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Discuss what's fucking going on, and which programs are best and worst. One-time "program" announcements from "established" webmasters are allowed. |
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#1 |
Confirmed User
Industry Role:
Join Date: Mar 2011
Posts: 220
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Is it normal for members to purchase 1 month and cancel before rebill?
I've got 1 month recurring memberships and the content is good, but lately it seems like I'm getting a good amount of users purchasing 1 month recurring and right afterwards setting up to cancel the rebill and expire their membership after the month is up.
Does anyone here experience this as well? Is this just normal practice for a lot of paysite users these days? |
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#2 |
Amateur Gynecologist
Industry Role:
Join Date: May 2009
Location: Medellin
Posts: 4,436
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Yes, for me it seems people are more and more aware of recurring billing and how it ads up. Especially at the beginning of the year when they are going over their statements looking for tax deductions.
But if you have affiliates sending joins that immediately cancel you may want to look and see if it's all coming from the same place, it may not be a coincidence.
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#3 |
Confirmed User
Industry Role:
Join Date: Oct 2010
Posts: 334
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It's a way for them to not forget to cancel before the rebill. When they first join they have the whole catalog of material. For month two, they're basically judging the value of staying as a member on whatever updates you will be doing. Even if they like your content it often makes better financial sense for them to sit it out for a few months then rejoin to "catch up".
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#4 |
Confirmed User
Industry Role:
Join Date: Jan 2012
Location: cyberspace
Posts: 790
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Do you offer a discount for recurring? If so they sign-up at the cheaper recurring price and then cancel.
Normal today is for someone to sign up with a stolen credit card, rip your site, and post your content on one linking boards so they can profit more off your site than you do ![]() |
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#5 |
frc
Industry Role:
Join Date: Jul 2003
Location: Bitcoin wallet
Posts: 4,664
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Yes, you sometimes seem members turn off rebill before even logging in for the first time!
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#6 |
Megan Fox's fluffer
Industry Role:
Join Date: Oct 2005
Location: shooting pool in Elysium
Posts: 24,818
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Leave them with a teaser preview of what's upcoming on the next month's update. Cherry pick the preview content...go with a sample of the very best.
Doesn't always work - but anything's worth a try to keep them rebilling. Combine it with a rebill discount (as mentioned above). |
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#7 |
Confirmed User
Industry Role:
Join Date: Jun 2005
Location: concrete jungle
Posts: 3,488
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People do this all the time with my paysite, more than buy trials even if I specify unlimited access trials.
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#8 |
See signature :)
Industry Role:
Join Date: Apr 2007
Location: ICQ 363 097 773
Posts: 29,656
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Cheaper option than non recurring and you get members taking advantage knowing they won't renew.
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#9 |
HAL 9000
Industry Role:
Join Date: May 2001
Posts: 34,524
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Its fairly common, several sites have been using a 10 dollar more expensive non recurring monthly subscription with good results.
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#10 |
Confirmed User
Industry Role:
Join Date: Feb 2012
Posts: 741
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#11 |
HAL 9000
Industry Role:
Join Date: May 2001
Posts: 34,524
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I don't remember, but the first I just checked (Met Art,) is doing it.
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#12 | |
Too lazy to set a koala
Industry Role:
Join Date: Jan 2007
Location: CZ/EU forever!
Posts: 16,139
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Quote:
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#13 | |
Webmaster Extraordinaire
Industry Role:
Join Date: Jul 2002
Location: A beautiful beach...
Posts: 10,740
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Quote:
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#14 |
Confirmed User
Join Date: Aug 2005
Location: UK
Posts: 3,564
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Anyone with an IQ in double figures would do it, download like mad everything watch at leasure, come back if it was really good in a couple of years to see if all new content...very often is not.
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#15 |
Too lazy to set a custom title
Industry Role:
Join Date: Sep 2003
Location: Canuckstikan
Posts: 22,659
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Yup and that is why you mail your ex members with a welcome back discount offer ;) If you got Nats 4.1 you can let 3xpromo.com do it for you ;)
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#16 |
Amateur Gynecologist
Industry Role:
Join Date: May 2009
Location: Medellin
Posts: 4,436
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True. With revshare you don't have the same vulnerability.
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#17 |
Videochat Solutions
Industry Role:
Join Date: Aug 2004
Location: Canada
Posts: 48,529
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So simple. Email your client, thank him for his business, and ask him why he chose to cancel. Invite him back for a free month if he can give you some advice on how to keep him around longer. You will gain a ton more information this way.
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#18 |
Confirmed User
Industry Role:
Join Date: Jan 2014
Posts: 2,604
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yep, thats why you should offer a discount to retain ;)
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#19 |
Industry Role:
Join Date: Mar 2003
Location: San Diego
Posts: 32,173
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Yes, we do this too.
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#20 |
Confirmed User
Industry Role:
Join Date: Apr 2004
Posts: 1,888
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At AV Revenue, our recurring price is $29.95 and one month non-recurring price is $39.90. A lot of members prefer to take one month without rebilling and then come back two 2 or 3 months later. Some of them take one month at $39.90 and then buy a 6 months
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#21 |
Confirmed User
Industry Role:
Join Date: Feb 2011
Location: Somewhere out there
Posts: 191
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Yes a common practice. Its the lurker quote.
The sign in and starting download all your content. You can avoid it if you has a lot of content, they can't download in one month :-) You always change or upload new And setup a much cheaper 3 month offer. It helps for around 15% to signup this instead the 1 Month
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#22 |
So Fucking Banned
Industry Role:
Join Date: Jan 2015
Posts: 59
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I agree!
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#23 |
So Fucking Banned
Industry Role:
Join Date: Dec 2014
Location: Somewhere out there. :)
Posts: 1,329
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Normal.
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#24 |
fgfdftre6
Industry Role:
Join Date: Oct 2012
Location: In the closet with your dad!
Posts: 6,690
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It's what I do.
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#25 |
SecretFriends.com
Industry Role:
Join Date: May 2001
Location: IMC Headquarters
Posts: 27,880
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This would be of no use. They cancell right after they join, the only reason they cancell right away is so they don't forget it and get hit with the rebill.
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#26 |
So Fucking Banned
Join Date: Aug 2006
Posts: 1,440
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I have organic traffic so that doesn't include much fraud or cheapskates.
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#27 |
Confirmed User
Industry Role:
Join Date: Jun 2014
Posts: 198
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That's a very, very common practice and has been popular for many years.
Back when I personally subscribed to porn websites, I always did that. If I liked the site and felt that it was worth sticking with, I would just re-subscribe at the end of the month and let the rebills occur naturally. If I didn't think it was worth it, by cancelling at the beginning I removed the risk of forgetting to cancel later. Most of the time I didn't choose to re-subscribe, because it was easy to watch all the content on the site in a month's time and the updates weren't frequent enough to be worth $29.99 (or whatever) a month. The ones I stuck with were invariably the mega-multi-sites that had far more existing content than I could work through in four weeks. I haven't subscribed to one in years, but I still do a fair amount of IT consulting work for pornsite owners, so I get to see their content, how often it's updated, etc. I have helped a few go through their competitors websites to find out what they were concentrating on, so my clients could concentrate on something else. Overall, my assessment of subscription pornsites hasn't changed in the last few years - most still don't have enough existing content or frequent enough updates to make them worth $29.99 a month. If I were you, I would go through your pornsite and look at is the way a subscriber would. Is there enough there to be worth paying for a subscription each month, as opposed to spending roughly the same thing for a megasite, or even one of your competitor's sites? If not, what value-added services can you provide to give you the edge? |
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#28 |
Confirmed User
Industry Role:
Join Date: Mar 2011
Posts: 220
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Thanks for the replies, guys. I think I might add another one month non-recurring option that's a little more expensive just like how met-art and some other sites are doing. It's worth a try.
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#29 |
Confirmed User
Industry Role:
Join Date: Jan 2015
Location: usa
Posts: 468
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Happens to me a lot. I'd say if I sell 5 memberships, 3 will cancel the auto rebill. And I'm charging the lowest monthly fee CCBill will allow.
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#30 | |
So Fucking Lame
Industry Role:
Join Date: Jun 2009
Location: St. Petersburg, FL
Posts: 12,158
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Quote:
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#31 |
So Fucking Lame
Industry Role:
Join Date: Jun 2009
Location: St. Petersburg, FL
Posts: 12,158
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#32 | |
Confirmed User
Industry Role:
Join Date: Jan 2015
Location: usa
Posts: 468
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Quote:
Thats reality in 2015 |
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#33 |
Sieg Hi!
Industry Role:
Join Date: May 2011
Location: Lissabon
Posts: 3,614
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I once had a monthly recurring membership and a more expensive 1 month non-recurring membership. A lot of people chose the non-recurring option. I deleted the 1 month non-recurring; it doubled rebills within months so was absolutely worth deleting the non-recurring 1 month option. I did add a non-recurring 3 month option for the price of 2 months. People who really really don't want a recurring membership can purchase that option. That worked out pretty well too...
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#34 |
Too lazy to set a custom title
Industry Role:
Join Date: Dec 2004
Location: Happy in the dark.
Posts: 92,985
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Yes and no.
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#35 |
So Fucking Banned
Industry Role:
Join Date: Dec 2014
Location: somewhere down the road
Posts: 2,172
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depends on them.
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Tags |
month, rebill, users, recurring, cancel, normal, membership, expire, paysite, days, lot, practice, experience, memberships, content, purchase, purchasing, amount, setting |
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