Starting a new business successfully.

[Paul Markham]

I'm prompted to write this because of all the threads I see from people who think starting an online porn business/site is easy.

It's the opposite and people should think long and hard about it. This is 2016 and we've had 20+ plus years of online porn.

For a business/site to succeed it has to bring something new and better to the table. Or just shave off a micro-layer from all the others doing the same. Because there are others who have been around for years, successful and have all the elements needed to keep going. Imagine opening a grocery store opposite a Tescos or Ralphs. With products they sell, but far fewer, same price and the same level of service. Will it succeed?

That's the situation every startup porn site faces. Your product has to be different and better than the competitions. How you do that is hard to answer with one rule for all. Because for most people, the solution is beyond their grasp. If it were achievable for all, everyone would do it and we would all be back at square one.

Myfreecam did come up with a new model of camming and made a killing. Then Chaturbate popped up, now there are more and the old model cam sites are dying.

Don't know the first porn Tube, but the same happened. One popped up, then a few more. now there are so many only the top tier make real money.

Same with Teen porn. Barely Legal magazine, then there were 20 in the US.

Girls getting fucked in cars, leg sex, big tits, gonzo, reality, POV, and so on.

The last thing the consumer needs is another site doing what 100s of other sites do.

[Mediamix]

[Best-In-BC]

Originally Posted by Paul Markham

The last thing the consumer needs is another site doing what 100s of other sites do.

great post

[Struggle4Bucks]

Originally Posted by Paul Markham

I'm prompted to write this because of all the threads I see from people who think starting an online porn business/site is easy.

It's the opposite and people should think long and hard about it. This is 2016 and we've had 20+ plus years of online porn.

For a business/site to succeed it has to bring something new and better to the table. Or just shave off a micro-layer from all the others doing the same. Because there are others who have been around for years, successful and have all the elements needed to keep going. Imagine opening a grocery store opposite a Tescos or Ralphs. With products they sell, but far fewer, same price and the same level of service. Will it succeed?

That's the situation every startup porn site faces. Your product has to be different and better than the competitions. How you do that is hard to answer with one rule for all. Because for most people, the solution is beyond their grasp. If it were achievable for all, everyone would do it and we would all be back at square one.

Myfreecam did come up with a new model of camming and made a killing. Then Chaturbate popped up, now there are more and the old model cam sites are dying.

Don't know the first porn Tube, but the same happened. One popped up, then a few more. now there are so many only the top tier make real money.

Same with Teen porn. Barely Legal magazine, then there were 20 in the US.

Girls getting fucked in cars, leg sex, big tits, gonzo, reality, POV, and so on.

The last thing the consumer needs is another site doing what 100s of other sites do.

I totally agree with you on this... but no need to copy/paste this same story every week...

Ever thought about checking for Alzheimer? Serious... not to be an asshole... just saying...

[wehateporn]

Time for you to make a comeback Paul, perhaps sell it as a one-off zipset

[The Porn Nerd]

It's not about "the consumer".
It's about mass selling to anyone possible.

The product doesn't have to be 'better'. It has to be 'acceptable' as a product that someone wants to buy.

I buy gum all the time but I don't look for 'better' gum to buy each time. "What's new? What's a better gum than the last piece I chewed?"

Maybe older people with lifetimes of experience and a limited budget do these things but I would not base my future business dreams on what a retiree thinks is best.

Carry on.

[CaptainHowdy]

[mineistaken]

Originally Posted by wehateporn

Time for you to make a comeback Paul, perhaps sell it as a one-off zipset

Back from retirement

[romeo22]

You are money making machine

[Ferus]

[AdultKing]

Seriously Paul, give it a rest.

It's like you're trying to convince yourself you have a clue.

[charlie g]

Paul, I have a lot of respect for you. I will always listen to what you have to say.

[Paul Markham]

Originally Posted by Struggle4Bucks

I totally agree with you on this... but no need to copy/paste this same story every week...

Ever thought about checking for Alzheimer? Serious... not to be an asshole... just saying...

What inspired me to write this was, I see start up posts by people offering nothing different every day and many webmasters suggesting how many updates, price, tube samples, etc. It needs to succeed. As if a newbie can compete at that level.

[Paul Markham]

Originally Posted by The Porn Nerd

It's not about "the consumer".
It's about mass selling to anyone possible.

The product doesn't have to be 'better'. It has to be 'acceptable' as a product that someone wants to buy.

I buy gum all the time but I don't look for 'better' gum to buy each time. "What's new? What's a better gum than the last piece I chewed?"

Maybe older people with lifetimes of experience and a limited budget do these things but I would not base my future business dreams on what a retiree thinks is best.

Carry on.

If buying porn was like buying gum. Retention would be in the term of years on loads of sites. It's not so porn isn't like buying gum.

[Paul Markham]

Originally Posted by CaptainHowdy

I absolutely agree with you. why is there a need to teach anyone something that should be common sense.

Is it affiliates encouraging others to lose money so they get more clips to give away. Or is it just people who don't have a clue still in the business?

Probably a combination of both.

[ContentPimp]

Keep going on people. At the end of the day, threads like this could be beneficial for some out there.

[AdultKing]

Originally Posted by Paul Markham

If buying porn was like buying gum. Retention would be in the term of years on loads of sites. It's not so porn isn't like buying gum.

I don't see sites like

Pornhub
Sex.com
MetArt.com

and so on complaining about retention.

This is the point Paul, business models have moved on and you haven't.

[Relic]

[Paul Markham]

Originally Posted by charlie g

Paul, I have a lot of respect for you. I will always listen to what you have to say.

Thank you.

[Paul Markham]

Originally Posted by ContentPimp

Keep going on people. At the end of the day, threads like this could be beneficial for some out there.

Thanks for the bump.

[The Porn Nerd]

Originally Posted by Paul Markham

If buying porn was like buying gum. Retention would be in the term of years on loads of sites. It's not so porn isn't like buying gum.

Retention (rebills) are another matter besides signups (joins). You would know that if....oh nevermind.

Gum is an impulse buy, so is porn. So buying gum is EXACTLY like buying porn. And AGAIN you miss the point Paul. A gum manufacturer does NOT have to reinvent the wheel or come up with flavors no one else has. They just have to MARKET their gum (porn) so they MAKE MONEY. That's it. Nothing more than that.

Cheers.

[Va2k]

I have a lot of respect for you. Very nice read there sir.

Amie

[Paul Markham]

Originally Posted by The Porn Nerd

Retention (rebills) are another matter besides signups (joins). You would know that if....oh nevermind.

Gum is an impulse buy, so is porn. So buying gum is EXACTLY like buying porn. And AGAIN you miss the point Paul. A gum manufacturer does NOT have to reinvent the wheel or come up with flavors no one else has. They just have to MARKET their gum (porn) so they MAKE MONEY. That's it. Nothing more than that.

Cheers.

Chewing gum is not an impulse buy. Flavor preferences are not decided on impulse.

Gum manufactures have lab/kitchens inventing flavors the rest don't have.

AdultKing has a very good point. The major Tubes do have great loyalty and no longer rely on impulse. Except the impulse to have a wank at that paricular moment.

[ottopottomouse]

Originally Posted by Paul Markham

Chewing gum is not an impulse buy.

Which is why supermarkets never place it beside the queue for the cashier for customers to pick up on a whim

I honestly don't understand why you aren't a bazillionaire by now with such superior knowledge.

[pimpmaster9000]

Originally Posted by Paul Markham

Myfreecam did come up with a new model of camming and made a killing. Then Chaturbate popped up, now there are more and the old model cam sites are dying.

.

no matter how many girls I put on MFC and chat they would always make pennies compared to what they make on any other pay-to-play site...it was not even worth splitcamming...also shows would get recorded and plastered all over the net...

some of the old sites died out but most are still going strong...MFC and chat are beggarfests with more and more beggars and less and less paying customers...put a model on them and see for yourself

[lovebitch]

OP why you always discourage other people ?

[Barry-xlovecam]

[ErectMedia]

Originally Posted by crucifissio

no matter how many girls I put on MFC and chat they would always make pennies compared to what they make on any other pay-to-play site...it was not even worth splitcamming...also shows would get recorded and plastered all over the net...

some of the old sites died out but most are still going strong...MFC and chat are beggarfests with more and more beggars and less and less paying customers...put a model on them and see for yourself

+1 similar to the tube model, give it away and sell ad space instead, I've always done better promoting my own white labels on regular sites and not the free model.

Originally Posted by Barry-xlovecam

[Paul Markham]

Originally Posted by ottopottomouse

Which is why supermarkets never place it beside the queue for the cashier for customers to pick up on a whim

I honestly don't understand why you aren't a bazillionaire by now with such superior knowledge.

Putting something at the check-out for years produces a habit of knowing where to find it. Putting something new on the checkout and relying on people seeing it and buying it there and then. Is an impusle sale.

I'm nicely well off without relying on impulse to sell goods.

[Paul Markham]

Originally Posted by lovebitch

OP why you always discourage other people ?

I don't. I warn them that doing the same that they did ten years ago, or thinking this is an easy business. Will lead to failure.

When I was in the business of producing content. I did discourage people from producing content. Which is the right thing to do.

Do you do otherwise and encourage people to take your business?

[Paul Markham]

Originally Posted by Barry-xlovecam

Can we have that in a larger size, please?

[Paul Markham]

Originally Posted by crucifissio

no matter how many girls I put on MFC and chat they would always make pennies compared to what they make on any other pay-to-play site...it was not even worth splitcamming...also shows would get recorded and plastered all over the net...

Great point.

MFC can't provide enough traffic. I suspect few can these days. Now is the time to get girls to produce their own traffic or sites to change how they market the girls. Assuming the girls or sites are capable.

some of the old sites died out but most are still going strong...MFC and chat are beggarfests with more and more beggars and less and less paying customers...put a model on them and see for yourself

If none of the girls made any money. the sites would have none. You're telling us of your failure's, not the sites. Youtube will bring enough traffic if the content is good enough, MFC and CB do the same. Because if they didn't, the sites would close.

However relying on them to bring the traffic and hope some of those people like a girl enough to buy. Relies on the girls and her mentor.

[Paul Markham]

Here's my point about this industry and it's marketing.

Who in porn did an interview of Bree about this incident? He does great marketing for porn girls. Who here uses this method?

This is happening and if you're not moving to videos you produce and still relying on 2006 methods. you're dead or dying.

https://www.youtube.com/results?sp=C...del+interviews

Whether you can make the content interesting enough to turn a view into a sale. Is the question.

[Google Expert]

Originally Posted by Paul Markham

The last thing the consumer needs is another site doing what 100s of other sites do.

Flawed train of thought.

Instead of worrying about how many sites there already are, you should concentrate on how to get YOUR site to the consumer.

[MaDalton]

Originally Posted by Paul Markham

Putting something at the check-out for years produces a habit of knowing where to find it. Putting something new on the checkout and relying on people seeing it and buying it there and then. Is an impusle sale.

I'm nicely well off without relying on impulse to sell goods.

they even print "impulse article - place near checkout" on the boxes they deliver chewing gum, chocolate bars etc in

should have taken a picture for you, Paul.

but i guess even then you would argue with me that you are right

[ketheriel]

Originally Posted by Paul Markham

What inspired me to write this was, I see start up posts by people offering nothing different every day and many webmasters suggesting how many updates, price, tube samples, etc. It needs to succeed. As if a newbie can compete at that level.

Mate, I don't have a straight answer. It says I'm a webmaster in my info, but I'm not, I'm a Systems Administrator / Platform Architect. I have a degree in Marketing Management, so I know a few things, though I don't earn a living from it.

This is what I have to tell you:

Before the industrial revolution there was more demand than offer; After the industrial revolution there's the opposite, there's more offer than demand.

So, you need to understand why people spend their money on other products/services and not yours... Why do they pick others? Why are others asses and boobs on display are better than yours?

Is it because they serve videos with more quality? Their site is more flow? No chunking?


For a trade to happen, both sides need to recognize value on the trade. You customer must see value on what you are offering him so that he pays you.

I dont know, but porn seems like impulse purchasing, this means, people either buy it when they check it out, because if they wait 3 or 4 days to take the decision, they might not get back to subscribe.

You should have analytics to answer your questions otherwise, there's nothing than hypothesis.


But like I said, I dont run porn of my own. I have mounting infra-structure/cloud for a friend who showed me this forum, and I'm looked at a few days of stats... but from what I see, porn sells itself ;)

[Barry-xlovecam]

Originally Posted by Paul Markham

Can we have that in a larger size, please?

I can send someone that has the time the .sgv of the hat/lettering they can put a higer res pic of you to it ... it blurs when enlarged badly.

https://gfy.com/19233625-post13.html cropped from DWB's image

[Barry-xlovecam]

Originally Posted by ketheriel

So, you need to understand why people spend their money on other products/services and not yours... Why do they pick others? Why are others asses and boobs on display are better than yours?

I take issue with that statement and I'll tell you why.

1. Uber
2. PayPal
3. Twitter
4. Tesla -- Solar City
5. Amazon
6. Netflix

These are some examples of 21st Century (contemporary) marketing successes. They all involve a past-time business segment (transportation, retailing, finance,entertainment) where a neglected market segment was secured from the incumbent who had neglected this under served consumer segment. These usurpers captured their neglected market segment initially -- then have scaled out that segment.

In a short sentence: Disruptive Marketing.

The old rules seem to no longer apply.

Read The Intention Economy by David "Doc" Searls (Harvard Business Review Press 2012) and read it with contrarian eyes also -- very enlightening ;0)

I don't like 'mee too' or 'mee better' as it tends to only commoditize a market.

[Paul Markham]

Originally Posted by Google Expert

Flawed train of thought.

Instead of worrying about how many sites there already are, you should concentrate on how to get YOUR site to the consumer.

Top worry should be to engage with the people who visit a site. If getting the traffic was the first priority. This game would be like it was back in the day. Now the consumer is educated and spoilt for choice. Which is why the bounce stats on Pornhub are so low.

If you're good at getting people to your site and they see the same old stuff they've seen before. They move on. Wasted exercise.

[Paul Markham]

Originally Posted by MaDalton

they even print "impulse article - place near checkout" on the boxes they deliver chewing gum, chocolate bars etc in

should have taken a picture for you, Paul.

but i guess even then you would argue with me that you are right

No argument. I bow to your superior knowledge. Are you working on the checkout or stacking shelves?

[Paul Markham]

Originally Posted by ketheriel

Mate, I don't have a straight answer. It says I'm a webmaster in my info, but I'm not, I'm a Systems Administrator / Platform Architect. I have a degree in Marketing Management, so I know a few things, though I don't earn a living from it.

This is what I have to tell you:

Before the industrial revolution there was more demand than offer; After the industrial revolution there's the opposite, there's more offer than demand.

So, you need to understand why people spend their money on other products/services and not yours... Why do they pick others? Why are others asses and boobs on display are better than yours?

Is it because they serve videos with more quality? Their site is more flow? No chunking?


For a trade to happen, both sides need to recognize value on the trade. You customer must see value on what you are offering him so that he pays you.

I dont know, but porn seems like impulse purchasing, this means, people either buy it when they check it out, because if they wait 3 or 4 days to take the decision, they might not get back to subscribe.

You should have analytics to answer your questions otherwise, there's nothing than hypothesis.


But like I said, I dont run porn of my own. I have mounting infra-structure/cloud for a friend who showed me this forum, and I'm looked at a few days of stats... but from what I see, porn sells itself ;)

Before I turned to porn I was a professional Salesman and Sales Manager and trained in the real world about Marketing.

Marketing, as you know, is about emphasising the benefits of a product and getting the product seen. Often by emphasising those benefits. Marketing can't sell the product if the product is crap. Salesmanship can't sell shit twice. This is why some sites have 100,000s of members or retained visitors and some 10s.

What far too many rely on is getting traffic. And they fail. Even in selling porn. Because porn itself no longer guarantees a sale. It has to be bloody great porn today.

You want analytics?

https://www.similarweb.com/website/p...teendreams.com

One in surfers view is great, the other not so.

Back in the day, when people were amazed, there was porn online. Sales relied on just getting traffic, now people have become far more discerning.

[Google Expert]

Originally Posted by Paul Markham

Top worry should be to engage with the people who visit a site. If getting the traffic was the first priority. This game would be like it was back in the day. Now the consumer is educated and spoilt for choice. Which is why the bounce stats on Pornhub are so low.

If you're good at getting people to your site and they see the same old stuff they've seen before. They move on. Wasted exercise.

I make 40k profit revenue per month on an adult subscription-type website that i started couple years ago.

What do you make besides recycling your posts on a daily basis?

Do you have anything to show that would back your rants up?

[Paul Markham]

Originally Posted by Barry-xlovecam

I take issue with that statement and I'll tell you why.

1. Uber
2. PayPal
3. Twitter
4. Tesla -- Solar City
5. Amazon
6. Netflix

These are some examples of 21st Century (contemporary) marketing successes. They all involve a past-time business segment (transportation, retailing, finance,entertainment) where a neglected market segment was secured from the incumbent who had neglected this under served consumer segment. These usurpers captured their neglected market segment initially -- then have scaled out that segment.

In a short sentence: Disruptive Marketing.

The old rules seem to no longer apply.

Read The Intention Economy by David "Doc" Searls (Harvard Business Review Press 2012) and read it with contrarian eyes also -- very enlightening ;0)

I don't like 'mee too' or 'mee better' as it tends to only commoditize a market.

Agree.

Using this argument and applying it to porn, is wrong. since when were porn consumers neglected?

The question was.

So, you need to understand why people spend their money on other products/services and not yours... Why do they pick others? Why are others asses and boobs on display are better than yours?

Is it because they serve videos with more quality? Their site is more flow? No chunking?

Why do you choose to post here, buy the car you bought, buy Prime Beef instead of offcuts?

People buy because they're lied to or want/need what they buy.

As for more quality. A webcam site is a level playing field, the consumer picks the best quality girl for his needs, or moves to another site. Image quality and flow are problems that should always be fixed.

There's another way of marketing girls to consumers before they arrive a site. That's making a marketing video of her. Howard Stern would be a good place to start getting inspiration from. Saying it can't be done isn't an option.

[Paul Markham]

Originally Posted by Google Expert

I make 40k profit revenue per month on an adult subscription-type website that i started couple years ago.

What do you make besides recycling your posts on a daily basis?

Do you have anything to show that would back your rants up?

I have a lot to show for it. Enough money to retire on with no money owed, no debt and enough pensions to tide me over till I die.

Obviously, you have no clue who I am. I was in porn before a lot of you were born and retired because at 58 my wife and business partner had a disastrous accident 6 months later and she was back walking. I discovered I had cancer. Two years late I had beat it and for 30 months neither of us worked. We lived off the money we have.

Google my name + porn.

Can I google you or will you show us you site making $480,000 per year.

[Google Expert]

Originally Posted by Paul Markham

bla bla bla...

I don't care what you say, ask anyone on this board - you come off like a really miserable fuck.

Originally Posted by Paul Markham

Can I google you or will you show us you site making $480,000 per year.

No, you can't google me for obvious reasons, but here you go, this is 2016 so far. Would you like NATS guys to verify it for you?

[MaDalton]

Originally Posted by Paul Markham

No argument. I bow to your superior knowledge. Are you working on the checkout or stacking shelves?

actually my specialty is handling returnable bottles

[Roald]

Originally Posted by Google Expert

I don't care what you say, ask anyone on this board - you come off like a really miserable fuck.



No, you can't google me for obvious reasons, but here you go, this is 2016 so far. Would you like NATS guys to verify it for you?

[The Porn Nerd]

Originally Posted by MaDalton

actually my specialty is handling returnable bottles

Why would you return bottles for a nickel each when homeless people can get them for free?

[MaDalton]

Originally Posted by The Porn Nerd

Why would you return bottles for a nickel each when homeless people can get them for free?

i paid out the deposit to anyone who returned them - including homeless people

[fuzebox]

Originally Posted by MaDalton

i paid out the deposit to anyone who returned them - including homeless people

I always knew you were a stand up guy!