"Sign Up" vs. "Join Now" Call-To-Action Button Text? - GoFuckYourself.com

D Ghost · 08-04-2010, 06:54 PM

Has anyone done split testing on pages comparing buttons that say "Join" or "Sign Up" and other various call-to-action text to find which one is better? Or is it pretty much the same?

Discuss...

BV · 08-04-2010, 06:57 PM

>>> Instant Access <<<

UFGators2007 · 08-04-2010, 07:08 PM

Id like ot know as well. Intuitively, one would think using the word "register" and "sign-up" would perform the worse than "join" ...but i'd love to se some numbers.

Sam - Mr. Skin · 08-04-2010, 07:12 PM

My experience is that there are just way too many variables to say that one or the other is the "right way". It depends on the product, the context and the traffic. I think you need to test yourself to know what works best for you.

D Ghost · 08-04-2010, 07:16 PM

Quote:

Originally Posted by sam_mrskincash

My experience is that there are just way too many variables to say that one or the other is the "right way". It depends on the product, the context and the traffic. I think you need to test yourself to know what works best for you.

Agreed, there are many different texts to use. As BV mentioned "Instant Access" is another one. Also, "Register" seems sort of bland and dry to me when I see it.

I'd like to see some split test results. Setup multiple copies of a page with different 'call-to'action text buttons on each, and see which does the best.

BV · 08-04-2010, 07:24 PM

I've always had good luck (sorry no analytical data) with Instant Access.

To me Join Now and Sign Up insinuates more that there is going to be a cost or charge. Where as to me Instant Access does not.

fris · 08-04-2010, 08:08 PM

CLICK HERE FOR BIG HUGE DING DONGS always gets lots of clicks

Adam X · 08-04-2010, 09:37 PM

Get Your Password Now is another good one... stats showed it out-performed Join Now.

D Ghost · 08-09-2010, 08:33 PM

Quote:

Originally Posted by Adam X

Get Your Password Now is another good one... stats showed it out-performed Join Now.

Nice, thanks

georgeyw · 08-09-2010, 08:40 PM

Quote:

Originally Posted by Adam X

Get Your Password Now is another good one... stats showed it out-performed Join Now.

'Downloads' has worked better than 'Join Now' for me.

Jaeger · 08-09-2010, 08:41 PM

having a psych degree etc i can tell you join now works better than sign up

ToBad · 08-09-2010, 09:25 PM

Join-now! -Only $1.85 3-Day Trial!

HighEnergy · 08-09-2010, 10:13 PM

Some really pathetic call-to-action blurbs.
Fris (he's semi kidding) has the best one by far.

I can't wait much longer ...
Click here so we can share a hot sticky moment together!

D Ghost · 08-09-2010, 10:31 PM

Quote:

Originally Posted by HighEnergy

Some really pathetic call-to-action blurbs.
Fris (he's semi kidding) has the best one by far.

I can't wait much longer ...
Click here so we can share a hot sticky moment together!

Ya got any?

stonehammer · 08-10-2010, 01:23 AM

sign up now, join now, register now...all don't work anymore

on the other hand....even if you put something like 'BitTorrent Link' in small fonts and surrounded by banners, all the horny fucks would somehow be able to see it and click it like mad

Raf1 · 08-10-2010, 01:55 AM

Instant Access would be my pick. I'm interested to see what the program owners are going to write.

Naechy · 08-10-2010, 03:10 AM

Join now, i think, for me the best one

TeenCat · 08-10-2010, 03:12 AM

nice thread thanks for the share

Jakez · 08-10-2010, 03:39 AM

Good thread, needs more results

Chosen · 08-10-2010, 03:55 AM

Join Now definitely better than Sign Up

bns666 · 08-10-2010, 03:56 AM

i would like to hear more results too.

emmanuelle · 08-10-2010, 07:42 AM

"Get Inside!"

Stephen · 08-10-2010, 10:47 AM

you need to A/B test this on your own site with your own traffic

ClickDensity makes it easy, automating code block swapping, so that half your traffic sees one text / link, the other half sees another. It'll tell you which one folks prefer and by how much. Use the winner as your new "A" pitch, then try a different "B" -- test, repeat, test, repeat -- it's a continual process that can produce dramatic gains in your results.

You can use Google Analytics as well.

Raja · 08-10-2010, 10:56 AM

My gut tells me that Join Now is better for international traffic and Instant Access is best for domestic traffic.

fatfoo · 08-10-2010, 11:03 AM

Join Now is probably the most effective. That's what most sites use as the text.
Also used to join a basketball game. Ex. "Can I join your game?"

Amputate Your Head · 08-10-2010, 11:10 AM

I use a variety of them in design, but usually the standards, i.e. Join Now, Join Here, Instant Access, Click For More, Click Here, Click To Get Freaky, Download Full Movie, Continue, See More, Uncensored, etc..... it's really a matter of preference I believe, and keeping a good mix, not getting stale by sticking with just one or two.

It's like, 2 or 3 words people.... use that mysterious gelatinous substance inside your skull.

Amputate Your Head · 08-10-2010, 11:14 AM

oops, per thread title though, "Sign Up" vs. "Join Now"....

IMO, "Sign up" is more formal, like for webmasters joining affiliate programs or whatever. "Join Now" is more relaxed, geared for surfers joining paysites.

Jakez · 08-16-2010, 05:15 PM

Did a little test, this wasn't done on a paysite on a join form but instead on a gallery page between the first and second row of images. Text only link leading to a tour, no banner or any image besides the gallery pics. Each phrase was followed by the site name that the gallery pics came from, for example "View more at Paysite Name".

As you can see, mentioning how cheap the trial costs, even if it's only $1, doesn't help at all, in fact quite the opposite, it hardly gets any clicks at all. However simply mentioning where to get more similiar pics seems to be the best way to get them to click through.

Phrase Clicks
Continue to 12
Click here 11
For more pics like these visit 11
Get more at 10
See more at 9
Click for more 9
More exclusive pics at 9
View more at 9
These pics taken from 7
Download more at 7
These pics are from 6
Want to see more pics? 6
Join here 5
For more pics join 5
For more pics sign up at 5
More real girlfriends at 5
Click here for more 5
All the pics you see here came from 5
These pics stolen from 4
Get Instant Access to more pics at 4
Sign up 2
Join now for $1 2
More members area pics at 2
Submitted by 2
Limited time offer $1 to join 2
Get Instant Access for $1 at 2
Only $1 join 2
Join now 1
Sign up for $1 at 1

Amputate Your Head · 08-16-2010, 05:18 PM

Quote:

Originally Posted by Jakez

Did a little test, this wasn't done on a paysite on a join form but instead on a gallery page between the first and second row of images. Text only link leading to a tour, no banner or any image besides the gallery pics. Each phrase was followed by the site name that the gallery pics came from, for example "View more at Paysite Name".

As you can see, mentioning how cheap the trial costs, even if it's only $1, doesn't help at all, in fact quite the opposite, it hardly gets any clicks at all. However simply mentioning where to get more similiar pics seems to be the best way to get them to click through.

Phrase Clicks
Continue to 12
Click here 11
For more pics like these visit 11
Get more at 10
See more at 9
Click for more 9
More exclusive pics at 9
View more at 9
These pics taken from 7
Download more at 7
These pics are from 6
Want to see more pics? 6
Join here 5
For more pics join 5
For more pics sign up at 5
More real girlfriends at 5
Click here for more 5
All the pics you see here came from 5
These pics stolen from 4
Get Instant Access to more pics at 4
Sign up 2
Join now for $1 2
More members area pics at 2
Submitted by 2
Limited time offer $1 to join 2
Get Instant Access for $1 at 2
Only $1 join 2
Join now 1
Sign up for $1 at 1

Nice!

beemk · 08-16-2010, 05:27 PM

Quote:

Originally Posted by BV

I've always had good luck (sorry no analytical data) with Instant Access.

To me Join Now and Sign Up insinuates more that there is going to be a cost or charge. Where as to me Instant Access does not.

bingo.....

gaffg · 08-16-2010, 05:52 PM

do NOT click here

epitome · 08-16-2010, 06:12 PM

"get instant access to _site name_" works best for me with blogs.

"watch full _site name_ video now" works best for me on tubes.

I also always emphasize the trial price if there is one.

jjmerago · 08-16-2010, 06:30 PM

I like the peter Griffin approach ....
If you leave with out signing up your GAY (insert ip address here)
or
Come onnnnnnn Sign up ... coommeee oonnnnn!

DWB · 08-17-2010, 02:37 AM

"Click here for illegal little girl sex with big black farm animals!"

Home run.

On a serious note, I've always tried to mix it up on a page with Join Now, Instant Access, Start Downloading and a few others linked keywords I will add in during some text descriptions.

onlytease · 08-17-2010, 03:26 AM

We did A/B/C testing with Google Analytics on www.art-lingerie.com testing

Instant Access (what we have always run)
Join Now
See More

And running it for two weeks with our own traffic there was very little difference with Instant Access winning by a very small margin, but GA was indicating no overall winner.

We are now testing via GA using the Instant Access button in green (as a call to action) against the usual orange we have always used for this button, and so far (after about 10 days) the original orange is showing out as a winner (which goes against all those saying Green as a Go/Call to Action works better!)

That's just our findings.

We use Google Analytics to A/B test a huge amount of things on the tours, it is a great piece of free software that all webmasters should be using to its full extent!

seeandsee · 08-17-2010, 04:37 AM

Quote:

Originally Posted by epitome

"get instant access to _site name_" works best for me with blogs.

"watch full _site name_ video now" works best for me on tubes.

I also always emphasize the trial price if there is one.

thanks for sharing, maybe i test that too

Chicks Delivery · 08-17-2010, 05:00 AM

Very nice thread!

Simon · 08-17-2010, 05:20 AM

One thing that should be tested along with the call-to-action phrases is the action taken when the potential customer hits that join page to which the phrase is linked. While it's certainly important to get more customers to your join page, it's not so good if the action that they're taking is to back up to the previous page on the tour or close the window.

Some sponsors use "Next Page..." or "See More..." as links to their join pages on their tour, and this historically means a lot of hits to the join page but low signup ratios. On the other hand, replacing the "Next Page" link with "Join Now" or a similar clear statement will get fewer clicks to the join page but a better ratio of actual signups from those who click that link.

The real key, as mentioned by others, is matching the call-to-action to the look/feel of the tour, the specific product, the content and context of the tour, the offer, the copy platform and the traffic sources.

On pages like galleries, free sites, blog posts, and other pages designed to get people to the first tour page, then offering them "more" of what they're seeing is a good way to move them to the tour. Not saying just use the word "more" as the link, but that telling someone that clicking a link will give them access to more of what they like is good on those kinds of pages.

michael.kickass · 08-17-2010, 06:56 AM

Nice thread, we chose Join Now among other options. It'd be great to see more stats.

DamianJ · 08-17-2010, 07:21 AM

Quote:

Originally Posted by Stephen

you need to A/B test this on your own site with your own traffic

ClickDensity makes it easy, automating code block swapping, so that half your traffic sees one text / link, the other half sees another. It'll tell you which one folks prefer and by how much. Use the winner as your new "A" pitch, then try a different "B" -- test, repeat, test, repeat -- it's a continual process that can produce dramatic gains in your results.

You can use Google Analytics as well.

Quoted for truth.

pornguy · 08-17-2010, 07:35 AM

Hope some people are reading this..

I nominate this thread for Business thread of the month!

Thirty Six · 08-17-2010, 08:35 AM

great thread...has anyone used "get access"? we have been using it for a while now, but are planning to go into some A/B testing soon with more phrases. I was thinking it might be fun to test "get access" vs. "instant access"...

Tom_PM · 08-17-2010, 08:42 AM

Quote:

Originally Posted by SimonSays

One thing that should be tested along with the call-to-action phrases is the action taken when the potential customer hits that join page to which the phrase is linked. While it's certainly important to get more customers to your join page, it's not so good if the action that they're taking is to back up to the previous page on the tour or close the window.

Some sponsors use "Next Page..." or "See More..." as links to their join pages on their tour, and this historically means a lot of hits to the join page but low signup ratios. On the other hand, replacing the "Next Page" link with "Join Now" or a similar clear statement will get fewer clicks to the join page but a better ratio of actual signups from those who click that link.

The real key, as mentioned by others, is matching the call-to-action to the look/feel of the tour, the specific product, the content and context of the tour, the offer, the copy platform and the traffic sources.

On pages like galleries, free sites, blog posts, and other pages designed to get people to the first tour page, then offering them "more" of what they're seeing is a good way to move them to the tour. Not saying just use the word "more" as the link, but that telling someone that clicking a link will give them access to more of what they like is good on those kinds of pages.

This is good stuff because getting a click doesnt make you money. Unless you're selling clicks and dont feel the need to care what happens beyond getting the click.

I'd rather have 10 clicks and 5 sales than a 1000 clicks and 5 sales.

MetaMan · 08-17-2010, 08:45 AM

BLEHHHHH i dont agree with alot of you. first of all always split test everything.

if the call to action is extremely noticeable or at least leads up to the signup using common phrases should not have a huge effect on the click through rate.

2nd of all it is about how you lead people through your tour, sign up process and content. if you lead people properly and dont try to oversell you can have "click for donkey balls (just kidding signup here)" and it should do fine.

troncarver · 08-17-2010, 09:37 AM

this could be the best biz thread of the year - niice man i like to read these threads

RKmatt · 08-17-2010, 10:48 AM

I've seen some good results on personal projects with "Join Us".

Its inclusive and welcoming, but retains the word Join so users don't feel like there's a bait and switch when you ask them to pay.

Elli · 08-17-2010, 11:52 AM

I prefer "click here for instant access"

D Ghost · 08-17-2010, 05:34 PM

Quote:

Originally Posted by PR_Tom

This is good stuff because getting a click doesnt make you money. Unless you're selling clicks and dont feel the need to care what happens beyond getting the click.

I'd rather have 10 clicks and 5 sales than a 1000 clicks and 5 sales.

Getting 1000 clicks, will give you a better chance of getting 5 sales than 10 clicks.

latin · 08-17-2010, 09:14 PM

get instant access

InfoGuy · 08-17-2010, 09:53 PM

Quote:

Originally Posted by BV

I've always had good luck (sorry no analytical data) with Instant Access.

To me Join Now and Sign Up insinuates more that there is going to be a cost or charge. Where as to me Instant Access does not.

Along those lines, it would be reasonable to expect better quality sales with lower chargeback and higher rebill ratios, when using Join Now and Sign Up instead of Instant Access.

08-04-2010, 06:54 PM	#1
D Ghost null Industry Role: Join Date: May 2006 Posts: 9,820	"Sign Up" vs. "Join Now" Call-To-Action Button Text? Has anyone done split testing on pages comparing buttons that say "Join" or "Sign Up" and other various call-to-action text to find which one is better? Or is it pretty much the same? Discuss...

08-04-2010, 07:08 PM	#3
UFGators2007 Confirmed User Join Date: Nov 2007 Location: Florida Posts: 1,739	Id like ot know as well. Intuitively, one would think using the word "register" and "sign-up" would perform the worse than "join" ...but i'd love to se some numbers. __________________ "I use the Google to pull up maps."

08-04-2010, 07:12 PM	#4
Sam - Mr. Skin Confirmed User Industry Role: Join Date: Feb 2010 Location: Chicago Posts: 1,688	My experience is that there are just way too many variables to say that one or the other is the "right way". It depends on the product, the context and the traffic. I think you need to test yourself to know what works best for you. __________________ Sam Rakowski President - SK Intertainment Inc. [email protected] Skype: samski1977 mrskin.com • mrman.com • nakednews.com • mrskincash.com • fleshbot.com

08-04-2010, 08:08 PM	#7
fris Too lazy to set a custom title Industry Role: Join Date: Aug 2002 Posts: 55,248	CLICK HERE FOR BIG HUGE DING DONGS always gets lots of clicks __________________ Since 1999: 69 Adult Industry awards for Best Hosting Company and professional excellence. WP Stuff

08-04-2010, 09:37 PM	#8
Adam X Now Giving 1 Fuck Daily Industry Role: Join Date: Apr 2002 Location: California Posts: 2,493	Get Your Password Now is another good one... stats showed it out-performed Join Now. __________________ Cronfund - Buy CRON now and earn 4% plus coin value. The best of DEFI!

08-04-2010, 06:57 PM	#2
BV wtf Industry Role: Join Date: Sep 2001 Location: Bikini State, FL USA Posts: 10,914	>>> Instant Access <<<

08-04-2010, 07:24 PM	#6
BV wtf Industry Role: Join Date: Sep 2001 Location: Bikini State, FL USA Posts: 10,914	I've always had good luck (sorry no analytical data) with Instant Access. To me Join Now and Sign Up insinuates more that there is going to be a cost or charge. Where as to me Instant Access does not.

08-09-2010, 08:41 PM	#11
Jaeger Confirmed User Industry Role: Join Date: Sep 2003 Location: The Dark Side of Uranus Posts: 567	having a psych degree etc i can tell you join now works better than sign up __________________ been in this industry since 2002.. gettin' too old for this shit..

08-09-2010, 09:25 PM	#12
ToBad Confirmed User Industry Role: Join Date: Jul 2002 Posts: 319	Join-now! -Only $1.85 3-Day Trial!

08-09-2010, 10:13 PM	#13
HighEnergy So Fucking Banned Join Date: Apr 2007 Posts: 806	Some really pathetic call-to-action blurbs. Fris (he's semi kidding) has the best one by far. I can't wait much longer ... Click here so we can share a hot sticky moment together!

08-10-2010, 01:23 AM	#15
stonehammer Confirmed User Join Date: Feb 2008 Posts: 1,430	sign up now, join now, register now...all don't work anymore on the other hand....even if you put something like 'BitTorrent Link' in small fonts and surrounded by banners, all the horny fucks would somehow be able to see it and click it like mad __________________ GFY Educational Series: Buying Skimmed Traffic for Websites Last edited by stonehammer; 08-10-2010 at 01:25 AM..

08-10-2010, 01:55 AM	#16
Raf1 Too lazy to set a custom title Join Date: Oct 2003 Location: Writer for hire :) Gallery descriptions, articles, blog posts etc. ICQ: 209 356 106 Posts: 12,117	Instant Access would be my pick. I'm interested to see what the program owners are going to write. __________________ 80% Revshare or 30$ PPS on $1 trials: 200 Niches = Vidz.com Galleries / FLVs / Embeds 3 & 5mins FLVs \| RSS & Tube Feeds \| Matching Thumbs \| FLV Browser & Exporter \| No Prechecked Xsales >> Mobile Redirection Script: mobile.vidz.com also paying 80% net Lifetime << ICQ: 198-394-557

08-10-2010, 03:10 AM	#17
Naechy Confirmed User Industry Role: Join Date: Sep 2007 Posts: 6,497	Join now, i think, for me the best one __________________ Adult SEO Labs * Buying Links * SEO 666-874

08-10-2010, 03:12 AM	#18
TeenCat Too lazy to set a koala Industry Role: Join Date: Jan 2007 Location: CZ/EU forever! Posts: 16,139	nice thread thanks for the share __________________ 6bot / Coming again very soon! Svit Zlin Radio 24/7!

08-10-2010, 03:39 AM	#19
Jakez Confirmed User Industry Role: Join Date: Jan 2004 Location: oddfuturewolfgangkillthemall!!!!!!! Posts: 5,656	Good thread, needs more results __________________ [email protected] - jakezdumb - 573689400 Killuminati

08-10-2010, 03:55 AM	#20
Chosen VIPPay.com \| AdultWebSponsors.com Industry Role: Join Date: Aug 2001 Posts: 63,151	Join Now definitely better than Sign Up

08-10-2010, 03:56 AM	#21
bns666 Confirmed Fetishist Industry Role: Join Date: Mar 2005 Location: Fetishland Posts: 11,521	i would like to hear more results too. __________________ ⭐ CAM SODA ⭐ STRIPCHAT ⭐ ⭐ CHATURBATE ⭐ X LOVE CAM ⭐

08-10-2010, 07:42 AM	#22
emmanuelle Confirmed User Join Date: Mar 2003 Location: Oh Canada! Posts: 3,662	"Get Inside!"

08-10-2010, 10:47 AM	#23
Stephen Consigliere Industry Role: Join Date: Feb 2003 Posts: 1,771	you need to A/B test this on your own site with your own traffic ClickDensity makes it easy, automating code block swapping, so that half your traffic sees one text / link, the other half sees another. It'll tell you which one folks prefer and by how much. Use the winner as your new "A" pitch, then try a different "B" -- test, repeat, test, repeat -- it's a continual process that can produce dramatic gains in your results. You can use Google Analytics as well.

08-10-2010, 10:56 AM	#24
Raja Confirmed User Industry Role: Join Date: Jul 2004 Location: Santa Margarita Posts: 1,094	My gut tells me that Join Now is better for international traffic and Instant Access is best for domestic traffic. __________________ Skype: hollywoodraja

08-10-2010, 11:03 AM	#25
fatfoo ICQ:649699063 Industry Role: Join Date: Mar 2003 Posts: 27,763	Join Now is probably the most effective. That's what most sites use as the text. Also used to join a basketball game. Ex. "Can I join your game?" __________________ Send me an email: [email protected]

08-10-2010, 11:10 AM	#26
Amputate Your Head There can be only one Industry Role: Join Date: Aug 2001 Location: Somewhere else Posts: 39,075	I use a variety of them in design, but usually the standards, i.e. Join Now, Join Here, Instant Access, Click For More, Click Here, Click To Get Freaky, Download Full Movie, Continue, See More, Uncensored, etc..... it's really a matter of preference I believe, and keeping a good mix, not getting stale by sticking with just one or two. It's like, 2 or 3 words people.... use that mysterious gelatinous substance inside your skull. __________________ SIG TOO BIG

08-10-2010, 11:14 AM	#27
Amputate Your Head There can be only one Industry Role: Join Date: Aug 2001 Location: Somewhere else Posts: 39,075	oops, per thread title though, "Sign Up" vs. "Join Now".... IMO, "Sign up" is more formal, like for webmasters joining affiliate programs or whatever. "Join Now" is more relaxed, geared for surfers joining paysites. __________________ SIG TOO BIG

08-16-2010, 05:15 PM	#28
Jakez Confirmed User Industry Role: Join Date: Jan 2004 Location: oddfuturewolfgangkillthemall!!!!!!! Posts: 5,656	Did a little test, this wasn't done on a paysite on a join form but instead on a gallery page between the first and second row of images. Text only link leading to a tour, no banner or any image besides the gallery pics. Each phrase was followed by the site name that the gallery pics came from, for example "View more at Paysite Name". As you can see, mentioning how cheap the trial costs, even if it's only $1, doesn't help at all, in fact quite the opposite, it hardly gets any clicks at all. However simply mentioning where to get more similiar pics seems to be the best way to get them to click through. Phrase Clicks Continue to 12 Click here 11 For more pics like these visit 11 Get more at 10 See more at 9 Click for more 9 More exclusive pics at 9 View more at 9 These pics taken from 7 Download more at 7 These pics are from 6 Want to see more pics? 6 Join here 5 For more pics join 5 For more pics sign up at 5 More real girlfriends at 5 Click here for more 5 All the pics you see here came from 5 These pics stolen from 4 Get Instant Access to more pics at 4 Sign up 2 Join now for $1 2 More members area pics at 2 Submitted by 2 Limited time offer $1 to join 2 Get Instant Access for $1 at 2 Only $1 join 2 Join now 1 Sign up for $1 at 1 __________________ [email protected] - jakezdumb - 573689400 Killuminati Last edited by Jakez; 08-16-2010 at 05:16 PM..

08-16-2010, 05:52 PM	#31
gaffg Confirmed User Industry Role: Join Date: Jan 2010 Location: Online Posts: 717	do NOT click here __________________ http://gaffg.com/affiliate-programs/ Find all gambling affiliate programs based on categories: casino, poker, sportsbetting, bingo, mobile. Find forex and binary options affiliate programs. Listed by revenue share, CPA and sub affiliate commission.

08-16-2010, 06:12 PM	#32
epitome So Fucking Lame Industry Role: Join Date: Jun 2009 Location: St. Petersburg, FL Posts: 12,158	"get instant access to _site name_" works best for me with blogs. "watch full _site name_ video now" works best for me on tubes. I also always emphasize the trial price if there is one.

08-16-2010, 06:30 PM	#33
jjmerago JJ Merago Industry Role: Join Date: Aug 2006 Location: In The Nerdery Posts: 267	I like the peter Griffin approach .... If you leave with out signing up your GAY (insert ip address here) or Come onnnnnnn Sign up ... coommeee oonnnnn! __________________

08-17-2010, 02:37 AM	#34
DWB Registered User Industry Role: Join Date: Jul 2003 Location: Encrypted. Access denied. Posts: 31,779	"Click here for illegal little girl sex with big black farm animals!" Home run. On a serious note, I've always tried to mix it up on a page with Join Now, Instant Access, Start Downloading and a few others linked keywords I will add in during some text descriptions.

08-17-2010, 03:26 AM	#35
onlytease Confirmed User Join Date: Sep 2003 Posts: 1,553	We did A/B/C testing with Google Analytics on www.art-lingerie.com testing Instant Access (what we have always run) Join Now See More And running it for two weeks with our own traffic there was very little difference with Instant Access winning by a very small margin, but GA was indicating no overall winner. We are now testing via GA using the Instant Access button in green (as a call to action) against the usual orange we have always used for this button, and so far (after about 10 days) the original orange is showing out as a winner (which goes against all those saying Green as a Go/Call to Action works better!) That's just our findings. We use Google Analytics to A/B test a huge amount of things on the tours, it is a great piece of free software that all webmasters should be using to its full extent! __________________ Paul L - OnlyTease / Only-Opaques / Only-Secretaries / OnlySilkandSatin / Art-Lingerie / Layered-Nylons Sponsor program at www.otcash.com

08-17-2010, 05:00 AM	#37
Chicks Delivery Confirmed User Join Date: Oct 2008 Posts: 1,315	Very nice thread! __________________ Let me deliver you some chicks! Check out my Blog!

08-17-2010, 05:20 AM	#38
Simon Confirmed User Industry Role: Join Date: Aug 2003 Location: Florida's Kinky Keys Posts: 189	One thing that should be tested along with the call-to-action phrases is the action taken when the potential customer hits that join page to which the phrase is linked. While it's certainly important to get more customers to your join page, it's not so good if the action that they're taking is to back up to the previous page on the tour or close the window. Some sponsors use "Next Page..." or "See More..." as links to their join pages on their tour, and this historically means a lot of hits to the join page but low signup ratios. On the other hand, replacing the "Next Page" link with "Join Now" or a similar clear statement will get fewer clicks to the join page but a better ratio of actual signups from those who click that link. The real key, as mentioned by others, is matching the call-to-action to the look/feel of the tour, the specific product, the content and context of the tour, the offer, the copy platform and the traffic sources. On pages like galleries, free sites, blog posts, and other pages designed to get people to the first tour page, then offering them "more" of what they're seeing is a good way to move them to the tour. Not saying just use the word "more" as the link, but that telling someone that clicking a link will give them access to more of what they like is good on those kinds of pages. __________________ See most arguments on GFY explained in about 5 seconds email: simon <at> IndustryInc dot com \| icq: 269~043~019 "If you want a happy ending, that depends, of course, on where you stop your story."

08-17-2010, 06:56 AM	#39
michael.kickass Too lazy to set a custom title Join Date: Mar 2009 Posts: 11,039	Nice thread, we chose Join Now among other options. It'd be great to see more stats. __________________ NICERATIOS - $30 PPS - 50% Rev Share - 5% WM Referral - High Converting Sites! Any questions about your NICERATIOS account? Vanessa will take care of you: [email protected] Looking to expand your business in general, maybe sell your sites? Contact me: [email protected]

08-17-2010, 07:35 AM	#41
pornguy Too lazy to set a custom title Industry Role: Join Date: Mar 2003 Location: Homeless Posts: 62,912	Hope some people are reading this.. I nominate this thread for Business thread of the month! __________________ PornGuy skype me pornguy_epic AmateurDough The Hottes Shemales online! TChicks.com \| Angeles Cid \| Mariana Cordoba \| MAILERS WELCOME!

08-17-2010, 08:35 AM	#42
Thirty Six Registered User Industry Role: Join Date: Sep 2009 Location: Boulder, CO Posts: 11	great thread...has anyone used "get access"? we have been using it for a while now, but are planning to go into some A/B testing soon with more phrases. I was thinking it might be fun to test "get access" vs. "instant access"... __________________ Adult Freelance Web Design http://www.xxxfreelancer.com

08-17-2010, 08:45 AM	#44
MetaMan I AM WEB 2.0 Industry Role: Join Date: Jan 2003 Posts: 28,682	BLEHHHHH i dont agree with alot of you. first of all always split test everything. if the call to action is extremely noticeable or at least leads up to the signup using common phrases should not have a huge effect on the click through rate. 2nd of all it is about how you lead people through your tour, sign up process and content. if you lead people properly and dont try to oversell you can have "click for donkey balls (just kidding signup here)" and it should do fine. Last edited by MetaMan; 08-17-2010 at 08:47 AM..