Why do paysites sell better without video previews? - Page 2 - GoFuckYourself.com

EscortBiz · 01-25-2010, 12:19 AM

strip your tours of trailers (I dont care if god himself made them)
strip them of pornstar names

and right there you will see a increase in sales

StaceyJo · 01-25-2010, 05:07 AM

Interesting input!

TheDoc · 01-25-2010, 06:10 AM

Quote:

Originally Posted by EscortBiz

strip your tours of trailers (I dont care if god himself made them)
strip them of pornstar names

and right there you will see a increase in sales

Please stop telling people this... it isn't true.

closer · 01-25-2010, 06:17 AM

Isn't what you show on your trailers determining if a user makes the conversion to a member?

If you show all ... what's there to be curious about and even more ... to pay 4?

We should rename trailers to teasers, as that's what they should be!

EscortBiz · 01-25-2010, 07:47 AM

Quote:

Originally Posted by TheDoc

Please stop telling people this... it isn't true.

Listen you talk from your ass, from what you think, and I talk from experience

I don?t consult people for a living you do, and consultants all have the same fucking problem.

If you go to consultant A and tell him ?I heard from some other guy that if you do the following it can help?, they first regardless of what you said have to make fun of it, doctors are the same shit, and programmers have the same fucking problem.

You know shit, you lost your business because you didn?t adapt and now are doing what every fucking old man who didn?t adapt does, consult.

Barefootsies · 01-25-2010, 08:10 AM

Quote:

Originally Posted by EscortBiz

Listen you talk from your ass

Don't hold back EB. Tell us how you REALLY feel.

TheDoc · 01-25-2010, 08:58 AM

Quote:

Originally Posted by EscortBiz

Listen you talk from your ass, from what you think, and I talk from experience

I don’t consult people for a living you do, and consultants all have the same fucking problem.

If you go to consultant A and tell him “I heard from some other guy that if you do the following it can help”, they first regardless of what you said have to make fun of it, doctors are the same shit, and programmers have the same fucking problem.

You know shit, you lost your business because you didn’t adapt and now are doing what every fucking old man who didn’t adapt does, consult.

All good, it's not like you know me from a hole in the ground. I'm not really a consultant, I simply just don't know what to call myself.

I own programs, paysites, plugins, owned my hosts, an extreme amount of stuff really. I was selling hosts pre 00, sold my first paysite pre99, and in the last 10 years I sold 3 affiliate programs.

We aren't on the same playing field... you run affiliate programs, you have staff based around that, and you do many various things related all around that. I hated that because it took away my ability to do what I do best..

So if you can run your entire company, build everything you do, manage all this stuff... and you have time for proper split tests, know exactly what to test each time and you have time to pour over the data for endless hours...

Then wow!.... You're the ONLY Affiliate Program, host, processor, etc in our Industry able to manage all this.

I mean that in a respectful way too.. it's just amazing.. I have 100's of clients, some of the biggest in our Industry, and nobody is able to do what you can. That commands total respect!

MrMaxwell · 01-25-2010, 09:23 AM

Quote:

Originally Posted by EscortBiz

good stuff harvey, a while ago i made the post below on this very topic, it was a reply to a thread BVF started

First let me start off by saying that I base my things on actual trial and error using mega amounts of traffic, I dont just post what I assume, so for those who plan on debating me please be someone who tried both ways vs just posting what you think should or shouldn?t work.

First off common sense would tell you that by adding a trailer, a good one obviously, that shows just enough to really tease should increase signups, well that?s exactly what I thought, I went ahead and started to get good trailers made up for all my sets.

Back when I started the idea of adding flash to a tour would be laughed at simply because of the load time it would take, I mean back then I would offer the members a 56k version of the movie to download.

So now that the speed issue is gone and flash can run on most computers I figured im about to really see my signups go thru the roof once im done redoing my tours with the trailers.

I did the same thing for my pay per view site, created trailers for each and every movie.

Once things where live there was a really noticeable drop in signups, I seriously was shocked, then I noticed a pattern that all the sites I push with trailers on the tour convert worse then those with just photos.

Now I can sit here and speculate why exactly this may be but here is what we have to remember, lets picture a surfer at his computer surfing porn.

Here is this guy sitting at his computer, here is the avg persons setup.

Has a cell phone next to him
Has at least one sort of Instant messaging app open (AIM YAHOO SKYPE ETC.)
Has some sort of email open, yahoo, hotmail, aol (aol software)
Has his myspace, facebook, twitter, youtube minimized as well

And now with all the above he made it to your site, maybe he found you on google maybe he found you on some TGP etc.

The more you let him browse around your site, figure the avg user will play 8 of your 30 second trailers, that?s 4 minutes right there + (sounds like a little time but it?s a long time), think about what can happen during this time to distract him? He can get a text, he can get a notice that he got a new mail now hes responding, maybe his phone rings, maybe he got a new message on myspace.

Think about yourself, how many times where you at a site putting to together a order of books or videos or clothing and then the next day you remind yourself you never ended checking out? Why? Because you got distracted, maybe you got an email, maybe you went to check out another site real quick and got distracted, maybe your browser crashed whatever.

My advice to anyone would be to do a test for a few days compare numbers, compare in google tracking the bounce rate etc.

That's the meatiest post I've ever seen on here
Makes perfect sense

danclips · 01-25-2010, 09:48 AM

Quote:

Originally Posted by Elli

Excellent analysis and input so far!

I have to add that I've experienced the opposite: if I post a new video to ElliNude.com, the ones I post with trailers/samples sell far better than ones without the samples. Maybe people aren't sure what quality to expect, or something. I don't give away the "good stuff" in the trailer, though, and I censor anything hardcore (genitals, etc). Maybe the censor blocks work like for GGW?

Who knows? that's been my experience, at least.

This is our experience with pay per clip downloads on clips.com. Clips with 20 second samples are definitely outselling similar clips without samples. With so many amateur producers adding content to clips.com every day, users seem to want to be able to see what they are going to get before buying.

sortie · 01-25-2010, 10:09 AM

Nobody has mentioned rebills.

Do tours with trailers have higher or lower rebills?

6 joins that rebill is better than 10 joins that cancel.

Barefootsies · 01-25-2010, 10:18 AM

Quote:

Originally Posted by TheDoc

nobody is able to do what you can. That commands total respect!

Barefootsies · 01-25-2010, 10:20 AM

Quote:

Originally Posted by sortie

Nobody has mentioned rebills.

Do tours with trailers have higher or lower rebills?

6 joins that rebill is better than 10 joins that cancel.

I believe your actual membership area would be the catalyst to that number.

sortie · 01-25-2010, 10:48 AM

Quote:

Originally Posted by Barefootsies

I believe your actual membership area would be the catalyst to that number.

Same could be said about conversion with preview trailers too; so since numbers are
being tossed about why not answer that question?

andrej_NDC · 01-25-2010, 11:27 AM

Quote:

Originally Posted by EscortBiz

strip your tours of trailers (I dont care if god himself made them)
strip them of pornstar names

and right there you will see a increase in sales

There is even something better...not real porn names(in case the site can't get high in google for them), but fake names(both first and second, or with Ms., Mrs. ) just for the paysite...if anyone enters them in google, only your site will show up within relevant results.

andrej_NDC · 01-25-2010, 11:31 AM

Quote:

Originally Posted by TheDoc

So if you can run your entire company, build everything you do, manage all this stuff... and you have time for proper split tests, know exactly what to test each time and you have time to pour over the data for endless hours...

Then wow!.... You're the ONLY Affiliate Program, host, processor, etc in our Industry able to manage all this.

I mean that in a respectful way too.. it's just amazing.. I have 100's of clients, some of the biggest in our Industry, and nobody is able to do what you can. That commands total respect!

That is not as hard. I did everything, too...all the jobs other programs have 10-20 employees for. And I'm pretty sure I was able to make it quicker, too.

But I agree with you on the biggest programs. They need 10 employees to do work of 1 guy who really knows what he is doing.

AmeliaG · 01-25-2010, 11:46 AM

Honestly, although I realize I'm not the customer for video sites, I usually like a five minute or shorter trailer way better than a long drawn-out full-length video.

weekly · 01-25-2010, 11:55 AM

Quote:

Originally Posted by AmeliaG

Honestly, although I realize I'm not the customer for video sites, I usually like a five minute or shorter trailer way better than a long drawn-out full-length video.

five minutes for a short trailer? that is an eternity. My long trailers are36 sec and my short trailers are 15.

sue · 01-25-2010, 01:45 PM

Wow,

A real business thread. Very interesting reading.

*hugs and kisses*

harvey · 01-25-2010, 01:49 PM

wow, this thread still going on? If anyone applied some of this tips, would love to know how it worked. I can see BFT3K still has the no video tour since September, so I assume he's doing better.

Anyways, this is just a small part of many things you can do when it comes to conversions

@TheDoc: I assume EB isn't doing everything by herself, but she has a team of people, like many companies do. And without doubting about your experience, I can attest EB isn't lacking experience either.

AmeliaG · 01-25-2010, 01:53 PM

Quote:

Originally Posted by weekly

five minutes for a short trailer? that is an eternity. My long trailers are36 sec and my short trailers are 15.

I did not say five minutes is a short trailer. I said that I personally enjoy trailers, which are five minutes or shorter, more than I enjoy full-length videos. Five minutes of a video playing is pretty much my maximum for it to be entertaining just on sex appeal. If there are surfers who respond as I do, then having trailers in tours may satisfy them such that they leave their credit cards in their wallet.

harvey · 01-25-2010, 01:54 PM

Quote:

Originally Posted by sortie

Nobody has mentioned rebills.

Do tours with trailers have higher or lower rebills?

6 joins that rebill is better than 10 joins that cancel.

I don't think anyone has that kind of numbers, but although your members area may be affected by your tour (ie if you lie too much or if you have all those wax doll girls in your tour and then your new members see they're just regular girls inside), I don't see that "preview vs no preview" could have much impact in rebilling

Plus, rebilling techniques are a whole different story, approaches are really different and quite unrelated

weekly · 01-25-2010, 01:59 PM

Quote:

Originally Posted by harvey

I don't think anyone has that kind of numbers, but although your members area may be affected by your tour (ie if you lie too much or if you have all those wax doll girls in your tour and then your new members see they're just regular girls inside), I don't see that "preview vs no preview" could have much impact in rebilling

Plus, rebilling techniques are a whole different story, approaches are really different and quite unrelated

deliver the product you promote in the free area and you have greater retention.

TheDoc · 01-25-2010, 02:01 PM

Quote:

Originally Posted by harvey

wow, this thread still going on? If anyone applied some of this tips, would love to know how it worked. I can see BFT3K still has the no video tour since September, so I assume he's doing better.

Anyways, this is just a small part of many things you can do when it comes to conversions

@TheDoc: I assume EB isn't doing everything by herself, but she has a team of people, like many companies do. And without doubting about your experience, I can attest EB isn't lacking experience either.

We all have our teams that help us be great...

I don't think EB lacks experience...anything but that.. but with experiences though, even Golfers have Coaches. The coaches aren't better golfers - some have been great though, but they are experienced so well in what they do, that they can teach the Pro to be better.

Right now you have the Pro saying, Swing for the hills - it works!!! And you have the coach saying, hey - wait a minute... that isn't always true - don't tell people that, it wrecks the peoples games.

You can take the advice how you like... most people swing for the hills and end up in the bushes either way...

stever · 01-25-2010, 02:38 PM

im not sure about trailers vs non trailers

since i always had trailers and i found photos just give you an idea of the scene but trailers actually show how intense or how real the action is

but I could tell you something I have tested

the more previews shown whether it be videos or photos
the lower the signups

so i found it best to have only a few really good previews and send them to the join page quicker or as fast as possible instead of having pages and pages of scenes/models to look at
(which is good for bounce rate but bad for conversions)

also here is something else for you

i have tested sending more hits to the join page via blind thumb linking, linking descriptions, etc from the tour
and found this will send more signups
(conversions might be lower but conversions do not make money)

i see some tours with only a few small join links or only clean clear cut join links and in my case this would send less signups when i tried it

so take whatever you want out of this but i believe you cannot generalize and say with trailers sells better or without sells better
every site is different and every site traffic sources and type of visitors are different
so what works on one site will not necessarily work on another

dyna mo · 01-25-2010, 02:53 PM

i'm torn!

harvey · 01-25-2010, 04:12 PM

you've very good and true points here.

Quote:

Originally Posted by stever

the more previews shown whether it be videos or photos
the lower the signups

IN MY EXPERIENCE (which may be different for other people) this is absolutely true. Furthermore, long page tours, "magazine" tours or even those old style tours converts as much as 20 times better than "reality" tours. The whole "reality tour" thing is a fuckup where people confused the tool for an end with the end itself. Problem is there's a tendency to copy what other people do, and reality tours shown up because they allowed you to include your latest content, they're more dynamic and for the "gonzo reality" style they were created it was OK, because of the episodes and such. But nowadays, you can include dynamic content in any kind of tour without problems. And while a long page tour is a massive big ad, a "reality style" tour has a lot of leaks and unused space, you need to scroll a lot, and the result is you lost the impact and the first impression impulse to buy, which is KEY in marketing.

On the other side, I know EB likes and uses only reality style tours, so I guess TushyCash/PornGantic found a formula for their audience that really works.

Quote:

Originally Posted by stever

i see some tours with only a few small join links or only clean clear cut join links and in my case this would send less signups when i tried it

yeah, it's quite common, I've seen tours where you have to look with a magnifier for the join link, tours with black background and dark grey text/links and stuff like that. and they're not the minority. If so, not by much.

Quote:

Originally Posted by stever

i have tested sending more hits to the join page via blind thumb linking, linking descriptions, etc from the tour
and found this will send more signups
(conversions might be lower but conversions do not make money)

Yes, that's true. I did that with 404 pages traffic and made a good amount of money. Sadly, the guy who was selling that traffic didn't do it for long (Mike Vega), and all the CLICKED traffic I've tested is way worse than those 404 pages.

Anyway, there's a logical reason for that: you're presenting the surfer with a call to action. Not to click on a link that will go to a tour where he/she hopefully will click another link to go to join page. You sign up or you go out. Straight to the point. That's why I never can emphasize enough the importance of join pages, which apparently seems like the less important page for most webmasters

Rui · 01-25-2010, 04:57 PM

Outstanding thread!

Its a shame we dont get to see many informative topics/discussions like this often...

Barefootsies · 01-25-2010, 07:34 PM

Quote:

Originally Posted by weekly

five minutes for a short trailer? that is an eternity. My long trailers are36 sec and my short trailers are 15.

Same here and it's CONVERTING like hotcakes.

weekly · 01-25-2010, 08:03 PM

Quote:

Originally Posted by Barefootsies

Same here and it's CONVERTING like hotcakes.

This site converts well. Here is an example of what I am talking about
http://www.stockingvideos.com/stream...woodwhores.wmv

xenigo · 01-26-2010, 01:11 AM

Alright, I've just linked every thumb and join link on my tour directly to the join landing page which gives surfers the choice between $24.95 recurring and $29.95 non-recurring. Absolutely zero previews besides the thumbs on the main index. LOL

I eliminated the trials. I also redesigned my whole join landing page and added an image of one of our models.

A bit of a hard-sell approach, but I think it will make a difference.

http://www.ghettothugs.com

scubadiver626 · 01-26-2010, 02:23 AM

Simple really. Good quick teasing trailers get cocks/pussies out and generate signups.

Shitty trailers get your pages closed.

Videos>Pics

Voodoo · 01-26-2010, 02:35 AM

Someone said it a long time ago (i don't remember who it was) and as I recall it went something like this...
"Get him to pull his cock out and start stroking. Then tell him to pull out his wallet."

That is it. Plain and simple. It wasn't "Bombard him with endless amounts of content that he'll never in a lifetime watch." It wasn't "Don't use videos." It wasn't "Only use pictures". Plain and simple. Get him to pull it out... Cock First... Then Wallet, and do this with as few clicks as possible.

Once he has joined, show him what he wants to see! All the stuff you claim on the tour. Then, update regularly and consistently.

Again...

"Get him to pull his cock out and start stroking. Then tell him to pull out his wallet."

Dirty Lord · 01-26-2010, 04:30 AM

i never think about that

andrej_NDC · 01-26-2010, 04:36 AM

Quote:

Originally Posted by xenigo

I eliminated the trials.

There is nothing wrong with trials...if made right.

fatfoo · 01-26-2010, 04:42 AM

The surfer might see the preview, jerk off and walk away without paying.

If the site has no preview, the jerker has more incentive to pay to join the site.

xenigo · 01-26-2010, 04:51 AM

Quote:

Originally Posted by andrej_NDC

There is nothing wrong with trials...if made right.

The join landing page I was using with my lightbox was sized a certain way that wouldn't allow me to add a 3rd join option without spending a couple hours on the new design to fit it in... pain in the butt. Anyway, I'm quite curious to see how the non-recurring option does. I think not having the trials will increase my bottom line.

weekly · 01-26-2010, 08:56 AM

Quote:

Originally Posted by xenigo

The join landing page I was using with my lightbox was sized a certain way that wouldn't allow me to add a 3rd join option without spending a couple hours on the new design to fit it in... pain in the butt. Anyway, I'm quite curious to see how the non-recurring option does. I think not having the trials will increase my bottom line.

keep us posted. This is a great experiment

Trend · 01-26-2010, 12:32 PM

Quote:

Originally Posted by Voodoo

Someone said it a long time ago (i don't remember who it was) and as I recall it went something like this...
"Get him to pull his cock out and start stroking. Then tell him to pull out his wallet."

That is it. Plain and simple. It wasn't "Bombard him with endless amounts of content that he'll never in a lifetime watch." It wasn't "Don't use videos." It wasn't "Only use pictures". Plain and simple. Get him to pull it out... Cock First... Then Wallet, and do this with as few clicks as possible.

Once he has joined, show him what he wants to see! All the stuff you claim on the tour. Then, update regularly and consistently.

Again...

"Get him to pull his cock out and start stroking. Then tell him to pull out his wallet."

Excellent advice. I was told something similar by someone who has built true wealth over the years. His advice was simple: " Two Clicks & a Join Page "

I kept saying yes .. but ...

He kept repeating : " Two Clicks & a Join Page "

excellent discussion

harvey · 01-26-2010, 01:51 PM

Quote:

Originally Posted by Voodoo

Someone said it a long time ago (i don't remember who it was) and as I recall it went something like this...
"Get him to pull his cock out and start stroking. Then tell him to pull out his wallet."

That is it. Plain and simple. It wasn't "Bombard him with endless amounts of content that he'll never in a lifetime watch." It wasn't "Don't use videos." It wasn't "Only use pictures". Plain and simple. Get him to pull it out... Cock First... Then Wallet, and do this with as few clicks as possible.

Once he has joined, show him what he wants to see! All the stuff you claim on the tour. Then, update regularly and consistently.

Again...

"Get him to pull his cock out and start stroking. Then tell him to pull out his wallet."

well, that's what I was saying on my previous post, however, you may notice how your own logic says that pictures>videos .

Again, for all of you who want to re-invent the wheel, it's a proven fact buyers act by impulses. I'm talking about research on millions and millions of people in every social, cultural, ethnic and age group. It's a proven fact that this impact has to be made within 15 seconds. It's a proven fact that internet has reduced that impact span to less than 10 seconds.

By adding any element that distracts the prospective customer, you enter on an "attention plateau" that will make that surfer get close to exit your site than joining.

I made a quick graph to better explain it since sometimes my explanations aren't as clear as I'd wish

the grid is divided in 2.5 seconds zones. with a distraction element (blue line) you won't lose your surfer, in fact he'll probably stay more, but losing the impact and taking that surfer to a plateau: he'll focus the attention on your video, not your site.

It's easy to see that the blue line is way close to the exit point, while the red line is closer to the join page. The difference in lengths is called an "evaluation travel", which represents the mental process of the surfer of going from "impulse buy" to "rational buy".

The graph above applies mainly to high competition products (in this case, niches). However, there's a direct relation between high specialization and attention grabbing. This explains why AmeliaG can have long trailers and yet convert well: because she has a special product and surfers won't have any problem with an "evaluated buy". Furthermore, the more "nichey", the less the impact buy affects the sale.

The above being said, there was a point raised in this thread about retention, and thinking about the variables now I realize there might be some kind of influence between the rational buy and the retention ratio. Since now we're working on marketing performance for 2 really different programs, I'll try to make some research on the subject.

I might post a longer and more informed post on our blog in the next days

Robbie · 01-26-2010, 02:05 PM

Quote:

Originally Posted by harvey

The above being said, there was a point raised in this thread about retention, and thinking about the variables now I realize there might be some kind of influence between the rational buy and the retention ratio. Since now we're working on marketing performance for 2 really different programs, I'll try to make some research on the subject.

No need to do the research. I've made a career out of "rational buys" both as an affiliate and now as a paysite owner. I've never targeted the "impulse buy". I always thought of a person buying something the same way that I do.

I never buy on impulse. I always look at something, think about it, come back look at it again, think about it some more. Basically work myself up until I MUST have it.

That's the way I've always marketed. I've been told by people that I didn't know what I was doing. Yet, I keep doing it very successfully. And the retention is tremendous.

Part of the key to that is to make sure that you are selling something that really IS that damn good. No matter how you market something...if the product actually sucks there won't be any retention.

Anyway, numbers don't lie. And my numbers have always told me that my method of marketing works.

xenigo · 01-26-2010, 02:13 PM

Quote:

Originally Posted by Robbie

I always thought of a person buying something the same way that I do.

I never buy on impulse. I always look at something, think about it, come back look at it again, think about it some more. Basically work myself up until I MUST have it.

This is the way I do it too. I never buy the first time I see something. In fact, sometimes I'll wait a year... I'll check back weekly... thinking... thinking some more... I think this is how the majority of real consumers are. A lot of webmasters here don't understand that. All they see are ratios, etc.

The marketing I've done has always been with long-term expectations, not short term instant gratification. It's always worked for me, as well.

With that being said, this is just an experiment I'll run for a few days. Just gotta see what will happen.

harvey · 01-26-2010, 02:46 PM

Quote:

Originally Posted by Robbie

No need to do the research. I've made a career out of "rational buys" both as an affiliate and now as a paysite owner. I've never targeted the "impulse buy". I always thought of a person buying something the same way that I do.

I never buy on impulse. I always look at something, think about it, come back look at it again, think about it some more. Basically work myself up until I MUST have it.

That's the way I've always marketed. I've been told by people that I didn't know what I was doing. Yet, I keep doing it very successfully. And the retention is tremendous.

Part of the key to that is to make sure that you are selling something that really IS that damn good. No matter how you market something...if the product actually sucks there won't be any retention.

Anyway, numbers don't lie. And my numbers have always told me that my method of marketing works.

well, good for you and I know you really know your stuff. However, I like to research and have data to work with. Plus, I can't tell my clients "because Robbie said so"

. As you said, numbers don't lie.

Anyway Robbie, as I said above the higher the specialization, the higher the attention grabbing, the highest the rational buy ratio. There's one and only one Claudia Marie, as much as I try to think on someone like her to compare I really can't.

Now, think about this scenario: a regular gonzo site, reality tour. I can think of thousands of similar sites, I know every fucking surfer out there knows that this content (or similar) is freely available on tubes, direct download sites, forums and so on. If you let people think about it, the rational thinking will be "why the fuck pay for something that I can get for free anywhere?" . Ka-boom. There you have the usual 1:5000 to 1:20000 conversions

Anyways, back to work, this is a really nice discussion and will check it later

Deej · 01-26-2010, 02:48 PM

Quote:

Originally Posted by AlCapone

My guess is that they are showing hardcore. It doesn't take much for a surfer to unload. Lock the farm down and stop giving it away on the tour.

fuzebox · 01-26-2010, 03:50 PM

I'm doing some new tours for a couple of my sites today thanks to this thread.

I do have to say, I threw up a basic site with nonexclusive content a couple of weeks ago with no video previews and it is about on par with my exclusive sites.

harvey · 01-26-2010, 03:57 PM

I correct myself: I was told that EB is not a she, but a he. I was told othersie before, lol

Sorry EB

DWB · 01-26-2010, 05:05 PM

Here is the biggest problem with trailers: 99.999% of us don't know how to make them.

There is a reason corporations pay huge bucks for TV commercials. There is a reason most movie trailers (Hollywood) kick total ass, even if the movie sucks. Because they were made by people who understand how to make them.

Enter the pornographers. Most don't even know how to properly edit, let alone make a trailer than would really entice someone to join. This is a craft, the same as photography is. You don't make a few cuts, toss some music on it, call it a trailer and wonder if it's working or not. Yet that is what most people do.

We no more make commercials (trailers) as we do make mainstream block buster films. We make porno, and even that is open for discussion.

Having said all that, I believe I said it before in this thread, I make the most money with sites with NO trailers. If you must have them, use one. No more. And make it fucking GOOD, make sure it loads fast and can get the surfer excited. If you can't do that, better to not have one at all.

harvey · 01-26-2010, 05:11 PM

I might be correcting myself again: now I'm told EB really is a woman.

So I nominate EB as a Klingon until shown otherwise

ArsewithClass · 01-26-2010, 08:17 PM

Quote:

Originally Posted by weekly

deliver the product you promote in the free area and you have greater retention.

Agreed

However, we have been redesigning our websites. The final designs shall have our latest preview only for each site. This means the surfer would still get 6 previews at arsewithclass.

This shall give our returning traffic, something new to look at each week. Hopefully, the minute of preview shall not be enough to spunk off too

dyna mo · 01-27-2010, 10:09 AM

Quote:

Originally Posted by DirtyWhiteBoy

There is a reason most movie trailers (Hollywood) kick total ass, even if the movie sucks. Because they were made by people who understand how to make them.

you are kidding right. have you seen a hollywood movie trailer? they give away the good bits AND the plot- throw some expensive music on top and have that 1 guy do a voice-over, put some slick graphics on it then BOMBARD movie goers and tele viewers with that.

doesn't apply to the adult online audience at all.

however, the basic point does, a great ADULT trailer on tour works in a lot of situations.

weekly · 01-27-2010, 11:07 AM

Quote:

Originally Posted by DirtyWhiteBoy

Here is the biggest problem with trailers: 99.999% of us don't know how to make them.

There is a reason corporations pay huge bucks for TV commercials. There is a reason most movie trailers (Hollywood) kick total ass, even if the movie sucks. Because they were made by people who understand how to make them.

Enter the pornographers. Most don't even know how to properly edit, let alone make a trailer than would really entice someone to join. This is a craft, the same as photography is. You don't make a few cuts, toss some music on it, call it a trailer and wonder if it's working or not. Yet that is what most people do.

We no more make commercials (trailers) as we do make mainstream block buster films. We make porno, and even that is open for discussion.

Having said all that, I believe I said it before in this thread, I make the most money with sites with NO trailers. If you must have them, use one. No more. And make it fucking GOOD, make sure it loads fast and can get the surfer excited. If you can't do that, better to not have one at all.

Possibly true. But if you are selling video, then you need trailers. Ever seen a hollywood film sold with still images? Not likely. Trailer editing is done by specialists. In our business, we have to do it all. Something has to give. I like cutting trailers, but I have been in the film business for a very long time and my trailers sell my video sites. No doubt. Different strokes for different folks.

01-25-2010, 12:19 AM	#51
EscortBiz Fuck Checks, CASH only! Join Date: May 2002 Location: New York City Posts: 19,422	strip your tours of trailers (I dont care if god himself made them) strip them of pornstar names and right there you will see a increase in sales __________________ Spanking, Medical Fetish, Sleeping, Strap-on Anal Lesbians, Girls Fucking Guys, Handjob site REAL HOT, Shemales, Anal and Ass Licking sites 100% Real EXCLUSIVE with amazing retention, ccbill payouts, lots of content FREE FTP HOSTING Promote the largest and oldest member paid escort site, Converts 10 times better then any dating site, CCBill payouts ICQ# 158802076

01-25-2010, 05:07 AM	#52
StaceyJo Confirmed User Join Date: Mar 2008 Posts: 8,960	Interesting input! __________________ /_______ WebCashMaker ______\ \| _TeenageDecadence - Young Board Naked Teens. \| \| ____ NonNudeGirls - Female Puberty Photos. ____ \| \| _ HerSelfPics - The ORIGINAL exGF SelfPic site. __ \| \.______ xPosing - Wife Photosharing site. _______./

01-25-2010, 06:17 AM	#54
closer Confirmed User Industry Role: Join Date: Sep 2005 Location: ICQ :: 34739932 :: Les Pays-Bas Posts: 1,707	Isn't what you show on your trailers determining if a user makes the conversion to a member? If you show all ... what's there to be curious about and even more ... to pay 4? We should rename trailers to teasers, as that's what they should be! __________________ HOT DOMAIN NAMES FOR SALE: EUROPEAN: MACHO.FR ⌘ KINKY.ES ⌘ SEXTOONS.CO.UK ⌘ DOT COMS: DJSEX.COM ⌘ FAQBOX.COM ⌘ WEBCAMSTV.COM ⌘ SEXTWEET.COM ⌘ PORNVOUCHER.COM ⌘ GAYBF.COM \| GAYBFF.COM ⌘ GAYSEXDATE.COM \| GAYSEXDATING.COM

01-25-2010, 10:09 AM	#60
sortie Confirmed User Industry Role: Join Date: Mar 2007 Posts: 7,771	Nobody has mentioned rebills. Do tours with trailers have higher or lower rebills? 6 joins that rebill is better than 10 joins that cancel. __________________

01-25-2010, 11:46 AM	#66
AmeliaG Too lazy to set a custom title Join Date: Jan 2003 Location: Los Angeles Posts: 10,530	Honestly, although I realize I'm not the customer for video sites, I usually like a five minute or shorter trailer way better than a long drawn-out full-length video. __________________ GFY Hall of Famer AltStar Hall of Famer Blue Blood's SpookyCash.com Babe photography portfolio

01-25-2010, 01:45 PM	#68
sue Confirmed User Join Date: Mar 2002 Posts: 495	Wow, A real business thread. Very interesting reading. hugs and kisses __________________ >>> ThaiChix-Cash.com <<< >>> ThaiChix.com <<< Top Ten Asian Site On All Review Sites!!!!

01-25-2010, 01:49 PM	#69
harvey Confirmed User Industry Role: Join Date: Jul 2001 Location: 127.0.0.1 Posts: 9,266	wow, this thread still going on? If anyone applied some of this tips, would love to know how it worked. I can see BFT3K still has the no video tour since September, so I assume he's doing better. Anyways, this is just a small part of many things you can do when it comes to conversions @TheDoc: I assume EB isn't doing everything by herself, but she has a team of people, like many companies do. And without doubting about your experience, I can attest EB isn't lacking experience either. __________________ This post is endorsed by CIA, KGB, MI6, the Mafia, Illuminati, Kim Jong Il, Worldwide Ninjas Association, Klingon Empire and lolcats. Don't mess around with it, just accept it and embrace the truth

01-25-2010, 02:38 PM	#74
stever Confirmed User Join Date: Jul 2005 Posts: 1,715	im not sure about trailers vs non trailers since i always had trailers and i found photos just give you an idea of the scene but trailers actually show how intense or how real the action is but I could tell you something I have tested the more previews shown whether it be videos or photos the lower the signups so i found it best to have only a few really good previews and send them to the join page quicker or as fast as possible instead of having pages and pages of scenes/models to look at (which is good for bounce rate but bad for conversions) also here is something else for you i have tested sending more hits to the join page via blind thumb linking, linking descriptions, etc from the tour and found this will send more signups (conversions might be lower but conversions do not make money) i see some tours with only a few small join links or only clean clear cut join links and in my case this would send less signups when i tried it so take whatever you want out of this but i believe you cannot generalize and say with trailers sells better or without sells better every site is different and every site traffic sources and type of visitors are different so what works on one site will not necessarily work on another __________________ Brutal Bucks has extreme sites that convert!

01-25-2010, 02:53 PM	#75
dyna mo The People's Post Industry Role: Join Date: Dec 2008 Location: invisible 7-11 Posts: 63,922	i'm torn!

01-25-2010, 04:57 PM	#77
Rui web Join Date: Dec 2001 Location: On icq: 85-483-060 Posts: 9,533	Outstanding thread! Its a shame we dont get to see many informative topics/discussions like this often...

01-26-2010, 01:11 AM	#80
xenigo Confirmed User Industry Role: Join Date: Jan 2001 Location: Oakland, CA Posts: 8,067	Alright, I've just linked every thumb and join link on my tour directly to the join landing page which gives surfers the choice between $24.95 recurring and $29.95 non-recurring. Absolutely zero previews besides the thumbs on the main index. LOL I eliminated the trials. I also redesigned my whole join landing page and added an image of one of our models. A bit of a hard-sell approach, but I think it will make a difference. http://www.ghettothugs.com Last edited by xenigo; 01-26-2010 at 01:26 AM..

01-26-2010, 02:23 AM	#81
scubadiver626 Confirmed User Join Date: Oct 2006 Posts: 1,034	Simple really. Good quick teasing trailers get cocks/pussies out and generate signups. Shitty trailers get your pages closed. Videos>Pics __________________ AsiaMoviePass My Best Rebilling Site

01-26-2010, 02:35 AM	#82
Voodoo ♥ ♦ ♣ ♠ Industry Role: Join Date: Sep 2002 Location: Porn Valley, CA Posts: 10,590	Someone said it a long time ago (i don't remember who it was) and as I recall it went something like this... "Get him to pull his cock out and start stroking. Then tell him to pull out his wallet." That is it. Plain and simple. It wasn't "Bombard him with endless amounts of content that he'll never in a lifetime watch." It wasn't "Don't use videos." It wasn't "Only use pictures". Plain and simple. Get him to pull it out... Cock First... Then Wallet, and do this with as few clicks as possible. Once he has joined, show him what he wants to see! All the stuff you claim on the tour. Then, update regularly and consistently. Again... "Get him to pull his cock out and start stroking. Then tell him to pull out his wallet." __________________ "I'm selflessly supporting the common good, but only coincidentally looking out for No.1."

01-26-2010, 04:30 AM	#83
Dirty Lord Confirmed User Join Date: Nov 2007 Posts: 2,681	i never think about that __________________

01-26-2010, 04:42 AM	#85
fatfoo ICQ:649699063 Industry Role: Join Date: Mar 2003 Posts: 27,763	The surfer might see the preview, jerk off and walk away without paying. If the site has no preview, the jerker has more incentive to pay to join the site. __________________ Send me an email: [email protected]

01-26-2010, 03:50 PM	#94
fuzebox making it rain Industry Role: Join Date: Oct 2003 Location: seattle Posts: 22,013	I'm doing some new tours for a couple of my sites today thanks to this thread. I do have to say, I threw up a basic site with nonexclusive content a couple of weeks ago with no video previews and it is about on par with my exclusive sites.

01-26-2010, 03:57 PM	#95
harvey Confirmed User Industry Role: Join Date: Jul 2001 Location: 127.0.0.1 Posts: 9,266	I correct myself: I was told that EB is not a she, but a he. I was told othersie before, lol Sorry EB __________________ This post is endorsed by CIA, KGB, MI6, the Mafia, Illuminati, Kim Jong Il, Worldwide Ninjas Association, Klingon Empire and lolcats. Don't mess around with it, just accept it and embrace the truth

01-26-2010, 05:05 PM	#96
DWB Registered User Industry Role: Join Date: Jul 2003 Location: Encrypted. Access denied. Posts: 31,779	Here is the biggest problem with trailers: 99.999% of us don't know how to make them. There is a reason corporations pay huge bucks for TV commercials. There is a reason most movie trailers (Hollywood) kick total ass, even if the movie sucks. Because they were made by people who understand how to make them. Enter the pornographers. Most don't even know how to properly edit, let alone make a trailer than would really entice someone to join. This is a craft, the same as photography is. You don't make a few cuts, toss some music on it, call it a trailer and wonder if it's working or not. Yet that is what most people do. We no more make commercials (trailers) as we do make mainstream block buster films. We make porno, and even that is open for discussion. Having said all that, I believe I said it before in this thread, I make the most money with sites with NO trailers. If you must have them, use one. No more. And make it fucking GOOD, make sure it loads fast and can get the surfer excited. If you can't do that, better to not have one at all.

01-26-2010, 05:11 PM	#97
harvey Confirmed User Industry Role: Join Date: Jul 2001 Location: 127.0.0.1 Posts: 9,266	I might be correcting myself again: now I'm told EB really is a woman. So I nominate EB as a Klingon until shown otherwise __________________ This post is endorsed by CIA, KGB, MI6, the Mafia, Illuminati, Kim Jong Il, Worldwide Ninjas Association, Klingon Empire and lolcats. Don't mess around with it, just accept it and embrace the truth