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Old 05-14-2010, 07:43 AM   #1
Shap
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What are you doing in mainstream?

I know a lot of people have mainstream projects on the go. What are your mainstream projects? If you don't want to mention the project let us know what type of project it is tangible product, service, etc.

We started our mainstream division last year and have been building it up. Nothing to show off yet. Working hard building up our backends. Our goal for our two main projects is to create a destination for surfers (I know, not an easy task).

I've made a lot of contacts in mainstream both VC guys and entrepreneurs that have done very well for themselves. One thing I've learned is everybody has ideas. The value comes in how you execute the idea. I know that sounds obvious but a lot of people feel their ideas are worth something. There are a lot of BAD ASS projects being worked on. No matter how amazing and unique you may think your idea it's probably not that unique so you need to really knock it out of the park. Don't sit back and rely on the idea to propel your success your execution is going to be the key.

There seem to be three areas mainstream investors and companies look for in terms of valuing a mainstream entity.
- technology you've built (often times they probably have a different use for it than you intended)
- user base
- revenue base
Revenue Base is the one most companies struggle with which is why companies that can fund themselves until they are profitable can really kill it. I met a start up this week that is really awesome imo but they are running low on $$$ and have had to change their focus and direction because of it.

Interested to hear your thoughts
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Old 05-14-2010, 07:45 AM   #2
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Design and Development for mainstream small business.
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Old 05-14-2010, 07:48 AM   #3
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I'm also opening a Cupcake shoppe in a few months. I just saw you say that cupcakes rock.

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Old 05-14-2010, 07:51 AM   #4
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selling eve online
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Old 05-14-2010, 07:52 AM   #5
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I'm also opening a Cupcake shoppe in a few months. I just saw you say that cupcakes rock.

CupCakes are a huge market. Where are you opening it up? Let me know I recently saw a local company do it to perfection and I can maybe give you some ideas.
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Old 05-14-2010, 07:53 AM   #6
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selling eve online
What's eve?
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Old 05-14-2010, 07:54 AM   #7
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What's eve?
eveonline.com
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Old 05-14-2010, 07:58 AM   #8
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eveonline.com
Is that yours?
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Old 05-14-2010, 07:59 AM   #9
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Old 05-14-2010, 07:59 AM   #10
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Is that yours?
oh no i am just an affiliate ... i think i always will be, now just trying also some mainstream so i thought it is not that offtopic reply
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Old 05-14-2010, 08:01 AM   #11
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oh no i am just an affiliate ... i think i always will be, now just trying also some mainstream so i thought it is not that offtopic reply
No definitely not. Site looks cool that's why I asked if it was yours. I was going to say to it.
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Old 05-14-2010, 08:16 AM   #12
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I'm doing designs both mainstream and adult.. So, not much difference there.
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Old 05-14-2010, 08:20 AM   #13
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I jumped in to mainstream selling tickets through Stubhub and it just grew from there. Now I have 5+ sites all pushing concert, theater and sports tickets. Mostly all SEO traffic so the conversions are good.

One thing I always found hard in mainstream when I got into it was getting traffic. In porn you just built a gallery and submitted it to a TGP and bam you had traffic. There are no TGP's in mainstream.
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Old 05-14-2010, 08:22 AM   #14
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It's all about EXECUTION.

http://www.techstars.org/

I'm doing a mainstream project right now. Only a few grand invested to launch then will seek VC.
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Old 05-14-2010, 10:15 AM   #15
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CupCakes are a huge market. Where are you opening it up? Let me know I recently saw a local company do it to perfection and I can maybe give you some ideas.
Friends of ours already have a shoppe, we'll just be "franchising" so to speak. They've got a large customer base already and there's demand for their product. As you can see from the photo above, they're amazing looking cupcakes and they taste just as good.

First shop opened in December and they are open only in the evening. To date, they've sold over 30,000 cupcakes at $3.50 a cupcake, with no advertising other than Facebook and only open at night. As someone who's owned a restaurant here in town, they've hit on something.

Since they can't manage scaling up on their own, they will focus on production and I'm going to open a few little spots to sell the cupcakes. I'm excited, to say the least.
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Old 05-14-2010, 10:22 AM   #16
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i've created a cereal that delivers all the daily required nutrients in one meal- breakfast.

it's ~1/3 cup and has a perfect nutritional profile of carbs, proteins, fats, and anti-oxidents.

it's completely organic and raw made from grains, seeds, fruits and berries and also provides energy.

it's designed to replace the multi-vitamin, anti-oxident pills, etc. all delivered via nature's way- food.

currently working on packaging, website, marketing, etc. i believe it's a product that can be marketed via adult programs as well as mainstream online and mlm.

this all came as a result of my eating more healthy and trying to live a more preventative health type lifestyle
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Old 05-14-2010, 10:22 AM   #17
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Friends of ours already have a shoppe, we'll just be "franchising" so to speak. They've got a large customer base already and there's demand for their product. As you can see from the photo above, they're amazing looking cupcakes and they taste just as good.

First shop opened in December and they are open only in the evening. To date, they've sold over 30,000 cupcakes at $3.50 a cupcake, with no advertising other than Facebook and only open at night. As someone who's owned a restaurant here in town, they've hit on something.

Since they can't manage scaling up on their own, they will focus on production and I'm going to open a few little spots to sell the cupcakes. I'm excited, to say the least.
Congrats, my cousin is a Cake Designer and everything she makes sells really good. You have a great Niche there. We have two big name cupcake' shops here in LA and they both do amazing numbers.

Good luck.
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Old 05-14-2010, 10:24 AM   #18
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Friends of ours already have a shoppe, we'll just be "franchising" so to speak. They've got a large customer base already and there's demand for their product. As you can see from the photo above, they're amazing looking cupcakes and they taste just as good.

First shop opened in December and they are open only in the evening. To date, they've sold over 30,000 cupcakes at $3.50 a cupcake, with no advertising other than Facebook and only open at night. As someone who's owned a restaurant here in town, they've hit on something.

Since they can't manage scaling up on their own, they will focus on production and I'm going to open a few little spots to sell the cupcakes. I'm excited, to say the least.
is that the new york attorney fella's operation? i've heard he's killin it via roach coach.
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Old 05-14-2010, 10:33 AM   #19
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I jumped in to mainstream selling tickets through Stubhub and it just grew from there. Now I have 5+ sites all pushing concert, theater and sports tickets. Mostly all SEO traffic so the conversions are good.

One thing I always found hard in mainstream when I got into it was getting traffic. In porn you just built a gallery and submitted it to a TGP and bam you had traffic. There are no TGP's in mainstream.
Hows the selling tickets going? You have urls? I buy for concerts, sports etc alll the time.
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Old 05-14-2010, 10:33 AM   #20
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Old 05-14-2010, 10:36 AM   #21
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is that the new york attorney fella's operation? i've heard he's killin it via roach coach.
Nope. We're in Rochester. I think the place in NYC is call Crumb's.
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Old 05-14-2010, 10:41 AM   #22
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i've created a cereal that delivers all the daily required nutrients in one meal- breakfast.

it's ~1/3 cup and has a perfect nutritional profile of carbs, proteins, fats, and anti-oxidents.

it's completely organic and raw made from grains, seeds, fruits and berries and also provides energy.

it's designed to replace the multi-vitamin, anti-oxident pills, etc. all delivered via nature's way- food.

currently working on packaging, website, marketing, etc. i believe it's a product that can be marketed via adult programs as well as mainstream online and mlm.

this all came as a result of my eating more healthy and trying to live a more preventative health type lifestyle
WOW Awesome Stuff. Good Luck! When you are ready let me know I'd love to try it.
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Old 05-14-2010, 10:41 AM   #23
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Old 05-14-2010, 10:47 AM   #24
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Friends of ours already have a shoppe, we'll just be "franchising" so to speak. They've got a large customer base already and there's demand for their product. As you can see from the photo above, they're amazing looking cupcakes and they taste just as good.

First shop opened in December and they are open only in the evening. To date, they've sold over 30,000 cupcakes at $3.50 a cupcake, with no advertising other than Facebook and only open at night. As someone who's owned a restaurant here in town, they've hit on something.

Since they can't manage scaling up on their own, they will focus on production and I'm going to open a few little spots to sell the cupcakes. I'm excited, to say the least.
bring us some cupcakes
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Old 05-14-2010, 11:00 AM   #25
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It's all about EXECUTION.

http://www.techstars.org/

I'm doing a mainstream project right now. Only a few grand invested to launch then will seek VC.
I saw that boulder comment on the bottom. Nice lookin site
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Old 05-14-2010, 11:03 AM   #26
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think about that
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Old 05-14-2010, 11:10 AM   #27
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Friends of ours already have a shoppe, we'll just be "franchising" so to speak. They've got a large customer base already and there's demand for their product. As you can see from the photo above, they're amazing looking cupcakes and they taste just as good.

First shop opened in December and they are open only in the evening. To date, they've sold over 30,000 cupcakes at $3.50 a cupcake, with no advertising other than Facebook and only open at night. As someone who's owned a restaurant here in town, they've hit on something.

Since they can't manage scaling up on their own, they will focus on production and I'm going to open a few little spots to sell the cupcakes. I'm excited, to say the least.
Nice! Good Luck! Hope it does well for you
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Old 05-14-2010, 11:14 AM   #28
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For those of you interested here are two mainstream sites that list other start ups or biz ideas.

http://www.coolbusinessideas.com/
And
http://www.killerstartups.com/
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Old 05-14-2010, 11:18 AM   #29
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I have gotten into UFC and doing well with it.
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Old 05-14-2010, 11:23 AM   #30
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WOW Awesome Stuff. Good Luck! When you are ready let me know I'd love to try it.
will do, shap. do you offer tangible health products as an upsell in your member areas?

or are you open to that?
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Old 05-14-2010, 11:23 AM   #31
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There's no money in mainstream, please move along back to porn
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Old 05-14-2010, 11:24 AM   #32
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will do, shap. do you offer tangible health products as an upsell in your member areas?

or are you open to that?
Not yet but I'd be open to it. It might work well on GayTube too you never know.
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Old 05-14-2010, 11:41 AM   #33
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We are technology and revenue based, adult funded the mainstream. Now mainstream holds itself and is funding us.

I have tried all types of mainstream products and websites... No way I could remember the amount of products we have tested through PPC and Websites. We also have our own extremely unique products as well.

Mainstream isn't really that hard... it's just extremely different, but like adult it has a huge learning curve.

The hottest product/technology in the world doesn't move in mainstream without someone understanding how to reach the masses. Some of the best ideas and products in the world fail before they ever start simply because nobody knows how to market the product.
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Old 05-14-2010, 11:43 AM   #34
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Not yet but I'd be open to it. It might work well on GayTube too you never know.
lolz, i was thinking the same, gay guys will love this stuff.

i'll be in touch in (hopefully) a month or so to send you samples.

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Old 05-14-2010, 11:50 AM   #35
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bring us some cupcakes
The current location isn't too far from you. Park and Alexander. I'll be there tomorrow night helping out, stop in and say HI.

Once I'm up and running, I will definitely get some over to your offices.
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Old 05-14-2010, 12:06 PM   #36
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I sell domains mainstream. Adult domain sales make up maybe 10% of what I do if that. Besides that occasionally I develop mainstream sites too, but am looking to get more into that especially given the kinds of domains I've been able to add to the portfolio lately. Exact matching term domains that with some content and a bit of time would be shoo-ins for #1 rankings and little/no-work for nice income thereafter.

I've had ideas for grand sites before and still do...a lot of times when I get particular domains, I have a pretty strong idea about what would go on it. One of my somewhat recent bigger sales was ByYou.com...the price I had originally paid for it given I'm a domainer was way too much, but at the time I had the idea of getting another short brandable (the one I targeted at the time was Qool.com but turns out Sedo had erroneously put it into auction when it was no longer for sale, d'oh!) and building a site on it entirely by user vote/survey on what it should be, selection of colors/layouts, etc. Then doing it for another short brandable and so on until a network of sites "By You" were up, running, and popular. Then had a later idea of simply a social network on it given how the subdomains would rock (Videos.ByYou.com, Music.ByYou.com, Blogs.ByYou.com, etc.). I ultimately sold it for a nice profit at a time when I needed the sale.

It's easy to have the ideas, hard to bring reality into them and face what time/money/other resources are needed to make them happen, or worse yet, overcome obstacles like fucking developers flaking out or doing a shitty job, hence why I've stuck with what I'm good at for the most part - buying and reselling domains.
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Old 05-14-2010, 01:34 PM   #37
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I saw that boulder comment on the bottom. Nice lookin site
Watch the videos, excellent education.
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Old 05-14-2010, 01:42 PM   #38
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I sale cigarettes online for an native american collective at http://cheaperbutts.com I'm also working on a store to sell more than sex toys and videos
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Old 05-14-2010, 01:52 PM   #39
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There are no TGP's in mainstream.
Quoted for truth. Every time I build a non-adult site it ends up failing, can never get the SEO traffic or the link trades... I've tried all sorts of "social media" traffic generation and never get anywhere.

I already know how to make money with adult, so my time is much better spent doing what I know. Someday maybe it'll click.
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Old 05-14-2010, 05:42 PM   #40
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got a couple of gaming (not casino) mafia based and a flash games sites and a auto sales site
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Old 05-14-2010, 05:45 PM   #41
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we have a mainstream affiliate's wet dream of a launch coming - can't say what it is, but everybody with a pulse will want to jump on it

http://nonadult.com in the house - join now and you will be the first to know about this
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Old 05-14-2010, 05:46 PM   #42
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Old 05-14-2010, 05:50 PM   #43
camgirlshide
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I sell PC Parts online and I'm looking for something to advertise in our packages. Some kind of post card I can drop in the package would be ideal. If you have any ideas let me know
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Old 05-14-2010, 05:51 PM   #44
crockett
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I'm working on a theme club for WP and eventually Joomla.
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Old 05-15-2010, 05:27 AM   #45
CHMOD
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Quote:
Originally Posted by Shap View Post
I know a lot of people have mainstream projects on the go. What are your mainstream projects? If you don't want to mention the project let us know what type of project it is tangible product, service, etc.

We started our mainstream division last year and have been building it up. Nothing to show off yet. Working hard building up our backends. Our goal for our two main projects is to create a destination for surfers (I know, not an easy task).

I've made a lot of contacts in mainstream both VC guys and entrepreneurs that have done very well for themselves. One thing I've learned is everybody has ideas. The value comes in how you execute the idea. I know that sounds obvious but a lot of people feel their ideas are worth something. There are a lot of BAD ASS projects being worked on. No matter how amazing and unique you may think your idea it's probably not that unique so you need to really knock it out of the park. Don't sit back and rely on the idea to propel your success your execution is going to be the key.

There seem to be three areas mainstream investors and companies look for in terms of valuing a mainstream entity.
- technology you've built (often times they probably have a different use for it than you intended)
- user base
- revenue base
Revenue Base is the one most companies struggle with which is why companies that can fund themselves until they are profitable can really kill it. I met a start up this week that is really awesome imo but they are running low on $$$ and have had to change their focus and direction because of it.

Interested to hear your thoughts

I have developped an online game. All in Flash and ActionScript programed.
I did it all by myself and it took 2 years to achieve.
It's working good allthough I should have written a multiplayer online game.

It is my next project
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Old 05-15-2010, 07:46 AM   #46
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We do a fair amount ofvideo post and Transcoding in mainstream
However our biggest venture in that arena cant cross over to Adult so not really a GFY conversation.

Lets just say that hopefully most of you will be watching this on your TV at some point
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Old 05-15-2010, 07:55 AM   #47
Brad Gosse
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I am doing a ton of list building and speaking in mainstream. I have about 70 mainstream products and sites on the go. Everything from my personal blog to classified sites.

List building is unheard of on this side of the tracks. My advice if you are moving to mainstream is to embrace mailing early!
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Old 05-15-2010, 07:57 AM   #48
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stuff I'd rather not have any more compitition in than I alrady do
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Old 05-15-2010, 08:02 AM   #49
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Originally Posted by Brad Gosse View Post
I am doing a ton of list building and speaking in mainstream. I have about 70 mainstream products and sites on the go. Everything from my personal blog to classified sites.

List building is unheard of on this side of the tracks. My advice if you are moving to mainstream is to embrace mailing early!
Great Advice. You are killing it to
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Old 05-15-2010, 08:03 AM   #50
Cradle
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teeth whitening on ebay (trying ppc with it once i finish the site)
hosting

and looking into some facebook ppc & app stuff here shortly
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