareSolutions Confirmed User Join Date: Mar 2009 Posts: 193	Anyone A/B test this? I'm curious to see some numbers. __________________ Adult Software Solutions (ICQ 559884738) PHP, MySQL, Flash, Actionscript, Java, Wowza, CMS, Tube, VOD, CRM, Dating, Social Networks, Paysites, TGPs, Directories and more. If you can think it I can build it.

05-04-2010, 02:39 PM	#20
TheDoc Too lazy to set a custom title Industry Role: Join Date: Jul 2001 Location: Currently Incognito Posts: 13,827	No tests yet... __________________ ~TheDoc - ICQ7765825 It's all disambiguation