UK Petrol Stations will use face-scan tech to target ads - GoFuckYourself.com

wehateporn · 11-04-2013, 09:23 AM

They want real world ads more targeted like Internet ads

Full story http://www.bbc.co.uk/news/technology-24803378

"Tesco is installing face-scanning technology at its petrol stations to target advertisements to individual customers at the till.

The technology, made by Lord Sugar's digital signage company Amscreen, will use a camera to identify a customer's gender and approximate age.

It will then show an advertisement tailored to that demographic.

Tesco says the screens will be rolled out across all of its 450 forecourts in the UK.

"It's like something out of Minority Report," said Amscreen's chief executive Simon Sugar, Lord Sugar's eldest son.

"But this could change the face of British retail, and our plans are to expand the screens into as many supermarkets as possible."

Continued http://www.bbc.co.uk/news/technology-24803378

AllAboutCams · 11-04-2013, 09:26 AM

Great the girl behind me at the till can see i buy magnum condoms.

pinkz · 11-04-2013, 10:24 AM

whatever next! this will be good enough reason for me to not take my crash helmet off at the pump!!

Scott McD · 11-04-2013, 10:34 AM

So how will this work ??

11-04-2013, 09:23 AM	#1
wehateporn Promoting Debate on GFY Industry Role: Join Date: Apr 2007 Posts: 27,173	UK Petrol Stations will use face-scan tech to target ads They want real world ads more targeted like Internet ads Full story http://www.bbc.co.uk/news/technology-24803378 "Tesco is installing face-scanning technology at its petrol stations to target advertisements to individual customers at the till. The technology, made by Lord Sugar's digital signage company Amscreen, will use a camera to identify a customer's gender and approximate age. It will then show an advertisement tailored to that demographic. Tesco says the screens will be rolled out across all of its 450 forecourts in the UK. "It's like something out of Minority Report," said Amscreen's chief executive Simon Sugar, Lord Sugar's eldest son. "But this could change the face of British retail, and our plans are to expand the screens into as many supermarkets as possible." Continued http://www.bbc.co.uk/news/technology-24803378 __________________ Sexy Girls Teasing Last edited by wehateporn; 11-04-2013 at 09:25 AM..

11-04-2013, 09:26 AM	#2
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11-04-2013, 10:24 AM	#3
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11-04-2013, 10:34 AM	#4
Scott McD Too lazy to set a custom title Join Date: Nov 2002 Location: Glasgow, Scotland Posts: 67,795	So how will this work ?? __________________ I Buy My High Quality Traffic Here, You Should Too!